A Case Study on Tsunami Damage in India Natural Disaster: A natural disaster is the effect of a natural hazard that affects the environment‚ and leads to financial‚ environmental and/or human losses. Or Any natural phenomenon that causes great damage and loss of life; The emergency situation that is the consequence of such an event. A natural disaster is a disaster caused by nature‚ such
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COLA WARS CASE STUDY Market analysis: what are the sources of the profitability of the soft drink industry? * Duopoly industry: large and relatively stable market shares * Barriers to entry: * Informal: compete with the established brand names (trademarks)‚ distribution channels‚ and high capital investment * Technical barriers: amount of capital investment require‚ exclusive territories in distribution channel‚ access to retail channels * Exit barriers: leaving this
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ABSTRACT SMEs form the backbone of the Indian manufacturing sector and have become engine of economic growth in India. It is estimated that SMEs account for almost 90% of industrial units in India and 40% of value addition in the manufacturing sector. This paper closely analyses the growth and development of the Indian mall scale sector from opening of the economy in 1991. Third part looks into the present scenario of SMEs and the problems they phases like lending‚ marketing‚ licensing issues
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Student author May 29‚ 2011 Student author May 29‚ 2011 Global Market Entry Strategy Global Market Entry Strategy PEPSICO‚ INC. PEPSICO‚ INC. Pepsi Pepsi Market Entry Strategy PepsiCo‚ Inc. is currently operating in China. It has been in the country since 1982‚ when it started its first operation in Shenzhen and later established 30 joint ventures all over the country. Recently CEO Indra K. Nooyi said that China “represents our single biggest opportunity today outside the U.S
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problem 5 Research Question 6 Objective of the research 6 Chapter 2: Literature review 7 Secondary data study 7 Behavioral Intention 7 Brand Loyalty 10 Product Feature 11 Advertisement 12 Social Trend 14 Conceptual Framework 15 Research Hypotheses 16 Chapter 3: Methodology 17 Type of research 17 Research Design 17 Exploratory Studies 17 Descriptive Research 18 Problem Discovery and Definition 18 Planning Research Design 18 Sampling
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weeks ie.May 2010 to June 2010‚ including understanding the entire assembly of cars at the manufacturing facility of Honda Siel Cars India Ltd and finding a suitable project in a highly automated company like HONDA and completing the project in a stipulated time. CE 1.1.2 GEOGRAPHICAL LOCATION Greater Noida CE 1.1.3 Name Of The Institution Honda Siel Cars India Ltd CE 1.2 BACKGROUND CE1.2.1 Nature of Project As per the curriculum adopted by National Institute of Technology ‚ Rourkela‚; every
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“The Pepsi Refresh Project: Viral Marketing” Frederick Thomas Business 508 Summer 2012 • Dr. Lisa Toson “The Pepsi Refresh Project: Viral Marketing” 1 Introduction; Purpose: Pepsi way of using another avenue in selling their brand product to the public. The Pepsi Refresh Project obligated to make $20M in grants toward social innovation projects selected
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Empirical Study of M&A in India Submitted By: Dr. J. M. Kapadia Professor‚ S.R. Luthra Institute of Management‚ MTB College Campus‚ Near Adarsh Society‚ Athwalines‚ Surat: 395001 Ph. No: 09374888937 E-mail: kapadia_jimmy@rediffmail.com Ms. Delnaz Dastoor Assistant Professor‚ S.R. Luthra Institute of Management‚ MTB College Campus‚ Near Adarsh Society‚ Athwalines‚ Surat: 395001 Ph. No: 09727157228 E-mail: Delnaz.dastoor@gmail.com 1 Abstract: India’s corporate sector has undergone a sea
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think of refreshment‚ think of ice cold Coca-Cola. 1941 - Coca-Cola is Coke! 1942 - The only thing like Coca-Cola is Coca-Cola itself. 1944 - How about a Coke? 1945 - Coke means Coca-Cola. 1945 - Passport to refreshment. 1947 - Coke knows no season. 1948 - Where there’s Coke there’s hospitality. 1949 - Coca-Cola ... along the highway to anywhere. 1952 - What you want is a Coke. 1954 - For people on the go. 1956 - Coca-Cola ... makes good things
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which make transportation esier. With so may transport means such as taxi‚ bus... it is very easy for you to go anywhere at any time. Big schools‚ big hospitals equiped with modern facilities make the study and treating disease more effective. Living in big cities‚ children have good opportunities to learn in good schools and examine in good hospitals. Secondly‚ in a countryside a child do not really have a chance to get a good education. All qualified teachers and professors live and work in big cities
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