This case study involves the ethical concerns of Direct-to-Consumer (DTC) genetic testing at Veritas Diagnostics‚ Inc. (VDI) from the perspective of an Ethics Officer. There are a number of recommendations that I have for VDI that will serve to protect its standing as a reputable‚ quality‚ and ethical company with this roll-out of DTC genetic testing‚ all of which I will discuss independently starting with legal requirements surrounding this industry. There are some federal‚ international‚ and state
Premium Genetics Human genome Ethics
only statements of fact create express warranties. If seller makes a statement that relates to the supposed value or worth of the goods‚ or makes a statement of opinion or recommendation about the goods‚ seller is not creating an express warranty. PUFFERY- is the expression of opinion by a seller that is not made as a representation of fact and creates no warranty. IF seller is an
Premium Implied warranty Warranty Product liability
Sample Test Questions‚ Final Exam‚ Fall 2003‚ Professor Isler True/False Indicate whether the sentence or statement is true or false. ____ 1. When an obvious clerical error exists in a written contract‚ the contract may not be enforceable. ____ 2. If the subject matter of a contract turns out to be more valuable than one of the parties believed it would be‚ that party can rescind the contract. ____ 3. A fraudulent contract may be enforced by the innocent party. ____ 4. An act of concealment
Premium Contract Contract law Law
Summary innovative sustainable marketing management Chapter 1 – introduction to Sustainable marketing The world faces extraordinary and unprecedented challenges relating to both the environment and society. Rapidly increasing demand is colliding with declining resources. Vital ecosystems are under stress. Millions of people lack the most basic resources to sustain life. The problems lie in social and economic systems that are unsustainable awareness of the need for environmental and social
Premium Sustainability Marketing
Securities Regulation Outline Introductory Material Financial Products. Two ways to raise money: taking out loans from the bank‚ or issuing securities on the public market. Bank Loans Money in exchange for a promise to pay. Usually secured by some collateral. Commercial lending: one bank is “lead arranger” for others. Reduces exposure. Securities Stock. An ownership interest. Common stock. Voting rights! Dividends. Get paid last in a liquidation. Preferred stock. No voting rights as long as
Premium Securities Act of 1933 Stock Stock market
AnswerTrue False 2.5 points Question 5 1. Steven‚ who is Bertha ’s guardian‚ convinces her to buy a certain parcel of land from Christy at a greatly inflated price. Steven may be liable for Answer | | duress. | | | fraud. | | | puffery. | | | undue influence. | 2.5 points Question 6 1. Under the Statute of
Premium Contract Contract law
MGT 320 Mastery Exercises Week 1 1. It is normally wise to represent yourself in court if you have some form of legal background. a. False 2. Standing is a statutory requirement that Congress can eliminate a. False 3. Requiring a defendant to pay a portion of his or her wages to satisfy a judgment is called _________. a. Garnishment 4. A peremptory challenge can be used to remove a juror based on gender a. False 5. The only unelected branch of government is which is the following? a. Judiciary 6
Premium Contract United States Constitution Law
CHAPTER 6 Influences on marketing 6.1 Introduction BizWORD C Customer choice (buying behaviour) refers to the decisions and actions of customers when they search for‚ evaluate‚ select and purchase goods and services. Marketers closely examine the behaviour of customers (consumers) to understand what motivates an individual to purchase a particular product — customer choice (buying behaviour). They want to know why the customer selects one product and rejects another. As well‚ businesses
Premium Marketing Consumer protection Advertising
false * if false= breach of s18 * * examples: * - Opinions and exaggerations * - If there is a basis for it * - It is honestly held * - Expressed as an opinion of an expert * - Opinion supported by facts * - But puffery excluded * - Predictions * - Silence * - Scientific claims * - Comparative advertising * - Country of origin claims * - Using celebrities to promote products * - Sponsorship and ambush marketing * * ** talk about
Premium Trademark Literature Copyright
Differrences between Invitation to treat and Proposal A proposal is made when a person is willing to enter into a legally binding contract. However‚ an invitation to treat is merely a supply of information (eg. an advertisement) to tempt a person into making a proposal. It is important to differentiate a proposal which will consequently lead to binding obligations on acceptance. On the other hand an "invitation to treat" is a mere suggestion of a readiness to deal or trade. In essence‚ an invitation
Premium Contract Offer and acceptance