Case Analysis of Levendary Café 1. To evaluate the way Levendary Café has entered to China‚ I would like to use “SWOT” analysis to figure out how it is doing. Strength: Levendary has a very clear and unique business mode which is targeted at high level customer group. It has a very successful business in the United States. There are stores spread across the country. The high-quality food and hospitality service are becoming Levendary’s brand and reputation. The company is willing to dedicate themselves
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Multi-unit Restaurant Business concepts are represented by units with independent operators. The concepts are categorized into three industry segments 1) specialty establishments‚ 2) quick service restaurants‚ and 3) casual dining. An excellent example of this concept business is The Darden family of restaurants‚ founded from Lakeland‚ FL‚ which features the following most successful and recognizable brands in full- service dining: Red Lobster‚ Olive Garden‚ Long Horn Steakhouse‚ Bahama Breeze
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MEMORANDUM TO: Mrs. Mia Foster‚ CEO Levendary Café FROM: Dominic Da Silva DATE: (Date) RE: Advice and Analysis on your meetings regarding future of Levendary Café China ______________________________________________________________________________ Your advice memo should have four clearly labeled sections and address the following topics: 1. Statement of Problem: What are the problems being faced and the most important 3-4 decisions the company needs to make regarding the situation
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Levendary Café: China Challenge Levendary Café faced some successes and many challenges when penetrating the Chinese Market for their first time. The goal of this case study is to understand what kind of initial strategies did they adopted and the main problems that arouse as a result of their decisions. The analysis will point out the main issues faced by the organization as well as potential alternatives that could be used to address their concerns. Finally‚ an optimal solution will be proposed
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Internal and External Audit Student’s Name Professor’s Name Institution Date Introduction Aztech Group Ltd is a Singapore-based investment holding company. The company is intending to enter into new market in Australia. Before the company can enter new market‚ a number of factors needs to be considered. In part 1 of this work‚ we proposed that the best entry mode to adopt would involve the strategic alliance. The reason why strategic alliance was chosen is that Aztech Group Ltd is most likely
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of the ways you expect "going international" will affect HR activities in your business‚ in order to answer this question this project will open with a review of the literature that has been written on the issues raised by the question above. It should be noted that a vast amount of writing has been done on these issues but only a few of them dimmed to provide the most benefit to the purposes and intent of this assignment have been sited. The reason why going international affects not only HRM but
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looked into for expanding our company internationally were The United Kingdom‚ Brazil‚ and Germany. These three countries are all among the top ten in the FDI confidence index‚ which provides a unique look at the present and future prospects for international investment flows. In addition it assesses the impact of political‚ economic‚ and regulatory changes on the FDI intentions and preferences of the leaders of top companies around the world. One of the main reasons we chose Brazil were for its Gross
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Levendary Café: The China Challenge Solution No.1 Multi-Unit Restaurant Business Multi-unit Restaurant (MuR) concept is classified into three industry sections. These are as follows: Specialty Establishments: It includes Starbucks‚ Dunkin Donuts and Baskin-Robins‚ which mainly cover beverages and snacks less than $5. Quick Service Restaurants: This concept also comes under "fast food" industry. For instance‚ McDonalds is efficiently and effectively capturing the food industry at global level.
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When the going gets tough‚ the tough get going. This saying originally said by Joseph P. Kennedy‚ father of former president John F. Kennedy‚ and made famous by the Billy Ocean song‚ is very motivational to people all over the world. Its tricky play on words and its motivational tone make it a very interesting quote to look at in depth and to explain exactly what it means. Throughout this essay you will learn what this saying means‚ what being tough is‚ and the true meaning of perseverance When
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Levendary Café: The China Challenge By: Anna-Lena Mayer‚ Tobias Jüngst and Florian Beck Agenda Executive Summary Company Overview Market Analysis Market entry China Recommendation Implementation Executive Summary • The headquarter needs all numbers of all subsidiaries in the same reporting format • The US Version of Levendarys will not work throughout China • If the necessary adjustments in some places are too much‚ Levendary China should get a new name Executive Summary Company Overview
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