"Amancio Ortega Gaona" Essays and Research Papers

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    SUPPLY CHAIN MANAGEMENT TERM PAPER ON FLEXIBILITY IN SUPPLY CHAIN MANAGEMENT Submitted by Ashish ROLL NO. 142 SEC-A MBA (IB) - 2009-11 Flexibility in supply chain management Objective of this paper: To show the flexibility in Supply chain management. Flexibility is considered to be an important differentiator in the current market place as well as in the supply chain management. The need for flexibility in SCM and also the little attention is paid to how operational

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    Mgw-Inditex Group

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    The Inditex Group | Spain’s Global Competitiveness | | | | 10/15/2011 | | Company Overview Inditex Group‚ headquartered in Al Coruna‚ Spain‚ is one of the world’s largest fashion retail companies. Amancio Ortega Gaona found Inditex in 1963. The group is made up of over 100 companies operating in textile design‚ manufacturing and distribution. It owns eight retail fashion stores including Zara‚ Zara Homes‚ Pull & Bear‚ Msssimo Dutti‚ Bershka‚ Stradivarius‚ Oysho and

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    Case Report: Zara – Fast Fashion Group #10 David Aparicio‚ Steven Hurley‚ Jonathan Williams‚ & Arjun Yadav 1 External Environment Analyses 1.1 Analysis of General Environment and Driving Forces The designer apparel environment is influenced by different segments of the external environment such as demographic‚ socio-cultural‚ economic‚ political‚ technological‚ global‚ and physical forces. The designer apparel industry spans globally and is highly competitive among different rivals. It is very

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    Brand and Esprit

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    ESPRIT A Global Player in Lifestyle America‚ 1968. Susie and Doug Tompkins are travelling through California in a station wagon filled with homemade clothes. Theirs is an unconventional method of selling - from the back seat of a vehicle - but even their very first customers are delighted‚ and one of the world’s most successful young fashion brands is born: Esprit. Worldwide success As the Esprit headquarters developed in Europe (Düsseldorf) and Asia (Hong Kong) in the 70s‚ the founder

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    ------------------------------------------------- Background of GAP GAP is an American clothing and accessories retailer based in San Francisco‚ California. It is a part of the group with the same namesake ‘The GAP‚ Inc’. It was founded in 1969 as a single store by Donald G. Fisher and wife Doris. The store’s merchandise consisted of Levi’s and “Long Playing” records; later they came up with their own private label in 1974. The GAP‚ Inc today is one of the world’s largest specialty retailers‚

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    Planeta Zara

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    hundred companies dealing with activities related to textile design‚ production and distribution. Its eight store formats: Zara‚ Pull & Bear‚ Massimo Dutti‚ Bershka‚ Stradivarius‚ Oysho‚ Zara Home and Uterqüe; boast 5.044 stores in 77 countries. Amancio Ortega is the founder and current president. Of Inditex’s total employees‚ over 80% of them are part of the retail sales force and 8.5% are in manufacturing‚ design‚ logistics‚ and distribution. The remaining 11.5% are part of the corporate headquarters

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    Zara: The Leading Brand

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    Zara Summary Zara has successfully built a worldwide famous brand thanks to its premium locations as well as a unique management system of design‚ production and supply chain. Unlike other fashion brands‚ it takes Zara only 10 to 14 days from the time it designs new clothing until it arrives in stores.The case describes the implementation of the fast-fashion concept by Zara and analyzes the components of its flexible integrated business model . Furthermore it reports on the international expansion

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    Key Success Objectives for Zara’s Performance Speed Speed and responsiveness to Market‚ Zara has changed the way clothing industry works where deigning‚ production and delivery to the retailers requires period of six months. The design and distribution cycle of the company takes just 10-15days in the whole process. Zara’s speed to market in product development exceeds the capabilities of its competitors. This in itself provides additional value to stakeholders‚ customers‚ and stores in producing

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    Zara Case Study

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    3.1 HISTORY and BACKGROUND ZARA is the flagship chain store for the Spanish Inditex Group owned by Amancio Ortega‚ who also brands such as Massimo Dutti and Bershka. It was first open in 1975 in La Coruna‚ Galicia‚ Spain. Originally a lingerie store‚ then the product range expanded to incorporate women’s fashion‚ menswear and children’s clothes (5). The international adventure began in 1988‚ opened its first foreign store in Oporto‚ Portugal. The market growth remained mysterious and it kept growing

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    Zara

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    in the mid 20’s buys Zara clothing because it is fashionable. Clearly Zara is riding two of the winning retail trends firstly‚ being in fashion and secondly being low in price making a very effective combination out of it. The creator of Zara‚ Amancio Ortega who also owns‚ other brands such as Massimo Dutti‚ Pull and Bear and many others‚ opened the first Zara store in 1977 in a central street in A Coruña‚ Spain‚ which is also the headquarter. Zara have opened 95 stores around the world in Quarter

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