Preview

Research Marketing

Powerful Essays
Open Document
Open Document
2803 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Research Marketing
[pic]
AMERICAN INTERNATIONAL UNIVERSITY BANGLADESH

Course Title: Research and Methodology
Section: I
Group: C
Submission of a Research Report
A Study On-----
Customer satisfaction level in communication issue in Airtel
[pic]

Submitted To:
Course Instructor:

Submitted By:
Group member’s Name: ID:

Research and Methodology
Department of Business Administration
House # 83, Road # 4,
Kamal Ataturk Avenue,
Banani, Dhaka – 1213

Subject: Submission of research report “Customer satisfaction level in communication issue in Airtel.”

Dear Sir
It is our great pleasure to put forward this report that you assigned us on “Customer satisfaction level in communication issue in Airtel.” which is one of the famous brands in Bangladesh. We have tried our best to bring about our research objective effectively. Under your supervision we have completed our respective job. In our observation we tried to find out the present situation and try to present in our report.
By doing this report we have learned many things that will help us in the future and our executive life. This is a real life report so that we will always be available for any supplementary that may oblige.
We are giving you thanks you again for giving us a chance and opportunity to present you a survey report to you and hope it will positively through a collectively of light.

Thank you
Sincerely yours

Acknowledgement

At this point we would specially like to thank those who had made it possible for us to prepare our report. Without their co-operation the completion of this report would have been difficult. First, we take the opportunity to thank The Almighty. Then we express our thanks to our department and authorities for granting us such opportunity in this level.
Here we want to express our gratitude to the producer for pointing us in the right direction and for helping us to collect the required information.
We would also like to

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Marketing Research

    • 397 Words
    • 2 Pages

    Frequencies are commonly used for the initial analysis of a data set. Frequencies provide statistics and graphical displays that are useful for describing all different types of variables.…

    • 397 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Marketing Research

    • 23676 Words
    • 95 Pages

    The key reason that the marketing concept has been recognized as the "right philosophy" is that it:…

    • 23676 Words
    • 95 Pages
    Powerful Essays
  • Good Essays

    Marketing Research

    • 2938 Words
    • 12 Pages

    Many small businesses and nonprofit organizations assiduously avoid more than a cursory flirtation with marketing research because they misunderstand what it is and what it can accomplish. Five misconceptions often dominate managers’ thinking about it: 1. The “big decision” myth. You turn to marketing research only when you have a major decision to make; otherwise it has little to do with the details of day-to-day decision making. 2. The “survey myopia” myth. With its random samples, questionnaires, computer printouts, and statistical analyses, marketing research is synonymous with field survey research. 3. The “big bucks” myth. Marketing research is so expensive that it can only be used by the wealthiest organizations, and then only for their major decisions. 4. The “sophisticated researcher” myth. Since research involves complex and advanced technology, only trained experts can and should pursue it. 5. The “most research is not read” myth. A very high proportion of marketing research is irrelevant to managers or simply confirms what they already know. Often the research is so poorly designed and written up or so esoteric that it simply ends up in the bottom drawer. In this article I consider each of the myths and show why they are misleading. Then I suggest several approaches to low-cost research. The “Big Decision” Myth Too often, marketing research is deemed necessary only for decisions involving large financial stakes and in such cases should always be carried out. But research should be viewed from a cost-benefit perspective. Its costs are usually of two types—the expenses for the research itself and the amount of lost sales and lost competitive advantage caused by delaying a decision until the results are in. The benefits result from improving the quality of decisions under consideration. Any improvement, in turn, is a function of the stakes involved and how uncertain you are about the rightness of…

    • 2938 Words
    • 12 Pages
    Good Essays
  • Good Essays

    We are also thankful to all the people who have helped me in collecting the necessary information and making of the report. We are grateful to all of them for their time and wisdom.…

    • 7616 Words
    • 31 Pages
    Good Essays
  • Powerful Essays

    We would once again like to express our sense to gratitude towards you for giving us this opportunity, and sincerely hope that our assignment would give you immense satisfaction. We will always be available to respond to any queries that you may have in this regard.…

