EXECUTIVE SUMMARY Kentucky Fried Chicken (KFC) Malaysia is a major Quick Service Restaurant (QSR) operator in Malaysia and has been established for just over 20 years now. It serves mainly chicken related items‚ but offers side dishes to its consumers as well. Lately‚ more and more Malaysians have been opting for a healthier eating diet as a large number of them have become more health conscious. This has opened the door for KFC’s main competitors‚ such as McDonald’s‚ to come out with a new range
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Market analysis for McDonalds and KFC The long journey of the burger brand started in 1940‚ when two brothers‚ Dick and Mac McDonald opened the first McDonalds restaurant in San Bernardino‚ California. Initially‚ they owned a hotdog stand‚ but after establishing the restaurant they served around 25 items‚ which were mostly barbequed. It became a popular and profitable teen hangout. In 1948‚ the brothers closed and reopened the restaurant to sell only hamburgers‚ milkshakes and French fries. Nowadays
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KFC Marketing Activity Report 1. Target market: KFC targets upper and middle classes. Typical customers are adults ages 25-54 who are in occupations ranging from white collar office jobs to blue collar construction jobs. The biggest part of their customer base makes between $50‚000 and $60‚000 dollars a year and are married with children. 2. Positioning: For a product to occupy a clear‚ distinctive and desirable place relative to “Competing products in the minds of target consumer.” In KFC feedback
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User no: ________ MARKETING RESEARCH ON BLACKBERRY AND IPHONE USER Dear Participant‚ This questionnaire is designed to evaluate the extensiveness of Blackberry and Iphone user growth and development. The responses you provide will help us better understand what are being demanded by society. Thank you very much for your time and cooperation. We greatly appreciate your help in furthering this research endeavour. Cordially‚ Students of HNDBM/BA 10/02 Please CIRCLE
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Questionnaire used for the survey: Preference of equity and commodity over Currency derivatives trading in India survey Kindly spare some minutes to fill this form and be a part of real customer perception survey and support us to gain an insight about the preferences of Indian retail investors for trading in market and the reasons behind the existing popularity of currency derivative market in India. 1. Did you ever think of currency derivative market as trading option? Yes‚ I trade in currency
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Usage‚ Attitude and Image Study Questionnaire: Chewing Gum Eating Habits amongst the UAE teens RESPONDENT’S DETAILS : | | Respondent’s Full Name | | | Address | | | City/Town | | Country | | Area | | | Post code | | | Telephone Number | | | Interview Date | | | Interviewer’s Name | | | Interviewer’s I.D. | | | I declare that this interview has been carried out strictly in accordance with your specification and has been conducted within the ESOMAR Code
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Business Research. The survey is about the satisfaction of students towards the services and facilities provided in library of Ungku Omar Polytechnic. The purpose of this survey is to identify the satisfaction level of students towards the services and facilities. We can assure that all the answers provided will be kept in strict confidentiality and used for academic purpose only. We would like to appreciate your kindness in giving us the feedback. We value your cooperation in this research. | QUESTIONNAIRE
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“VARK” is a questionnaire of about 16 questions that provides people with their preference of learning style. The learning styles that VARK offers can help people develop additional and effective strategies for learning and for making your communication skills better. The styles that this questionnaire determines are Visual‚ Aural‚ Read/Write‚ Kinesthetic‚ or you can be multimodal which means you have a multiple learning preference. In this paper I will summarize the results received after taking
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participants on the waitlist were found to have a significant change between their questionnaires after the 4-month period‚ it would suggest that ODD symptoms are able to elevate on their own. However‚ if there’s no significant difference or the symptoms are reported to worsen significantly‚ it would suggest that an intervention or treatment is necessary to improve behaviors and diminish ODD symptoms. The questionnaires for the teachers will demonstrate if ODD symptoms demonstrate themselves in all
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The Business ethic of KFC and McDonald TABLE OF CONTENTS The Business ethic of KFC and McDonald 1 Executive Summary 3 1 Introduction 3 2 Comparation of KFC and McDonald’s practices 4 3 Application of 4 relevant ethical theories 6 3.1 The utilitarian approach 6 3.2 The rights ethical approach 7 3.3 The Justice ethical approach 7 3.4 The virtue approach
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