A Study on Shopping Experience at Metro Cash & Carry

Only available on StudyMode
  • Download(s) : 126
  • Published : May 28, 2012
Open Document
Text Preview
A STUDY ON
SHOPPING EXPERIENCE AT METRO CASH & CARRY, YESHWANTHPUR, BANGALORE.
Submitted to Bangalore University in partial fulfillment of the requirements
For the award of degree of
MASTER OF COMMERCE
BY
Ms. RAMYA.T.R
[Reg No. 10BHCMN013]
2010-2012
Under the Guidance of
Ms. APARNA BHIRANGI M.Com, M.Phil

MAHARANI LAKSHMI AMMANNI COLLEGE FOR WOMEN
SCIENCE P.O., MALLESHWARAM
BANGALORE-12
CERTIFICATE BY THE GUIDE

This is to certify that this project report titled “A STUDY ON SHOPPING EXPERIENCE AT METRO CASH & CARRY, YESHWANTHPUR, BANGALORE” is based on original project study conducted by Ms. RAMYA.T.R bearing Register No. 10BHCMN013 under my guidance.

This project report has not formed a basis for the award of any other Degree/Diploma of any University or Institution.

DATE: Ms. Aparna Bhirangi
PLACE: Bangalore Signature of the Guide

DECLARATION

I hereby, declare that the Research Project titled “A STUDY ON SHOPPING EXPERIENCE AT METRO CASH & CARRY, YESHWANTHPUR, BANGALORE” submitted by me is of my original Research work. It does not form a part of any previous Research Project submitted to this University or any other University or any other Universities.

Date: Ms. RAMYA.T.R
Place: Bangalore Reg. No: 10BHCMN013

ACKNOWLEDGEMENT

The project titled “A STUDY ON SHOPPING EXPERIENCE AT METRO CASH & CARRY, YESHWANTHPUR, BANGALORE” has been a good learning experience.
I would like to express my sincere thanks to Ms.ARUNA AND MR.YADHU, METRO CASH & CARRY-Bangalore, for giving me an opportunity to conduct the study.
My thanks are also due to Ms.Megha Misra and other staff members for their contribution and suggestion during the project.
I wish to extend my thanks to Dr. T.L Shantha, Director Maharani Lakshmi Ammanni College for women and Prof K.S. Bharathi, Principal Maharani Lakshmi Ammanni College for women, who have encouraged us to conduct the study.

I thank extremely to the HOD, Prof. Sushama Bavle and Dr. T.K. Srinath, M.com Coordinator for their contribution, guidance and suggestions throughout the duration of the project.
I would like to thank my guide, Ms. APARNA BHIRANGI for her motivating guidance for the completion of the project.
My thanks are also due to ……….. for the efforts taken in preparing the manuscript.
Finally my thanks are to many others in the Institution, family and friends who have in some way contributed to completion of this project.

CONTENTS
CHAPTER NO.| TITLE| PAGE NO.|
1| INTRODUCTION a. Marketing b. Importance of Marketing c. 7 p’s of Marketing d. Service sector e. Wholesaling f. Wholesaling of consumer goods g. Distributor’s role h. Wholesaling in India i. Service marketing j. Shopping experience| | 2| RESEARCH DESIGN a. Title of the study b. Importance of the study c. Review of literature d. Statement of problem e. Objectives f. Operational definition g. Methodology h. Limitations of the study i. Chapter scheme| | 3| PROFILE OF THE COMPANY | |

4| ANALYSIS AND INTERPRETATION| |
5| SUMMARY OF FINDINGS, CONCLUSION, SUGGESTIONS| |
6| BIBLIOGRAPHY| |
7| ANNEXURES| |
LIST OF TABLES
SL NO| TABLE NO.| TITLE OF THE TABLE| PAGE NO. |
1| 4.1| DISTRIBUTION OF RESPONDENTS ON THE BASIS OF AGE| | 2| 4.2| DISTRIBUTION OF RESPONDENTS ON THE BASIS OF GENDER| | 3| 4.3| DISTRIBUTION OF RESPONDENTS ON THE BASIS OF EDUCATIONAL QUALIFICATION| | 4| 4.4| DISTRIBUTION OF RESPONDENTS ON THE BASIS OF MARITAL STATUS| | 5| 4.5| DISTRIBUTION OF RESPONDENTS ON THE BASIS OF...
tracking img