IV. Internal Environment: Strengths & Weaknesses (SWOT) A. Corporate Structure: 1. CEO: Micky Meir Arison Chairman‚ Chief Executive Officer‚ Subsidiary Officer Executive Carnival Corporation & plc. Highest authority in firm also keeps the company close to its roots and initial vision. (S) 2. Operating Committee: Formulates business strategy and helps to formulate corporate strategy and functional strategy by committing resources to sustainable high quality services and products
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Description of a fairground Warm rays of golden sunshine glimmered off the puddles that gathered in the gaps in the cobblestone pavement‚ a peaceful morning was soon to be disturbed as the cacophony of sounds started‚ from old rickety rides. The taste of diesel fumes burns the back of the throat of anyone who gets too close to the rickety cat and mouse ride. Music from the vast array of rides blend to form one strange droning song over a thumping backbeat. Lively and fast‚ the bass vibrates
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Carnival Cruise Lines: Exploring a Sea of Global Opportunity Carnival Cruise Lines is one of the most successful cruise lines in the world. They have taken an industry that once only catered to the elite and turned it into a possibility for people of varying economic means all over the world. In their quest to provide a service with mass appeal‚ Carnival has become the very definition of international business. The cruise line industry has seen a substantial amount of growth in the last
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Carnival Cruise 1. What global forces have contributed to the growth of the cruise-line industry? One of the forces that contributed to the growth of the cruise industry was the arrival of the transoceanic airline. The shipping lines had to come up with a way to compete with the new speedy and affordable way of travel. Another global force is the working middle class that the cruise industry now targets in addition to the rich. 2. What specific steps has Carnival Cruise Lines taken to benefit
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MEMORANDUM TO: FROM: DATE: SUBJECT: Ms.Rogers Kailin(Karen) Dong September 3rd‚ 2012 Recommend a cruiser behavior estimation system to improve CRM process As you requested‚ I have investigated the current competitive position and strategies of Carnival Cruise Line (CCL) and implemented the analysis. I suggest that CCL keep promoting the “Fun Ship” theme and make an IT investment in Cruiser Behavior Estimation system by analyzing the consumer behavior activity data. The IT improvement will help
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FUN SHIP EXPERIENCE AT CARNIVAL CRUISE LINES” A Case Analysis Presented to the Faculty of College of Hospitality & Institutional Management of Our Lady of Fatima University In a Partial Fulfillment of the Requirements for the course Hospitality Organizational Management (HRMPS 15) Submitted by: Zoila S. Pagaacita BSHRM 4Y1-1 Submitted to: Mr. Marc Gerald Pajela Submitted on: February 17‚ 2013 PART I. THE ISSUE The main issue of the case is how the Carnival Cruise Line can improve
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Carnival Cruise Lines | Managing in a Global Marketplace: Individual Case Study | Jeffrey Barno | Table of Contents Introduction 3 Discussion 3 Conclusion 7 Bibliography 9 Introduction Carnival Cruise Lines was established in 1972 by Ted Arison. Over time‚ Carnival forged the concept of less costly cruises with shorter trips‚ making cruises a more viable option for a wider variety of vacationers. The company is currently based in Miami‚ Florida but has spread globally since its
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Human Relations (CI #1) Employee and Labor Lawsuits Employees of Carnival are claiming unfair working conditions with poor compensation. (CI #2) Succession Mr. Arison stepping down in the future‚ who will run company‚ third generation Arison or someone else. Operation/Logistics (CI #3) The Costa Concordia Cruise Ship lawsuit Cruise ship laying on side‚ environmental risk‚ and lawsuits from crash. (CI #4) The Carnival Triumph dead at Gulf of Mexico Pending lawsuits from this event‚ leading
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exceptional vacation experiences through the world’s best-known cruise brands that cater to a variety of different lifestyles and budgets‚ all at an outstanding value unrivaled on land or at sea. Mission Statement (Proposed): It is the mission of Carnival cruised to provide our customers with the best vacation experience on both land and at the sea.(1‚2‚3‚6‚7) We provide the best travel experiences that cater to a variety of different lifestyles and budgets which provide unrivaled value for our customers
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insight into the Lagos carnival‚ which I recently engaged in as an active observer. LAGOS CARNIVAL Lagos is dynamic port city in the heart of Nigeria‚ West Africa; evidence affirms her to be the most populous port city in Nigeria and the second faster growing city in Africa In 2010‚ Babatunde Raji Fashola the newly elected governor of Lagos state announced plans to modernise the Fanti carnival‚ one of Lagos oldest cultural and traditional celebrations. The Fanti carnival dates back to the late 19th
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