HRM/310
Change is inevitable. It happens every day. As hard as change may be, it could be beneficial for organizations in an ever changing world. What might be popular today could be different tomorrow so it is important for organizations to adapt to these necessary changes. In most cases, people tend to believe that a change would mean something negative, such as downsizing, layoffs or a decrease in pay. In taking that chance to change, the result could develop into something hugely successful.
Definition of Organizational Change
Organizational change is defined as examining and adjusting the business structure and operations of an organization. In an attempt to maintain a competitive edge, …show more content…
As the CEO, Mark Parker says “One of my fears is being this big, slow, constipated, bureaucratic company that’s happy with its success” (as cited in Jackson, 2013). Parker is constantly changing and reviving the organization on a continuous basis. He has been dubbed one “The World’s Most Creative CEO” (as cited by Safian, 2012). Parker has stated that he does not want to become stagnant because of previous success. Riding on the success of previous products or relying on the swoosh logo isn’t what this organization plans to …show more content…
They will allow creativity to flow from their tribe members and to develop good ideas into great ideas, even if that means cutting 350 ideas being explored into 50 ideas that can be developed. Parker said, “but it’s not as if we’re in a speed-up, slow-down world. It’s a high-velocity world, we’re digitally connected, everything is changing” (as cited by Safian, 2012). Coming from a man who has created a sneaker, socialized among famous athletes and is now the CEO of this organization, his best advice for the success, “play offense” (as cited by Safian,