The government is going to take you inside the doors of what was once the one of largest telecommunication companies in the world‚ WorldCom and tell the story of how an 11$ billion dollar accounting fraud led to one of the largest bankruptcy filings in history. In the two years before WorldCom declared bankruptcy‚ one man at the helm of the company told lie after lie about the true financial condition of WorldCom‚ lies that artificially inflated his own stock holdings and lies that deprived the
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Ethics in Advertising Preface: Advertising is any paid form of non-personal presentation and promotion of ideas‚ goods‚ or services by an identified sponsor. In today ’s fast-paced and high-tech age‚ businesses use advertising to make prospects aware of their products and services and to earn profits through increasing their sales and sales turnover. Advertising reflects contemporary society. The making of an ad copy‚ its message‚ its illustrations‚ the product advertised and the appeal used
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Ethical issues across cultures: managing the differing perspectives of China and the USA Dennis A. Pitta Professor of Marketing‚ University of Baltimore‚ Baltimore‚ Maryland‚ USA Hung-Gay Fung Dr Y.S. Tsiang Professor of Chinese Studies‚ University of Missouri‚ St Louis‚ Missouri‚ USA Steven Isberg Associate Professor of Finance‚ University of Baltimore‚ Baltimore‚ Maryland‚ USA Keywords China‚ Consumer behaviour‚ Ethics‚ Marketing strategy‚ National cultures‚ USA Abstract
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• CHAPTER 3 ETHICAL AND LEGAL CONSIDERATIONS IN SELLING Glengarry Glen Ross • What were the principal ethical predicaments which Sheldon Levine (Jack Lemmon) and his cohorts faced? • How could Shelley’s extenuating circumstances justify his actions? • What types of external pressures influenced the salespeople’s unethical selling practices? • How did the sales manager (Kevin Spacey) and top management (Mitch & Murray) foster the unethical practices? • How the nameless motivational
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Chapter 4 – Reasons for belief and doubt * If we care whether our beliefs are true or reliable then we must care about the reasons for accepting those beliefs * The better the reasons for acceptance‚ the more likely are the beliefs‚ or statements to be true * Inadequate reasons‚ no reasons or fake reasons should lead us to doubt a statement * When two claims conflict they simply cannot both be true * If a new claim conflicts with other claims we have good reason to accept‚ we
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DURESS 1. Generally If one party pressures the contractual consent of another by duress the contract is voidable by that other party (See Also s 52A TPA and s 39 FTA). The common law has long recognised that duress‚ in the form of coercion of the plaintiff’s will through illegitimate pressure or threats to the plaintiff’s interests‚ render a contract voidable (Barton v Armstrong). Traditionally‚ the common law concept of duress was limited to actual or threatened violence to the person of
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Companies and Securities Law Assignment Venture Pty Ltd‚ which uses the Replaceable Rules for its Constitution‚ is a small proprietary company originally. As it is growing fast‚ the shareholders are all on the Board and they all have a number of complicated transactions with the company. Many of them are suppliers to the Company and most of them have loans or finance of some sort with the Company. The business is growing so fast that the original type and structure of the company may hinder the
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chapter 2 Business Ethics and Social Responsibility OBJECTIVES After reading this chapter‚ you will be able to: • Define business ethics and social responsibility and examine their importance. • Detect some of the ethical issues that may arise in business. • Specify how businesses can promote ethical behavior. • Explain the four dimensions of social responsibility. • Debate an organization’s social responsibilities to owners‚ employees‚ consumers‚ the environment‚ and the community. • Evaluate
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Abstract The purpose of this research paper is to explore the impact of Cyberlebrities (cyber-celebrities) on influencing consumer purchase decisions. The research will specifically be applicable to Cyberlebrities who endorse beauty products. First‚ secondary research pertaining to the effectiveness of celebrity endorsements‚ youth receptivity‚ beauty products‚ and the relationship between the three variables of likability‚ trust‚ and relationship will be discussed. Thereafter‚ qualitative primary
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are80970_ch01_002-023.qxd 12/16/07 4:47 PM Page 2 part 1 An Introduction to Advertising chapter one Advertising Yesterday‚ Today‚ and Tomorrow Objectives To define advertising and review its evolution. You will learn what advertising is and what it is not; the role advertising plays in business and our economy; how advertising evolved into what it is today; and the impact that advertising has on society. After studying this chapter‚ you will be able to: * Define advertising
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