Principles of Marketing MK 301 A Fall 2012 Professor: Office: Phone: Email: Office hours: Joyce X. Zhou‚ Ph.D. Cremer Hall 503 (620)341-6594 (office) 341-5345 (dept.& messages) xzhou@emporia.edu (preferred mode of contact) MWF 8:30-11am & F 11:50-12:20 pm Course Description Introduction to the concept of marketing and its application including customer focus; the importance and formulation of the marketing mix in marketing decision making; strategy and use of market segmentation
Premium Marketing
Principles of Economics According to Campbell‚ “Economics is the social science concerned with the efficient use of scarce resources to achieve the maximum satisfaction of economic wants” (Campbell‚ 2005‚ p. 3‚ Para. 1). For example‚ an individual needs air; however‚ wants a lavish vehicle‚ which the vehicle becomes the economic want. However‚ economics is concerned with obtaining maximum satisfaction through the efficient use of scarce resources. Likely‚ economist view and study economics through
Premium Supply and demand Economics Elasticity
> UNDERSTAND QUICKLY > REVISE EFFECTIVELY > TAKE EXAMS WITH CONFIDENCE CRIMINAL LAW EMILY FINCH AND STEFAN FAFINSKI CRIMINAL LAW Stefan Fafinski‚ University of Leeds Emily Finch‚ University of East Anglia Table of cases and statutes Cases Able [1984] QB 795 Adomako [1995] 1 AC 171 AG for Jersey v. Holley [2005] 3 AU ER 371 A–G for NI v. Gallagher [1963] AC 349 A–G Ref No 3 of 1994 [1998] AC 245 A–G’s Reference (No. 2 of 1983) [1984] QB 456 Ahuwalia [1992] 4 AUER 889 Allen [1985] AC
Premium Criminal law Causality
BSB51207 Diploma of Marketing Subject name: Marketing Principles Subject code: MR02 STUDENT HANDOUT ASSESSMENT PART ONE MARKETING RESEARCH REPORT Unit of Competency: BSBMKG501B - Identify and Evaluate Marketing Opportunities /35 C or NYC Intellectual Property of The Australian Institute of Professional Education (AIPE) Updated 14 September 2010 V1.3 BSBMKG501B – Identify and Evaluate Marketing Opportunities Page 1 of 9 BSB51207 Diploma of Marketing MR02 - Identify and Evaluate Marketing
Premium Marketing Market research SWOT analysis
Running head: ACCOUNTING PRINCIPLES Generally Accepted Accounting Principles P G HCS 571 June 5‚ 2013 Generally Accepted Accounting Principles Generally accepted accounting principles (GAAP)‚ are standards and guidelines for financial accounting‚ and reporting‚ (Office of Financial Management‚ 2012). There are guidelines in effect for most organizations; GAAP ensures that the finances of an organization are correct. According to Cleverly‚ Song‚ and Cleverly (2011)‚ GAAP describes the “body
Premium Finance Balance sheet
Accelerated depreciation is a depreciation strategy whereby an asset loses book value at a speedier rate than the conventional straight-line method. For the most part‚ this method permits more noteworthy derivations in the prior years of an asset and is utilized to minimize taxable income. At the point when an organization uses an accelerated depreciation system‚ it brings down the value of its aggregate assets on its balance sheet prior in the life of those assets. Numerous organizations utilize accelerated
Premium Generally Accepted Accounting Principles Balance sheet Investment
with subsidiaries across the world in 104 countries .It also is the world largest food and Beverage Company with 71 billion in annual sales. It makes some 800 brand that include instant coffee .Milo is a one of the brand marketing mix of Nestle Milo can be found in almost all the offices and households. Milo is a milk beverage with chocolate and malt produced by Nestle and originating from Australia. It was developed by Thomas Mayne in 1939 Milo. Milo was developed in the 1939 year during the depression
Premium Pricing Marketing
UNIVERSITY SCHOOL OF SOCIAL SCIENCES AND LAW CERTIFICATION IN EDUCATION Theories And Principles For Planning And Enabling Assessment LEVEL 4 Student: David Willett Tutor: Janine Wilson Word Count (2174) Choose a session(s) that you have delivered from your teaching practice to demonstrate an understanding of underpinning theory‚ by reflecting on how teaching‚ learning and assessment strategies fit lesson planning‚ how to enable inclusion and development of learning functional skills. A pedagogical
Premium Learning
How can a Church full of sinners be holy? Catholicism has always been the religion with the highest incidence of followers in the world. The most traditional and one of the oldest beliefs is now so common that one often listens to people saying they are ‘non-practicing Catholics’‚ that is‚ one who is baptized in the Catholic Church but is not actively part of it. Non-Catholics are then sub-classified into two groups: those who do not belong to the Christian Society and those who call themselves
Free Christianity Catholic Church
An Analysis of Ethical Principles in The Evaluation The term ‘ethical’‚ as I have come to apprehend it‚ is not just conforming to putative standards of conduct‚ but dealing with what is good or bad and with moral duty and obligation. Thomas A. Schwandt‚ a professor at the University of Illinois‚ notes that “while we can live in a world without standards and guidelines‚ we cannot live in a world without ethics.” Although‚ standards and guidelines have become prominent and are important guides in
Premium Ethics Morality Business ethics