Introduction Since the mid 1950’s the quantity of studies into shopping behaviour has accelerated greatly. Store atmospherics and environments have changed monumentally over the past half century. Modern store managers are constantly looking at new ways to improve a shopping experience‚ rather than purely focusing on the product on the shelf. The type of shoppers attracted to a store may also differ to the types of shopper attracted to a product. At no point over the last fifty years of shopping
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S.B JAIN INSTITUTE OF TECHNOLOGY MANAGEMENT & RESEARCH‚ NAGPUR. DEPARTMENT OF MANAGEMENT “TO STUDY COMPITITIVE ADVANTAGE OF STORE DESIGN AND CUSTOMER HANDLING IN RETAIL” QUESTIONNAIRE STORE NAME :- _______________________________________________ ADDRESS :- _______________________________________________ 1) What type of location and style of space do you have ? Shopping mall Strip mall
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which a new department store has been added. As I approached the department store‚ I noted that it was rather warm outside; I had arrived about 4:20 p.m. and this weather was normal for the time of day. I inferred that it there would be a sale; it was the Wednesday after Labor Day and most stores had sales during the holiday. However‚ there was no indication on the windows or within the store about any sales. There seemed to be a lot of cars outside‚ but as I entered the store‚ there were very little
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shopping instead of in-store shopping. Nevertheless‚ in-store shopping is still of great importance in contemporary society. There are many similarities and differences between online shopping and traditional shopping on the aspects of time‚ price and product selection. When it comes to time‚ both in-store shopping and online shopping are time-consuming processes because shoppers need to select and compare among a large number of products whether they use internet or go to stores. However‚ there are
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Apple’s App Store With the release of the iPhone OS 2.0‚ Apple launched the App Store on July ‚10 2008. This third-party application development and distribution platform‚ allowed users to purchase and download news apps to their device. Apple first launched the App Store in 62 countries with 500 apps available. Approximately 10 million apps were downloaded in the store’s first four days. App Store customers have now downloaded over 50 billion apps from Apple’s store and there are approximately
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people have two options to buy at store or online The difference between shopping online and shopping in store is that online benefits if you are trying to save time. While others are out fighting in traffic and waiting in line‚ online shoppers are home relaxing. Online shoppers can go from store to store with a click of a mouse‚ while traditional shoppers have to walk‚ drive or can’t get to the store they want. There are three way to manage shopping in store and online. They are time‚ price‚
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How to Get Bouncy Conversion Rate in Your Magento Store We are living in an environment that only demand to have positive results on the web‚ as it is the only place which has the maximum scope to gain benefit. With the advent of technology‚ the obvious rise in the number of online users can be seen easily. This in turn also give birth to plenty of eCommerce stores as the business owners find this as the best place to be in reach of the maximum crowd‚ most of them being their prestigious customers
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IMPACT OF STORE DESIGN & VISUAL MERCHANDISING ON IMPULSE BUYING BEHAVIOUR Impact of Store design & visual merchandising on Impulse buying behaviour Student declaration I‚ hereby declare that this project report titled as “Impact of Store Design & Visual Merchandising on Impulse Buying Behaviour” has been compiled by me as part of my education curriculum. This is hereby stated that this report is original in every sense of the term and it carries a sense of creditability and strength
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Yedo Department Stores Profitability report Executive summary Due to extended research we determined that Yedo strategy of selling luxury goods and focusing on richer part of society is main disadvantage‚ particularly in current economy. Expanding products offer and attracting younger clientele should show positive results in near future. Also we recommend launching an on-line store to fill the gap and reach new customers. Introduction This report will look at: Yedo’s competition Expanding
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sales volume because every student needs notebooks and as students of Lehigh University‚ they prefer items with Lehigh logo. Gift cards are placed at the left perimeter of the outside area‚ which is also a place can be easily seen when you enter the store. Compared to daily necessities‚ gift cards have a higher turnover so it’s convenient for customers to place them near the entry. Some big daily necessities‚ such as trash and clothing container‚ and dorm essentials‚ such as pillow and hanger‚ are
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