Preview

Mcdonalds

Better Essays
Open Document
Open Document
1396 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Mcdonalds
Motivation

Motivation can be defined as the processes that accounts for an individual’s intensity, direction, and persistence of effort toward attaining an organizational goal. Intensity means that amount of effort put forth to meet the goal. That means how much of the labor you put into the job to achieve the goals. Besides that, direction can be defined as the efforts are channeled toward to organizational goals. It means that their success is through leading by their supervisor or manager to achieve their goals. The persistence is how long the effort is maintained. That means how much time your labor can be maintained. Motivation involves biological, emotional, social and cognitive forces that activate the behavior.

Initiative taken by McDonald to motivate its employees(Malaysia)

The initiatives taken by McDonald Malaysia to motivate its employees are McDonald Malaysia will honor special service awards to their employees who have been with the company at least five years. McDonald Malaysia will award 5th year, 10th year, 15th year, and 20th year service award to their employees. For their employees who work for 20th year in McDonald Malaysia will award a RM5, 000 cash, McDonald’s stock options, a certificate and a second sabbatical leave. McDonald Malaysia will also award the President’s Award to a special employee and salute two employee who have shown total contribution and commitment in their work during the year with the “Best Employee Award” in every year.

Besides that, McDonald Malaysia will provide training possible for their employees. In fact, they provide training is to having fulfilled certain criteria and years of working at McDonald Malaysia, employees with potential to manage restaurants will sent to Hamburger University to attend course that will help to prepare them further in restaurant and business management. McDonald Malaysia also gives great pay and yearly increments for their employees.

Then, McDonald



References: - http://psychology.about.com/od/mindex/g/motivation-definition.htm - http://www.aboutmcdonalds.com/mcd/corporate_careers/benefits.html - http://www.mcdonalds.com.my/career/benefit.asp - http://wiki.answers.com/Q/How_often_does_McDonalds_pay_their_employees - http://www.ericgoldman.name/non-technical/28-leadership/34-observation-of-leadership-a-organizational-behavior-at-mcdonalds

You May Also Find These Documents Helpful

  • Good Essays

    According to the marketing strategies of McDonald’s is to build a brand awareness by providing consistent levels of service and quality products, the employees may need to develop their work potential by attend to the training and development programs, including from food preparation to logistic and also the leadership skills.…

    • 1127 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    McDonald’s gives you the tools you need to succeed, whether it’s the chance to own your own restaurant or tackle the corporate ladder. To be the best…

    • 392 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Good Business Sense

    • 722 Words
    • 3 Pages

    McDonalds really take pride in giving every one of their employee’s opportunity to move up in the restaurant business. Each crew member is given the chance to gain a management position or higher. Over the years of production, McDonalds has successfully found numerous ways to increase satisfaction for their customers allowing their revenue to…

    • 722 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Mcdonalds

    • 374 Words
    • 2 Pages

    Since most McDonalds have the same menu, it provides an easy economy of scale. McDonalds has more than 32,000 restaurants around the world (Economies of scale). When McDonalds places an order, they don’t go and buy individual items, they receive them from a local wholesaler just like any other independent restaurant (Economies of scale). “McDonald’s is the world’s largest buyer of eggs; therefore they are able to negotiate the very best unit cost per egg during their enormous volume purchase and passing those savings onto their franchise owners” (Economies of scale). Since McDonalds receives the best price, they are able to place a egg sandwich together and sell it to their customers for a competitive price (Economies of scale). Bulk buying for McDonald’s helps in the long run because they save money for purchasing merchandise at lower unit prices instead of purchasing from an independent business which would be higher (Economies of scale).…

    • 374 Words
    • 2 Pages
    Good Essays
  • Better Essays

    Mcdonalds and Starbucks

    • 1763 Words
    • 8 Pages

    McDonalds is a longtime leader in the fast food business. Since its opening in 1954 it has seen tremendous growth to about 30,000 plus restaurants and credit of serving about 43 million people in 100 different countries every day. The success and strategies of the company are celebrated often in the world media. The company had to focus on their core values and develop strategies that help rebrand itself in the market. Continuous attention on the customer needs and their values is main strategy for resurgence as top fast food retailer. They spend huge money on advertising to promote their brand. Their advertising budget for year 2011 was almost in the vicinity of one billion dollars. McDonalds has been working on improving and maintaining its brand value since it has seen its profits decline especially from 1997 to 2002.…

    • 1763 Words
    • 8 Pages
    Better Essays
  • Good Essays

    Training at McDonalds is an integral part of the company's management program. In fact, McDonalds regards management training as so important that they actually created "Hamburger University" wherein managers and possible franchisees learn "The Basics of McDonald's Operations". Hamburger University was created by McDonalds Corporation in order to instruct their employees or personnel employed by McDonald's Independent Franchisees in every aspect of the business. Some of the characteristics of the global training plan at McDonalds include everything from cultural awareness and managerial evaluations, to proper cooking and cleaning techniques. And they offer these comprehensive training programs to all staff levels.…

