Kudler Fine Foods Sr-Kf-013
SR-kf-013
BSA/375
SR-kf-013 Supporting Measures for Success----- As with all endeavors, the only way to truly measure success is with projected and completed milestone markers. Kudler Fine Foods wishes to use the new frequent shopper program to increase revenue. Kudler has partnered with a loyalty points program to provide customer with points which can be redeemed for high end gift items, airline first-class upgrades or other specialty foods. The goal of the frequent shopper program is to track the purchase behavior at the individual customer level and provide high value incentives, the customer behavior patterns will help refine its processes and offerings to best satisfy their valued customers. To better react to customer’s buying demands and to augment revenue over time by modifying loyalty and meeting customer needs and decrease cost by amending inventory procedures. The initiative should be implemented within a specific time period along with involvement of the following stakeholder representatives as with their contribution the program will be implemented successfully: ➢ Each location of Kudler Fine Food: The program needs to be initiated at each location of the Kudler Fine Foods. ➢ Purchasing Department: The Company’s purchasing department needs to use the data collected by the new program to forecast food orders. ➢ A timeline / timeframe expectations has been approved. ➢ Marketing to begin designing Customer Loyalty Cards (CLC). ➢ Information Technology Department: The Company’s IT representatives must be concerned with the development requirements as they will help in ascertaining the feasibility of the system requirements. ➢ Potential partners have been identified for rewards
Summary of Project Feasibility- Assessing the feasibility of the Frequent Shopper Program enhancement is an important step for Kudler Fine Foods to determine the chance of success
BSA/375
SR-kf-013 Supporting Measures for Success----- As with all endeavors, the only way to truly measure success is with projected and completed milestone markers. Kudler Fine Foods wishes to use the new frequent shopper program to increase revenue. Kudler has partnered with a loyalty points program to provide customer with points which can be redeemed for high end gift items, airline first-class upgrades or other specialty foods. The goal of the frequent shopper program is to track the purchase behavior at the individual customer level and provide high value incentives, the customer behavior patterns will help refine its processes and offerings to best satisfy their valued customers. To better react to customer’s buying demands and to augment revenue over time by modifying loyalty and meeting customer needs and decrease cost by amending inventory procedures. The initiative should be implemented within a specific time period along with involvement of the following stakeholder representatives as with their contribution the program will be implemented successfully: ➢ Each location of Kudler Fine Food: The program needs to be initiated at each location of the Kudler Fine Foods. ➢ Purchasing Department: The Company’s purchasing department needs to use the data collected by the new program to forecast food orders. ➢ A timeline / timeframe expectations has been approved. ➢ Marketing to begin designing Customer Loyalty Cards (CLC). ➢ Information Technology Department: The Company’s IT representatives must be concerned with the development requirements as they will help in ascertaining the feasibility of the system requirements. ➢ Potential partners have been identified for rewards
Summary of Project Feasibility- Assessing the feasibility of the Frequent Shopper Program enhancement is an important step for Kudler Fine Foods to determine the chance of success