Starbucks Business Overview

Topics: Coffee, Espresso, Starbucks Pages: 2 (398 words) Published: April 10, 2013
STARBUCKS BUSINESS OVERVIEW > first store in Seattle’s Pike Place Market. > provides coffee to fine restaurants and espresso bars.
> the first Starbucks Caffe Latte is served in downtown Seattle. > opens in Chicago and Vancouver, Canada.
> offers full health benefits to eligible full and part‐time employees. > expands headquarters in Seattle.
> becomes the first privately owned U.S. company to offer a stock option program. > opens first licensed airport store at Seattle’s Sea‐Tac International Airport. > completes initial public offering (IPO).

> opens roasting plant in Kent, Wash.
> opens roasting facility in York, Pa., Carson Valley, Nev., and Amsterdam, Netherlands.
> opens stores in Japan (first store outside of North America), Singapore, Philippines, Malaysia, New Zealand, Taiwan, Thailand, U.K. China, Kuwait, Lebanon, South Korea, Australia, Bahrain, Hong Kong, Qatar, Saudi Arabia, United Arab Emirates, Austria, Switzerland, Germany, Greece, Indonesia, Mexico, Oman, Puerto Rico, Spain, Chile, Cyprus, Peru, Turkey, France, Bahamas, Ireland, Jordan, Brazil, Egypt, Romania, Russia, Argentina, Bulgaria, Czech Republic, Portugal, Poland, Aruba, Hungary and El Salvador. > establishes The Starbucks Foundation.

> extends the Starbucks brand into grocery channels across the U.S. > launches Starbucks.com.
> partners with Conservation International to promote sustainable coffee‐growing practices. > acquires Hear Music.
> establishes licensing agreement with TransFair USA to sell Fair trade certified coffee. > introduces ethical coffee‐sourcing guidelines developed in partnership with Conservation International. > introduces the Starbucks Card.

> enters into licensing agreements with national Fair Trade organizations to sell Fair trade certified coffee. > establishes Starbucks Coffee Trading Company (SCTC) in Lausanne, Switzerland. > acquires Seattle Coffee Company.

> opens first Farmer Support Centre in San Jose,Costa Rica.
> introduces Starbucks Coffee...
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