“Marketing Strategy of Metro Cash & Carry
“MARKETING STRATEGY
OF
METRO CASH & CARRY
COURSE TITLE: MARKETING MANAGEMENT
GROUP MEMBERS: * M. Haseeb Khan (ID # 10115) * M. Arshad (ID # 10120)
REPORT ANALYSER:
Sir Ayaz Rafiq
|
Marketing management
Submitted in support of the degree of
MASTERS OF BUSINESS ADMINISTRATION (MBA)
May 1st, 2013
Sir Ayaz Rafiq
Iqra University (North Campus)
Karachi, Pakistan.
Dear Sir:
The attached report authorized by you in the beginning of the term of Spring 2013 of MBA (weekend.) to meet the requirement of the course describes the complete Market penetration report about the Metro Cash & Carry.
The research on this report is mainly done by visiting the Metro Cash & Carry and other Cash & Carry stores and suitable information were gathered from the internet, and then summarized in the form of this report.
We have tried our level best to meet your level of requirement. We would be pleased to discuss this report and its conclusions with you at your request. We thank you for your guidance to prepare this comprehensive report.
Yours Sincerely,
Mohammad Arshad (10120)
Hafiz Mohammad Haseeb khan (10115)
ACKNOWLEGMENT
We are grateful to Allah almighty, for enabling us to fulfill this tiring, but interesting job for the completion of our report. We would not be going to do justice in presenting this report without mentioning the people around us who have been inextricably related with the completion of this report. We would like to express our heartfelt thanks to our course teacher Sir Ayaz Rafiq for his support and guidance, which he rendered throughout the study to peruse this report. It could not have been possible to accomplish this report without his thoughtful guidance and expertise. We would also like to thank the management of METRO CASH AND CARRY & Other CASH & CARRY stores for permitting us to conduct the interviews from their Management and Customers for supporting us in the whole procedure. Finally, for
OF
METRO CASH & CARRY
COURSE TITLE: MARKETING MANAGEMENT
GROUP MEMBERS: * M. Haseeb Khan (ID # 10115) * M. Arshad (ID # 10120)
REPORT ANALYSER:
Sir Ayaz Rafiq
|
Marketing management
Submitted in support of the degree of
MASTERS OF BUSINESS ADMINISTRATION (MBA)
May 1st, 2013
Sir Ayaz Rafiq
Iqra University (North Campus)
Karachi, Pakistan.
Dear Sir:
The attached report authorized by you in the beginning of the term of Spring 2013 of MBA (weekend.) to meet the requirement of the course describes the complete Market penetration report about the Metro Cash & Carry.
The research on this report is mainly done by visiting the Metro Cash & Carry and other Cash & Carry stores and suitable information were gathered from the internet, and then summarized in the form of this report.
We have tried our level best to meet your level of requirement. We would be pleased to discuss this report and its conclusions with you at your request. We thank you for your guidance to prepare this comprehensive report.
Yours Sincerely,
Mohammad Arshad (10120)
Hafiz Mohammad Haseeb khan (10115)
ACKNOWLEGMENT
We are grateful to Allah almighty, for enabling us to fulfill this tiring, but interesting job for the completion of our report. We would not be going to do justice in presenting this report without mentioning the people around us who have been inextricably related with the completion of this report. We would like to express our heartfelt thanks to our course teacher Sir Ayaz Rafiq for his support and guidance, which he rendered throughout the study to peruse this report. It could not have been possible to accomplish this report without his thoughtful guidance and expertise. We would also like to thank the management of METRO CASH AND CARRY & Other CASH & CARRY stores for permitting us to conduct the interviews from their Management and Customers for supporting us in the whole procedure. Finally, for