business plan poa
Business Plan
Group 4
Students: Hang He/Tony (345595) Jing Yang/Young(338095) Shanshan Wu/Karan(327751) Chen Xuanjun/Carl(344794) Luyang,Wang/Mars(339628) Subject: Business Plan
Guidance: Mr. Marc Lankamp and Mr. GiethoornSchool: Saxion University of Applied Sciences
Date: 08/10/2014
Contents
TOC \o "1-3" \h \u Introduction PAGEREF _Toc27233 11. Objective of the assignment PAGEREF _Toc31744 11.1 Problem description PAGEREF _Toc16396 11.2 Objective PAGEREF _Toc6556 12. Central question PAGEREF _Toc10882 23. Sub-questions PAGEREF _Toc13060 24. Research design and methods PAGEREF _Toc27667 44.1 Research design PAGEREF _Toc31890 44.2 Research methods PAGEREF _Toc15806 55. Project organization PAGEREF _Toc28980 75.1 Time Planning PAGEREF _Toc17682 75.2 Constraints PAGEREF _Toc17706 86. Preliminary table of contents of the report PAGEREF _Toc15993 9References PAGEREF _Toc24507 10
IntroductionThe objective of this proposal is to guide the business plan, which shows the main processes of plan. In this plan, we are trying to set up a company and create a new product for people who travel a lot in the Netherlands. The new product which bring more convenience for people because it can storage electricity by solar power or other power source and provide electricity to electrical device when people cannot find power source during traveling.
The target group of this new product is anyone who like camping or prefer to go outside, but hard to find electricity when their devices are out of power. This is the reason why we create the new product, Portable Battery Charger.
Objective of the assignment1.1 Problem descriptionThe main problem we want to solve in our proposal is to decide our new product and company by asking questions on our new product, target group and company. Because we want to make sure that our product will have market in the
Group 4
Students: Hang He/Tony (345595) Jing Yang/Young(338095) Shanshan Wu/Karan(327751) Chen Xuanjun/Carl(344794) Luyang,Wang/Mars(339628) Subject: Business Plan
Guidance: Mr. Marc Lankamp and Mr. GiethoornSchool: Saxion University of Applied Sciences
Date: 08/10/2014
Contents
TOC \o "1-3" \h \u Introduction PAGEREF _Toc27233 11. Objective of the assignment PAGEREF _Toc31744 11.1 Problem description PAGEREF _Toc16396 11.2 Objective PAGEREF _Toc6556 12. Central question PAGEREF _Toc10882 23. Sub-questions PAGEREF _Toc13060 24. Research design and methods PAGEREF _Toc27667 44.1 Research design PAGEREF _Toc31890 44.2 Research methods PAGEREF _Toc15806 55. Project organization PAGEREF _Toc28980 75.1 Time Planning PAGEREF _Toc17682 75.2 Constraints PAGEREF _Toc17706 86. Preliminary table of contents of the report PAGEREF _Toc15993 9References PAGEREF _Toc24507 10
IntroductionThe objective of this proposal is to guide the business plan, which shows the main processes of plan. In this plan, we are trying to set up a company and create a new product for people who travel a lot in the Netherlands. The new product which bring more convenience for people because it can storage electricity by solar power or other power source and provide electricity to electrical device when people cannot find power source during traveling.
The target group of this new product is anyone who like camping or prefer to go outside, but hard to find electricity when their devices are out of power. This is the reason why we create the new product, Portable Battery Charger.
Objective of the assignment1.1 Problem descriptionThe main problem we want to solve in our proposal is to decide our new product and company by asking questions on our new product, target group and company. Because we want to make sure that our product will have market in the
References: loor, K. (2011). Marketing communication strategy: Advertising, online marketing communication, public relations, sponsorship, sales promotion, direct-marketing communication, in-store communication, personal selling, exhibitions, integrated communication. Groningen [u.a.: Noordhoff. Grit, R. (2011). Making a business plan. Groningen [etc.: Noordhoff. Saunders, M., Lewis, P., & Thornhill, A. (2003). Research methods for business students. Harlow, England: Prentice Hall.