sustainable CSR Strategy through a System Dynamics Perspective: evidences from a Colombian case-study Enzo Bivona (*) ‚ Sonia Herrera Daza (**) Abstract During last decades‚ Corporate Social Responsibility (CSR) strategies received a growing attention from both businesses and non profit organisations. However‚ very often organisations fail to correctly implement a successful CSR strategy. Through the analysis of a case-study‚ this paper tries to demonstrates how a CSR strategy could
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New Balance Developing an integrated CSR strategy 1. For each of the Corporate Citizenship Management Framework (CCMMF) dimensions‚ identify key strengths and weaknesses for New Balance. CCMF Dimension Key Strengths • An accepted and understood corporate culture of “doing good” throughout all vertical aspects of the company • History of attempting CSR activities throughout the company Key Weaknesses • No formal CSR strategy that guides the companies initiatives • No centralized method or metrics
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CHAPTRE 1 1.1 ABOUT THE COMPANY NATIONAL THERMAL POWER COOPERATION NTPC is the largest power Company in India‚ it was setup in 1975 to accelerate power development in the country. NTPC is among the world’s largest and most efficient power generation companies. It has been ranked among the top 500 on the Forbes ’Global 2000’ list of the world’s largest and most powerful public companies. It is a part of Forbes list of World’s 2000 Largest Companies for the year 2014‚ NTPC occupies 424th place. The
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CSR Strategy in Sports Report 1. Major stakeholders In order to define good CSR strategy for the Sporting Good Companies‚ we need to identify the major stakeholders of the sector. Many actors are related and impacted by brands‚ but the following 10 stakeholders should be especially taken into consideration when developing a CSR strategy. Customers Provide products and services to consumers‚ who provide money in return. Suppliers Directly linked with the quality and perception of
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Unilever in India – Hindustan Lever’s project Shakti – Marketing FMCG to the rural consumer Summary Hindustan Lever (HLL) formed in 1956 is an Indian subsidiary of Unilever Limited (world’s largest FMCG Company). It was a market leader with a share of 40-45%. HLL’s growth has been related to the political development of the country. The heavily regulated Indian economy between 1947- 1980’s was characterised by License Raj which imposed restrictions on investments by the private players. In 1990
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AngloGold Ashanti An Analysis of CSR Strategy & Performance Essay 1 By: S. BLIDI ELLIOTT Index No.: EMBA 10110042 Course: Ethics‚ Social Responsibility and Governance Course No.: EMBA 663 Lecturer: Dr. Judy N. Muthuri Date: September 28‚ 2012 Word Count: 5‚709 This essay is the first of a two-part series critically examining the corporate social responsibility (CSR) strategy and performance of AngloGold Ashanti (AGA). This first essay analyses the company’s CSR strategy and activities against the
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Integrating Corporate Social Responsibility as a Strategic Tool for Competitive Advantage Dr. Parul Khanna MBA‚ Ph.D Assoc. Prof. & Dean R&D Institute of Management & Technology‚Faridabad drparulkhanna07@gmail.com Ms. Chhavi Mathur Research Scholar Global School of Business ____________________________________________________________ ______________________________ Introduction: Today‚ we live in an age in which companies‚ businesses and society are more connected and interactive than
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Introduction For many decades‚ corporate social responsibility (CSR) has been viewed as a waste of resources – money‚ labor‚ time‚ etc. – which conflicts with the firm’s responsibility to make profits in order to compensate its shareholders (Friedman‚ 1970; Henderson‚ 2001; Jensen‚ 2002; Levitt‚ 1958; Sundaram & Inkpen‚ 2004). On the contrary‚ especially during the last years‚ many supporters of CSR came up with the argument that CSR provides a company with a series of specific benefits that very
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Tutorial 1-Read the ETHICS FEATURE. Corporate Social Responsibility for Competitive Advantage. Summarize the reasons why companies are adopting corporate social responsibility initiatives. What arguments support the pursuit of social initiatives by business organizations and what arguments suggest that the role of business is primarily to make profits? My view: The Corporate Responsibility (CSR) debate is very topical. In the past when considering corporate philanthropy (charitable giving by companies)
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1996). History of CSR Social and environmental reporting has grown substantially since the early 1965s. According to study of CSR Sustainability Framework (CSR Quest‚ 2004)‚ the history of the CSR can be consist of 3 phases which can be illustrated by such a diagram below with issues developed in each phase Diagram 1.1 (Source: CSR Quest‚ 2004) As a result‚ nowadays‚ the findings pointed out by Peter Utting (2005) revealed that more than 80% of the fortune-500 companies had CSR reporting on their
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