"Standardized versus localized debate to determine how it applies to advertising" Essays and Research Papers

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    Farnsworth invented the television. Although television has effected America positively in several ways‚ advertising has negatively effected America throughout history. McClure et al.(2013) asserted that adolescents see approximately seventeen advertisements per day‚ and they have excessive receptivity to the media’s advertising tactics (p. 550). In addition to adolescents receptivity to advertising‚ children’s health has been drastically impacted by media since the early 1960’s. At this time the majority

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    debate speech

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    may also improve your English level. Second‚ we will join City Forum for a few times . You may not only feel the mood of fience debate directly but also increase your general knowledge about recent news. It may also useful in Chinese and Liberal studies. Last but certainly not the least‚ we will join a large- scale debate competition held by Hong Kong Joint School Debate Association. There will be more than forty schools take part. It is valuable for you to train your courage and show your talent

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    The Malala Debate

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    The Malala debate There is a groundswell of sympathy for Malala and also a strong demand for the Pakistani state to do something about the issue. Much of the discontent is directed toward the Pakistani Taliban‚ the extremist group that has claimed responsibility for the shooting and declared it has vowed to kill Malala if she recovers from her injuries. Also‚ it has issued fresh threats to another girl Hina Khan of Islamabad who is also known for her female rights activism and pro education stance

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    Ethics in Advertising

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    Ethics in Advertising Currently‚ The United States is probably already in recession. I plan to major in business. In this paper I want to point out the ethics of advertising. The advrtising industry plays a prominent role in the United States. Advertising has an important effect on a country’s economy‚ society‚ and culture. There are many arguments about why advertisements are beneficial for our society; however‚ there are numerous examples of advertising having serious repercussions on culture

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    Radio Advertising

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    A PROJECT REPORT ON A STUDY ON EFFECTIVENESS OF ADVERTISEMENT ON RADIO Submitted in the partial fulfilment of the requirement for the award of the degree of MASTERS IN BUSINESS ADMINISTRATION SUBMITTED TO SUBMITTED BY PRIYANKA GARG EKTA RAWAL (07080003912) (ASSISTANT PROFESSOR) GIBS GITARATTAN INTERNATIONAL

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    Language of Advertising and Communication via Advertising Contents Introduction 3 Chapter 1. Concept of advertising as an act of communication 7 1.1. Definition of Advertising 7 1.2. Communication and Advertising 8 1.3. Functions of Advertising 12 1.4. Image Advertising 14 1.5. Advertising Text and Slogan 15 1.6. Conclusion 16 Chapter 2. Language of advertising 18 2

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    Truth in Advertising

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    Final Paper: Truth in Advertising Jason Miklacic ADM 323 Professor Fry November 6‚ 2012 Ethics are an important aspect of marketing and truth in advertising. Advertising that is not based on ethical decisions leaves the consumer at a disadvantage and gives the seller the upper hand with sellers often only paying attention to profits. The need for ethical controls and decisions in the world of marketing is growing as the desire to market products continues to grow. Ethical decisions are

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    Advertising Regulation

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    Advertising Regulation Abstract This paper argues for regulation of advertising. It focuses on deceptive‚ unfair‚ and misleading advertisements. It rejects the argument that self-regulation or social regulation is sufficient. The paper points out that in fields of health related products and advertising to children there is need for strong government regulation. The laws and regulations that stipulate the ways in which products can be advertised in a country are referred to as Advertising

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    Debates on Marijuana

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    The current debate about the legalization of marijuana is ongoing. The pros and cons are an issue‚ but there is also debate about values. There are two sides of this debate‚ those who are for marijuana legalization and those who are opposed to marijuana legalization. The side that is opposing legalization tends to be more conservative and traditional as opposed to those who are pro legalization‚ who tend to be more liberal and open minded. This debate is difficult to come up with a solution to because

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    Decriminalization Debate

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    Debates about decriminalization often focus on the conflict on the harm of drug use and the harm of drug laws. Many drug laws are imperfect and can often cause more harm than the use of drugs. Decriminalization means that a use of certain drugs is not against the law‚ but the production and selling of certain drugs is still a criminal act. Decriminalizing the use and possession of non-addictive drugs can help limit the harm of drug laws. I am not discussing medical marijuana in this paper because

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