CHAPTER 2 McDonald’s in Hong Kong: Consumerism‚ Dietary Change‚ and the Rise of a Children’s Culture James L. Watson On a cold winter afternoon in 1969 my neighbor‚ Man Tsochuen‚ was happy to talk about something other than the weather. Over tea‚ Mr. Man continued the saga of his lineage ancestors who had settled in San Tin village‚ Hong Kong New Territories‚ over six centuries earlier. Local history was our regular topic of conversation that winter and the story had already filled several
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Product 5 Yakult Hong Kong 5 Global Marketing Environment 6 Industry and Competitive Analysis 7 PEST analysis 8 Generic competitive strategy 11 SWOT-Yakult Honsha Co. Ltd 13 Strengths 13 Weaknesses 16 Opportunities 17 Threats 18 Entry Strategy 20 Introduction of Entry Strategies 20 Entry Strategy of YAKULT HONSHA CO. LTD. 24 Advantages of Entry with Wholly Owned Subsidiary in HONG KONG 25 Disadvantages of Entry with Wholly Owned Subsidiary in Hong Kong 27 Global Promotion
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Executive Summary Hong Kong Disneyland (Disney HK) is owned by Hong Kong International Theme Parks Limited‚ a joint venture company with 57 percent shares from the Hong Kong Government and 43 percent shares from the Walt Disney Company. One of the key reasons Disney HK was constructed is to create new jobs for both within Disney and through other employment opportunities and was also estimated to generate economic benefits for Hong Kong. This report would include a comprehensive analysis of the company
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Topic: 3 Hong Kong Lecturer: Calvin WAN Date: 26th November‚ 2013 Group Members: Leung KIT Chow YoYo Leung Tania Ma Tony Siu Ching Man Water Contents a. Executive Summary b. Description of 3HK & Reason c. Marketing Objective d. Environmental Analysis e. SWOT Analysis f. Segmentation g. Targeting h. Positioning i. Evaluation(4Ps) j. Recommendation k. References & Appendices l. Member’s Contribution Executive Summary 3 Hong Kong (3HK)‚ as being one of the mobile network
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Memo To: Management From: Date: [ 11/10/2010 ] Re: Competitive strategy Confidential Over the last several years Dollar General has seen great success with the strategies currently in place. With potential changes in the economy and some situations presently in the company Dollar General must plan for the future. This memo was put together to identify our strengths and weakness‚ analysis the external factors of the company‚ and find options for the future. The options of where to invest
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1.0 Introduction Hong Kong is one of the most important tourism destinations in the Pacific Asia region for its unique landscape and shopping convenience. According to statistics‚ a total number of 41921310 people visited Hong Kong in 2011‚ that is 16.4% more compared to 2010 (Hong Kong Tourism Board 2012).Total tourism expenditure was 263142.71 million HK dollars and shopping accounts for most of them because it is the main purpose for individual visitors (Hong Kong Tourism Board 2012). Therefore
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the article that I choose to do my article review on is called Imagining the Dollar Without Its Privilege. This is a very interesting article writing by Eduardo Porter for the New York Times on October 15‚ 2013. This article is all about the uncertainty of the worth of the U.S dollars and what it might mean to our nation and the rest of the world. A very interesting quote from this article made by George Soros is “the dollar is the weakest currency except for all others”. The article addresses concerns
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Hong Kong Protest 1. Introduction ‘International relations’ is often short for IR‚ and it has various definitions by different people. Some people define it as the diplomatic- strategic relations of states and the characteristic focus of international relation is on issues of peace and war‚ cooperation and conflict. While some scholars see it as about cross-border transactions of all economic‚ kinds‚ social and political‚ and international relation is more likely to study the operation of non-state
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provide an overview is Hong Kong. Hong Kong is one of the two special administrative regions of the People ’s Republic of China; the other is Macau. Hong Kong is situated on the southeast coast of China at the mouth of the Pearl River facing the South China Sea. Covering an area of 1‚104 square kilometers (425 square miles)‚ the territory is made up of Hong Kong Island‚ the Kowloon Peninsula and the New Territories. At the core is Victoria Harbour‚ which separates Hong Kong Island from Kowloon and
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tourism industry in Hong Kong further lost its lustre? For years‚ a huge amount of tourists from all over the world had flooded into the territory in search for Hong Kong¡¦s shoppers¡¦ and gourmets¡¦ paradise. However‚ recently‚ Hong Kong seems losing its edge in luring tourists. Hong Kong used to supply goods with cheap prices because of its simple tax system which charges low tax on almost every item except cigarette and alcohol. Because of that‚ clothes in Hong Kong are of good quality but
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