SWOTS ANALYSIS OF INNOCENT DRINKS: Internal: Strengths: * Owners are 3 young men experienced with management consulting and advertising‚ which is crucial when starting a business. Thus by having this fundamental skills‚ they have an advantage in starting their business as compared to someone who does not have the knowledge of business. * Have aims and objectives. * High ambition‚ motivation and excellent personal caliber. This allows them to fulfill their mission and vision‚
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Strengths - Market leader in UK with annual sales of £130mn - Reputation for 100% pure fruit juices so it appeals to the health conscious market - Extensive product range for kids and in different sizes - Diverse market from kids to adults from all walks of life - Innovative culture has called for an extensive range of new recipes with 30 different recipes - High brand equity has called for high levels of awareness and a unique brand identity - Quirky - High standards of CSR – ingredients
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Inside BevMo Drinks SWOT Analysis Kim Murphy Willow International Inside BevMo Drinks SWOT Analysis Executive Summary In 2007‚ BevMo‚ a leading alcoholic beverage retail chain was acquired by private equity firm Tower Brook Capital Partners. Some strengths of the company are its great pricing and excellent distribution. A few weaknesses of BevMo are its brand recognition and its facility. The great opportunities is the excellent climate and new items. Major threat is competition and the
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Table of Contents Executive Summary 2 Current Market Situation 3 About Herbal Cigarettes 4 The History of Herbal Cigarettes 5 Some basic features of Herbal Cigarettes 5 SWOT Analysis 6 Strength: 6 Weaknesses: 7 Opportunities: 7 Threats: 7 Objectives and Issues 8 Marketing Strategy 9 Market Segmentation 9 Target Marketing 9 Market Positioning 10 Product Line of Herbal Cigarettes 11 Pricing 12 Advertisement and Sales Promotion 12 o Newspaper Advertisement: 12
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Background Traditional Chinese herbal drinks (“CHD”) have various well known functions such as improving digestive system and smoothing throat. CHD can be obtained from traditional kiosk and recently more and more drink manufacturers has explored the market of bottle packaged CHD such as Hoi Tin Tong and HealthWorks. However‚ none of the brands can succeed in build up a trend for Hong Kong people to develop a habit of drinking bottle packaged CHD when compare with soft drinks. In this essay‚ a new brand
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Industry Analysis Herbal cigarettes provide what consumers may believe to be a safe alternative to typical tobacco products. There are a wide range of consumable ingredients found in these alternative cigarettes such as corn silk‚ mint‚ and cinnamon. Other producers of Herbal Cigarettes manufacture these products with rose petals‚ lemongrass‚ or cloverleaves‚ and the list goes on. First sold in the 1990’s‚ tobacco users looked to herbal cigarette as a new trend that is safer than you average
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Herbal Remedies Cheryl Hankins CM225-15 – College Composition II Professor Kelly Bradford August 9‚ 2009 Herbal Remedies The medicinal components of herbal remedies come from natural plant sources that range from flowers‚ tree barks‚ berries‚ leaves‚ and roots. These herbal medicines‚ also known as alternative medicines‚ used to treat a wide range of diseases and ailments are beneficial to the immune system. The use of herbs to treat conditions such as allergies‚ arthritis‚ colds‚ diabetes
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LAGUNDI Lagundi (scientific name: Vitex negundo) is a large native shrub that grows in the Philippines and has been traditionally used as herbal medicine. The Philippine Department of Health has conducted research and study for Lagundi and has suggested that the lagundi plant has a number verifiable therapeutic value Lagundi is an erect‚ branched tree or shrub‚ that grows to as much as 5 m high. Lagundi has a single thick‚ woody stem like a trunk and is usually seen in swamps of the Philippines
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HERBAL PLANTS Bayabas or Guava Scientific name: Psidium guajava Uses: • Antiseptic‚ astringent & anthelminthic • Kills bacteria‚ fungi and amoeba • Used to treat diarrhea in children • For Hypertension‚ diabetes and Asthma • Promotes menstruation Preparation: • Boil one cup of Bayabas leaves in three cups of water for 8 to 10 minutes. Let cool. • To use as mouthwash‚ gargle. • To use as wound disinfectant‚ wash affected areas 2 to 3 times a day. • For toothaches‚ chew the
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the World Health Organization (WHO)‚ herbal medicines refers to health practices‚ approaches‚ knowledge and beliefs incorporating plant‚ animal and mineral based medicines‚ spiritual therapies‚ manual techniques and exercises‚ applied singularly or in combination to treat‚ diagnose and prevent illnesses or to maintain well-being. Different types of herbal medicines are widely applied in Asia‚ Africa‚ and Latin America to meet primary health-care needs. Herbal medicines have maintained its popularity
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