Table of Contents 1. Introduction 3 2. About 2W Indian Industry 3 3. 2W Product Segmentation 4 4. Details about Top layers and Market share 8 5. Hero Moto Corp:Introduction‚Strength and Challenges 11 6. Strategies adopted By Hero Moto Corp 14 7. Pricing Policy of 3 major players…………………………………………………………………… 17 8. Strategy for next 5 years………………………………………………………………….………….17 9. References……………………………………………………………………………………………19 1. Introduction: The Automotive industry in India is
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TATA MOTORS: Serving an ‘ACE’ for SUCCESS Tata Motors‚ India’s largest integrated automobile manufacturer‚ announced the commercial launch of the country’s first versatile and indigenously developed‚ diesel powered mini-truck —The Tata Ace — at a glittering function in Bangalore. Tata Ace is priced in the range of Rs 2.25 lakh for BS II and Rs 2.35 lakh for BS III (ex-showroom Kochi and Bangalore respectively). Tata Ace is powered by a small and efficient 16bhp 700 cc IDI diesel engine. Suitable
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three-wheelers in India. In 1959‚ it obtained license from the Government of India to manufacture two- and three-wheelers and it went public in 1960. In 1970‚ it rolled out its 100‚000th vehicle. In 1977‚ the technical collaboration agreement with Piaggio of Italy expired In 1977‚ it managed to produce and sell 100‚000 vehicles in a single financial year. In 1985‚ it started producing at Waluj in Aurangabad. In 1986‚ it managed to produce and sell 500‚000 vehicles in a single financial year. Bajaj
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MBA Marketing Project Topics | MBA Projects‚ MBA Project Titles‚ M... http://mbaprojects.sbgc.in/tag/mba-marketing-project-topics Home About Us Services Projects Contact HR Finance System Technology Hospital Production Operational Marketing Universities » News Tag Archives: MBA marketing project topics MBA Marketing management Project chennai‚ trichy‚ bangalore‚ vellore‚ coimbatore‚ madurai‚ salem‚ tanjore‚ karur‚ namakkal January 17‚ 2012 Marketing No comments CODE NMM 001 NMM 002 NMM 003 NMM
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fairly behind Hero Honda Motors which has 41.35% Indian customers‚ and ahead of TVS Motor Company which holds 18.14%. But when it comes to three wheelers vehicles‚ Bajaj Auto clearly control the majority of the market with 58.60%‚ much ahead then Piaggio Vehicles 32.70%. Bajaj’s closest competitor in two wheelers market is Hero Honda Motors. Hero Honda sold 3.72 million two wheelers units‚ almost double then Bajaj‚ who managed to sold 1.28 million units. Bajaj Auto is the country’s largest exporter
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Ducati: Taking on the Challenge On the first business day of January 2006‚ Federico Minoli pulled up and parked his Ducati Multistrada motorcycle in front of the Ducati headquarters in Bologna‚ Italy. As he looked up at the complex‚ which housed offices‚ the assembly factory and the Ducati museum‚ he reflected back on the company’s history. 2006 would mark several anniversaries: 80 years since Ducati was established to produce electronic radio equipment; 60 years since Ducati had been producing
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TABLE OF CONTENTS Executive Summary Theoretical Framework Objective of the Study Limitation of the Study Company Profile Milestones of the Company The Major Products Research Methodology Group Companies Company at Present and in Future Marketing Strategies adopted by TVS Conclusion Bibliography EXECUTIVE SUMMARY Ever since man evolved into social animal he felt the need for “Transportation.” As he formed a civilization he felt the need for “Better Transportation
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1. INTRODUCTION Customer satisfaction is related to the human activity directed at satisfying human wants through the exchange of goods and service. Satisfying the customers occupies a most important position in business management. Customer satisfaction plays a crucial and critical role as it deals with customers and their needs. The major task of organization is to satisfy customers by meeting their needs and wants. The essence of organization is the customer and not the product shall be the
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CHAPTER – 1 INTRODUCTION I had been undergone Institutional training over a period of one and half month in “INDOSHELL MOULD LIMITED” in COIMBATORE. This project covers various departments and focuses on each and every department in order to gain knowledge about the manufacturing. There is also an annexure of a financial statement of the company‚ the organization chart‚ history of the company‚ various department of the company. The project is in consonance with the partial fulfillment of the
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