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    Mcdonalds Case Study

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    McDonald Corporation One McDonald Plaza Oak Brook‚ IL 60523 USA BUSN 5200 Company Description McDonald’s is the leading global food service retailer with more than 33‚500 local restaurants serving approximately 69 million people in 119 countries each day. For years their philosophy of providing good food for a low price has led to astounding growth throughout the world. This has led to new jobs and economic benefits for wherever the stores are located. More than 80% of McDonalds

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    Mcdonalds Business Plan

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    1 McDonalds Franchise 2 Table of Contents Cover Page………………………………………………………………………………………. 1 Table of Contents…………………………………………………………………………….2 & 3 Management Team………………………………………………………………………………………4 & 5 Abstract……………………………………………………………………………………………………………..6 1.1 Industry………………………………………………………………………………………………...……7 1.2 Target Customer…………………………………………………………………………………………7 & 8 1.3 Competitor Analysis…………………………………………………………………………………….8 1.4 Company Description…………………………………

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    Mcdonalds Pestel Analysis

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    nutritional value on them so consumers can be made aware of the health risks of some of these products‚ for example in McDonald’s they show on their chips the levels of salt‚ fat ‚ carbohydrates etc. and how each portion measures in terms of the recommended daily human intake of these products * The government hold to right on the final say of who is approved to open a franchise‚ this takes this power out of McDonalds hands Economical- * As a business entity‚ McDonalds need to face a lot of economic

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    Job Satisfaction

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    influenced by motivation and job satisfaction The term relates to the total relationship between an individual and the employer for which he is paid. Satisfaction does mean the simple feeling state accompanying the attainment of any goal; the end state is feeling accompanying the attainment by an impulse of its objective. Job satisfaction does mean absence of motivation at work. Research workers differently described the factors contributing o job satisfaction and job dissatisfaction. The

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    Pest Analysis Mcdonalds

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    MARKETING ACTVITIES SEMESTER 1‚ 2012 ASSIGNMENT 1 Company Chosen: McDonald’s Industry: Hospitality Founded: May 15 1940 Founder: Richard & Maurice McDonald Headquarters: Oak Brook‚ Illinois‚ US No. of Locations: 30000+ Worldwide Area Served: Worldwide Products: Fast Food P.E.S.T Analysis Political Factors The individual operations of McDonalds are influenced by the individual state and country policies by each government. E.g. there are certain some states in Europe and the US wont allow fast

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    Job Satisfaction

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    Job Satisfaction Definition Confucius said: “Choose a job you love and you will never had to work a day in your life.” In fact‚ this quote is a synthesis for job satisfaction. Job satisfaction refers to positive feelings‚ hopes‚ and expectations from employees’ toward their work. Job Satisfaction Analysis Job satisfaction promotes partnership between managers and employees. In particular‚ employees become more effective‚ productive‚ and efficient while contribute to the company mission. Consequently

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    Job Satisfaction

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    The major causes of job satisfaction‚ how does job satisfaction impact productivity‚ absenteeism and turnover and how employee satisfaction is related to customer satisfaction in organizations. Job satisfaction is described as a positive feeling about a job resulting from an evaluation of its characteristic (Essentials of Organizational Behavior 10 edition‚ Stephen Robbins/Timothy Judge). According to Locke and Lathan (1976) the definition of job satisfaction is a pleasurable or positive emotional

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    Mcdonalds Supply Chain

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    are a symbol recognized immediately by most. Our group chose to do our report on McDonald’s because it is one of the most well-known corporations worldwide‚ and was listed as number three on Gartner’s Supply Chain Top 25 List for 2012. This was recently announced at Gartner Supply Chain Executive Conference in May of this year. McDonald’s started in 1937 as a drive-in restaurant by two brothers‚ Richard and Maurice McDonald. Hamburgers were just ten cents. In 1948‚ after realizing that most of

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    job satisfaction

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    University of Minnesota and to the second author from the Darla Moore School of Business research grant program. 3 Although the idea of brand concepts has been around for a while‚ very little research addresses how brand concepts may influence consumer responses to CSR activities. Four studies reveal that communicating the CSR actions of a luxury brand concept causes a decline in evaluations‚ relative to control. A luxury brand’s self-enhancement concept (i.e.‚ dominance over people and resources)

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    “Don’t be a settler‚ get rid of cable and upgrade to Direct TV.” This phrase in the “The Settlers: Satisfaction” ad makes viewers question if they are not getting the most out of life. This ad begins in a regular urban neighborhood with one old time farm house situated in the middle. The family shown are old fashioned people who live off the land. The mother asks the father why they don’t switch to Direct TV. The father insists they are settlers and‚ since they are settlers‚ it means they can ‘settle’

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