Developing Web contents involves shaping and making many choices involving technical, aesthetic, and usability concerns. With the expanding technical options for communication on the World Wide Web, it is tempted to focus only on issues such as hypertext markup language (HTML) syntax, page layout, or the latest and flashiest technologies. However, there needs to be a broader approach in order to articulate the information content that is to be conveyed. There is also a need to pay attention to the characteristics and qualities of the Website as a medium for communication so that there are not merely duplicate practices intended for paper and other media. In order to develop a broader perspective of Websites, developers can draw on many existing concepts from technical communication and software engineering practices. This report is will briefly describe the importance of web design and how innovation can better improve websites on the internet.
A web's design is essentially its look and feel. A good design should take into account all the web elements-audience information, purpose, and objective statements, domain information, and web specifications and combine them to produce a plan for implementing the website. Web developers then use this design and the web specifications to create a working website. Web designers make many choices about how to best achieve the effects called for by the web-planning process, the purpose and objective statements, and audience information. Web designers also rely on a repertoire of techniques for packaging, linking, and cueing information using one or more design methodologies. The design process, however, is just one process in the interlocking web development processes. Designing a web involves considering the user's experience and meeting the user's needs by shaping information. In doing this, it should be strive to follow the principles and goals of a user centered web design process to develop a web efficiently, is consistent, and is aesthetically pleasing. The web designer understands a user's experience of information space, texture, and cues, and uses design techniques to package and link information in a way that best meets a user's abilities and needs. A designer can approach the overall process of web design by using a top-down, bottom-up, or in-time/incremental methodology. A web designer uses a variety of techniques to specify the look and feel of the web through a cluster diagram showing web packages and pages, through a link diagram, or through a universal grid for an overall pattern for page development. A web developer might unintentionally create many problems in the process of web design: a page with no accessible context (the page from outer space), a page with an overabundance of information texture or information (the monster page), a page with too many multimedia effects, particularly inline graphics (multimedia overkill as well as clown pants and K00L design), an uneven page with items at inconsistent levels of detail, and meaningless links that distract from the user's ability to access useful information.
The overall process of web design involves both acquired skills in information design and acquired experience in design problems and their solutions. No web design is flawless, but the task of a web designer should be to always strive to improve a web's design to better meet the needs of users. Innovation
A website is not a static product that can be deployed and then abandoned. New information, users with unique needs, and opportunities for additional services constantly are introduced to the Internet world. Therefore, you will need to use a process of continuous innovation to improve and expand the web's services, usability, consistency, and the integration of the internet with all the organization's communications systems. The innovation process works closely with the other processes of web development. Innovation is a...
Please join StudyMode to read the full document