"Company s organization and culture of sony ericsson" Essays and Research Papers

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    What ’s the role of culture in modern corporations and how can it be managed effectively? People in every workplace talk about organizational culture and that mysterious word that characterizes a work environment. One of the key questions and assessments‚ when employers interview a prospective employee‚ explores whether the candidate is a good cultural fit. Culture is difficult to define‚ but you generally know when you have found an employee who appears to fit your culture. He just feels right

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    Research Case Study-3 SONY INDIA1 Sony‚ a multinational corporation based in Tokyo‚ Japan‚ stepped into India in early 1995‚ in the post­ Iiberalisation period. Within a couple of months in the same year‚ it set up its manufacturing unit. The company makes its presence felt in India through Sony Entertain Television‚ Sony Music and Sony India. While the first two are comfortably placed in their niche markets‚ it is the third which is expected to bring in all those exciting Sony digital products. Although

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    RESEARCH NOTES 2140 Group forms s Set Defines Core task Influences Field the ies dar oun b Criteria for survival in Culture Definition of current culture: - values - practices - artefacts - def. of core task The current definition of Validity of current assumptions Environment Model of core task: - critical content of the work - critical demands of work Teemu Reiman & Pia Oedewald The assessment of organisational culture A methodological study VTT TIEDOTTEITA

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    TargeT achieved WOrK iN PrOgreSS NOT cOMPLeTed Objectives 2008 achievements 2008 Objectives 2009 Responsible business practices Long term objective: Ericsson is working towards increased transparency and accountability of its operations. We have a universal governance framework that applies wherever we operate‚ and whatever company we may acquire. Our CR-related policies and activities play a growing role in achieving this. Governance 100 percent completion rate of all employee anticorruption

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    ORGANIZATIONAL CULTURE Many people are skeptical of the idea that organizational cultures exert any real effects on individual and organizational behavior. One reason for this suspicion is that when people use the word culture to explain why a firm behaves the way it does‚ they often use it as a catch-all category for “the way things are done” in that firm. But “the way things are done” can often be discussed in much more concrete terms by focusing on specific aspects of the formal organization‚ such as

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    believe that it is important for Sony to manufacture more products in the United States‚ Europe and from suppliers in Asia because Sony needs to remain a globally diversified corporation. The Yen stability against the US dollar has had a negative impact on the financial stability of Sony. When Sony translated US dollars and Euro financial statements into Yen‚ the net assets and earnings ended up being worth less in Yen which in turn dropped Sony’s financial results. Sony needs to work on spreading more

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    Case study: Can Sony Regain Its Innovative Edge? The OLED Project 1. Why did Sony push back introduction of the OLED television? What was the advantage in waiting? What were the drawbacks? Was there a threat of moving to market with new technology too fast? How might the delayed introduction affect Sony’s reputation among consumers‚ enthusiasts‚ and Sony’s own R&D personnel? Sony holds the view that the OLED technology provides a markedly improved picture and it will be the basis for the next

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    Culture- Impact on Business Environment “Culture is the widening of the mind and of the spirit.” Pt Jawaharlal Nehru. These are strong words indeed from the first Prime Minister of Independent India and as the borders across the globe become more and more irrelevant‚ understanding of one another’s culture has become a crucial aspect to succeed in this globalized world.   From simply creating a web-site or physically opening a store in a foreign country‚ understanding local culture is often overlooked

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    Sony recognizes that global environmental improvement is the most important issue for humanity in the 21st century. Sony aims‚ through continuous technological innovation and new business initiatives‚ to contribute positively to the natural environment and the dreams of future generations. Recognizing the utmost importance of our natural life-support systems‚ sustainable economic development is the top business priority for the Sony Group. Sustainable economic development means utilizing

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    organizational culture in general‚ comment on the link between organizational culture and change. An organization’s current customs‚ traditions and general way of doing things are largely influenced by what has been done in the past and how successful it was in doing it. To adopt a new culture will definitely be a difficult task. Organization culture may become a barrier to change when the shared values are not in agreement with those entrenched culture in the organization. Each organization has its own

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