Chapter 20: Marketing and Society: Social Responsibility and Marketing Ethics What’s Ahead Social Criticisms of Marketing Marketing’s Impact on Individual Consumers Marketing’s Impact on Society as a Whole Marketing’s Impact on Other Businesses Citizen and Public Actions to Regulate Marketing Consumerism Environmentalism Public Actions to Regulate Marketing Business Actions Toward Socially Responsible Marketing Enlightened Marketing Marketing Ethics Chapter
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Business Law 265 Spring 2008 Exam #1‚ February 26‚ 2008 1. Jerry sent a letter containing an offer to sell his mountain bike to Bill for $300. This letter was sent on Oct. 1 and it was received on Oct. 4. On Oct. 5 Bill sent a letter to Jerry accepting the offer. But then Bill changed his mind; on Oct 6 Bill sent a message by personal messenger to Jerry‚ rejecting Jerry’s offer. The messenger delivered the rejection and it was received by Jerry on Oct. 7. The letter containing Bill’s
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Welcome to Writing Recommendation Letters Online A Handbook for Faculty Building on the foundation laid by the popular earlier print editions of his faculty handbook on writing recommendation letters‚ Joe Schall digs deeper in this new online edition‚ addressing issues ranging from the ethical considerations faculty wrestle with when writing letters to the new challenges posed by the information age. Citing sources ranging from The Chronicle of Higher Education to refereed journal articles
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NEGLIGENCE | - The main legal issue is whether P can successfully sue D for negligence. There are 4 steps to prove negligence: Duty of care (DOC)‚ Failure to meet the required Standard of Care‚ Causation and Remoteness.-Negligence is a conduct that falls below the standard of care required by society for the protection of certain others against an unreasonable risk of harm. | I –DUTY OF CARE | -The legal issue is whether D owed P a DOC. In order to prove that D owed P a DOC‚ P must show that
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LWC1 STUDY PLAN CONTRACTUAL RELATIONSHIPS Chapter 10 1. What is the definition of a contract? A contract is a Promise that the Law will enforce. 2. Describe the various types of contracts. Bilateral Contract- both parties make a promise Unilateral Contract- one party makes a promise that the other party can accept only by doing something Express Contract- two parties explicitly state all important terms of their agreement Implied Contract - the words and conduct of the parties indicate
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ch13 Student: ___________________________________________________________________________ 1. Price is the cash expenditure plus taxes that consumers have to pay for a good or service. True False 2. The key to successful pricing is to match the product with the consumer’s perception of value. True False 3. Price is the only part of the marketing mix that does not generate costs. True False 4. If Brandon buys hats for his store for $5 each and sells them for $15 each‚ he is
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Securities Regulation – Spring 2012 (Rose) Outline Class 1 Slides Federal Securities Regulation Seeks to: 1. Increase the amount of information available to investors about issuers through mandatory disclosure rules; and 2. To deter fraud (so the information disclosed is credible). Ultimate Goal: The accurate pricing of securities‚ which is essential to a well-functioning economy. How Securities Differ Importance of capital markets to society Importance of investment decisions
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UNIVERSITY OF MUMBAI No.UG/194 of 2009 CIRCULAR:- A reference is invited to the Ordinances‚ Regulations and syliabi relating to the Bachelor of Mass Media (B.M.M.) and to this office Circular No.UG/222 of 2002‚ dated 20th May‚ 2002 and the Principals of the affiliated colleges in Arts and the Professor-cum-Director‚ Institute of Distance Education are hereby informed that the recommendation made by the Ad-hoc Board of Studies in Bachelor of Mass Media (B.M.M.) deep course at its meeting held
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Formation of Contract 2 Offer ............................................................................................................... 2 Acceptance ................................................................................................... 4 Certainty ........................................................................................................5 Consideration ............................................................................................... 6
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Criminal Law 2 Homicide 1. Murder a. Actus i. Act or omission must have caused the death (s 18(1)(a) CA) b. Mens i. No punishment shall be incurred by person who kills by misfortune only (s 18(2)(b)) ii. Intention to kill or inflict GBH(s 18(1)(a)) 1. Requirement that D has actual awareness of consequences of actions (Aiton) 2. Subjective test: Conscious purpose‚ decision not desire (Hyam) 3. Foresight of certainty (Woollin) 4. Knowledge of chance of consequences fulfils malice requirement
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