    • 2706 Words
    • 11 Pages
    Powerful Essays
  • Powerful Essays

    M. S. Hossain1*, M. A. Hossain2 and M. J. A. Siddikee3 M. S. Hossain, M. A. Hossain and M. J. A. Siddikee (2012). The Drivers of Customers’ Satisfaction of Airtel Bangladesh Limited. Bangladesh Res. Pub. J. 7(4): 437-445. Retrieve from http://www.bdresearchpublications.com/admin/journal/upload/09366/09366.pdf…

    • 3432 Words
    • 14 Pages
    Powerful Essays
  • Powerful Essays

    A great thanks to our family and friends as well who tried their best to give us their support either by giving us a lot of encouragement for keep up this task and by supporting us financially and pay all the cost which is required to complete this report.…

    • 2018 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    We are pleased to get these opportunities to give special thanks to the persons whose ideas, views & supports have provided fluency to prepare this report & enriched this…

    • 5297 Words
    • 22 Pages
    Good Essays
  • Powerful Essays

    Branding Bangladesh

    • 4033 Words
    • 17 Pages

    We are thankful to you, as you allowed us to perform the study and to submit the report. We hope that the report will meet the standard and will serve its purpose.…

    • 4033 Words
    • 17 Pages
    Powerful Essays
  • Powerful Essays

    Bba Project

    • 11951 Words
    • 48 Pages

    I, deepanshu tanwar hereby declares that the project report under title “Comparative Analysis of Marketing Strategies of Vodafone & Airtel.” Is my own work it is the analysis of the big scale sector of communication. This project involves the big scale services involved in telecommunication sector provided by Airtel and Vodafone to its customers. The survey was conducted so as to analyze the big scale sector prevailing in the current industry and the improvement that can be made upon it. All care has been taken to keep this report error free and I sincerely regret for any unintended discrepancies that might have crept into this report. I shall be highly obliged if errors (if any) be…

    • 11951 Words
    • 48 Pages
    Powerful Essays
  • Better Essays

    With due respect, we are submitting our Report on the topic titled “Measuring University Students Level of Satisfaction for Mobile Phone Operators in Bangladesh”. It is our pleasure to inform you that we have already finished our report with the information of survey questionnaire that was made by your help. It was undoubtedly an interesting opportunity for us to work on this assigned topic to enhance our knowledge in the practical field. We would like to give you thank for giving us the opportunity to do the study. This report explores current situation and potential of “University Students Level of Satisfaction for Mobile Phone Operators” in Bangladesh. This report has been prepared based on the practical experiences obtained from survey and secondary research.…

    • 8580 Words
    • 35 Pages
    Better Essays
  • Best Essays

    Vodafone vs Airtel

    • 1868 Words
    • 8 Pages

    IOSR Journal of Business and Management (IOSR-JBM) ISSN: 2278-487X. Volume 4, Issue 3 (Sep-Oct. 2012), PP 18-21 www.iosrjournals.org…

    • 1868 Words
    • 8 Pages
    Best Essays
  • Powerful Essays

    Rahim Afrooz

    • 6257 Words
    • 26 Pages

    We also want to thanks to our group members, for involving themselves directly or indirectly for the preparation of this report.…

    • 6257 Words
    • 26 Pages
    Powerful Essays
  • Powerful Essays

    This is to certify that Dissertation entitled “Consumer satisfaction with mobile industry” which is submitted by me in partial fulfillment of the requirement for the award of PGDM to Delhi School of Professional Studies and Research, Delhi comprises only my original work and has not been submitted in part or full for any other degree or diploma of any university. If any material has been taken from an external source of information then it has been properly cited in text and duly acknowledged under references.…

    • 3379 Words
    • 14 Pages
    Powerful Essays
  • Powerful Essays

    Study on Welfare Activities

    • 10220 Words
    • 41 Pages

    I would like to express the gratitude to the people who are an important part of this report.…

    • 10220 Words
    • 41 Pages
    Powerful Essays