    • 473 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Motivation is defined as a set of energetic forces that originates both within and outside an employee, initiates work-related effort, and determines its direction, intensity, and persistence.…

    • 1693 Words
    • 7 Pages
    Powerful Essays
  • Better Essays

    Mcdonalds Dominance

    • 1520 Words
    • 7 Pages

    Numerous McDonald’s locations around the world can only mean one thing, providing thousands of jobs. The creation of jobs is especially important because a growing number of individuals are unemployed each day and need to make a living. Jobs are being created now in…

    • 1520 Words
    • 7 Pages
    Better Essays
  • Good Essays

    McDonald's

    • 602 Words
    • 3 Pages

    1. Is it ethical to sell a product that is, at best, only mildly effective? Discuss.…

    • 602 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Mgt Week 2 Quiz

    • 515 Words
    • 3 Pages

    Motivation is the process that account for an individual’s intensity, direction, and persistence of effort toward attaining a goal. The three key elements of motivation are intensity, direction, and pesistence. We are motivated by the things we like or goals we set for ourselves, for these goals to be reach we need to have intensity, directions and persistence. Motivation is a big part of our success.…

    • 515 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Mcdonalds

    • 2157 Words
    • 9 Pages

    References: 1. K.Ahaus, F.Diepman: “Balanced scorecard & INK management tool”, Kluwer 2005 2. CEDEFOP(2004): “Innovative practices in e-learning” 3. A.M.Husson, B.Merison, J.Schreurs, E.Morin, H.Van Heysbroeck: “European self-evaluation tool for e-learning: an ongoing focus on quality and customer’s needs” in Proceedings of the 11th Int. Conf. On technology supported Learning& Training: Online EDUCA Berlin Nov29-Dec 2, 2006. page 466-469; ISBN 3-9810562-3-X 4. N.K.Parker: “Quality delimna in online education”, in Anderson, Terry & Fathi Elloumi(eds) Theory and Practice of online learning. Athabasca University, Canada. 5. J.Schreurs, R.Moreau: “Presta Coach Performance Management and a balanced scorecard system PRESTA”, Proceedings of ECEC’2005 conference Toulouse April 11-13; ISBN: 90-77381-16-3; pages 49-56. 6. J. Schreurs, R.Moreau: “The EFQM self-assessment model in e-learning quality management.” In Proceedings of Conference EDEN2006 Wenen 15-17 June 2006. Pages 233-238; ISBN 963 06 0063 3 7. S.Ten Have: “Key managements model”. Financial Times Prentice Hall 2003. 8. www.efqm.org Authors Prof. Jeanne Schreurs Universiteit Hasselt Campus Diepenbeek, Agoralaan-Gebouw D, 3590 Diepenbeek jeanne.schreurs@uhasselt.be Rachel Moreau Universiteit Hasselt Campus Diepenbeek, Agoralaan-Gebouw D, 3590 Diepenbeek rachel.moreau@uhasselt.be…

    • 2157 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    Motivation – is defined as a process that account for an individual’s intensity, that is how a person tries, that one’s efforts must be channeled to something and persistence of effort toward attaining a goal, that is how long a person can maintain their effort.…

    • 1424 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    Motivation

    • 3092 Words
    • 13 Pages

    There is general consensus that motivation involves three psychological processes: arousal, direction, and intensity. Arousal is what initiates action. It is fueled by a person's need or desire for something that is missing from their lives at a given moment, either totally or partially. Direction refers to the path employees take in accomplishing the goals they set for themselves. Finally, intensity is the amount of energy employees put into this goal-directed work performance. The level of intensity is based on the importance and difficulty of the goal. These psychological processes result in four outcomes. First, motivation serves to direct attention, focusing on particular issues, people, tasks, etc. It also serves to stimulate an employee to put forth effort. Next, motivation results in persistence, preventing one from deviating from the goal-seeking behavior. Finally, motivation results in task strategies, which as defined by Mitchell & Daniels, are "patterns of behavior produced to reach a particular goal."…

    • 3092 Words
    • 13 Pages
    Powerful Essays
  • Powerful Essays

    This is an entry level managerial position at McDonald's restaurant, providing opportunity to start and excel the career with the core business functions. Trainee managers handle various areas of professional excellence where sales, people, product safety and security are the minimum areas to be mentioned.…

    • 1973 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    Motivation

    • 2262 Words
    • 10 Pages

    Motivation may be defined as psychological forces that determine the direction of a person’s behavior in an organization, a person’s level of effort and a person’s level of persistence in the face of obstacles. It may also be defined as the Internal and external factors that stimulate desire and energy in people to be continually interested and committed to a job, role or subject, or to make an effort to attain a goal. Motivation results from the interaction of both conscious and unconscious factors such as the intensity of desire or need, incentive or reward value of the goal, and expectations of the individual and of his or her peers. These factors are the reasons one has for behaving a certain way.…

    • 2262 Words
    • 10 Pages
    Powerful Essays