Initiating Coverage | 31 October 2012 Sector: Consumer Radico Khaitan In high spirits Gautam Duggad (Gautam.Duggad@MotilalOswal.com); +9122 3982 5404 Sreekanth P V S (Sreekanth.P@MotilalOswal.com); +9122 3029 5120 Investors are advised to refer through disclosures made at the end of the Research Report. Radico Khaitan Radico Khaitan: In high spirits Page No. Summary ............................................................................................................ 3 Premiumization to
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A STUDY ON THE EFFECT OF PRICE VARIATION ON SALES VOLUME IN FOOD BAZAAR Submitted in Partial Fulfillment of the Requirements of All India Management Association for the Award of the Degree of POST GRADUATE DIPLOMA IN MANAGEMENT By LAKSHMISIDDHARTHA GORREPATI REG NO: 420920713 (Under the Guidance of Dr. Brahm Sharma) Acharya Institute of Management & Sciences 1st Cross‚ 1st Stage‚ Peenya Industrial Area Bangalore – 560058 DECLARATION
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A study on Market Segmentation Model Of ““Fit Cans” Data provided here is not absolute…its only for reference CONTENTS Chapter 1- A THEOROTICAL FRAME WORK 1.1 MARKETING MANAGEMENT 1.2 TOPIC RELATED CONCEPTS Chapter2- METHODOLOGY OF STUDY 2.1 NEED OF THE STUDY
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MINOR PROJECT REPORT ON “Cost Sheet Analysis of Britannia Bread” SUBMITTED IN THE PARTIAL FULFILLMENT FOR THE AWARD OF THE DEGREE OF BACHELOR IN BUSINESS ADMINISTRATION UNDER THE GUIDANCE OF: Ms. NITIKA SHARMA Assistant Professor/ Associate Professor/ Professor‚ RDIAS SUBMITTED BY: Name of the Student – Rinki Khatri Enrollment No. 03515901711 BBA‚ Semester 3 Batch 2011 – 2013 RUKMINI DEVI INSTITUTE OF ADVANCED STUDIES NAAC Accredited ‘A’ Grade Category Institute High Grading 81.7% by joint
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Hero Honda Introduction: The Indian two-wheeler industry is experiencing a major shift in its shape and structure. The established players in the industry are taking a hard look at their portfolio of products and are in the process of reshuffling them to meet the expectations of customers. The beneficiary is of course the consumer‚ who has an increased array of products to choose from. The last four-five years have brought about a great change in the consumer preferences for two-wheelers
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RURAL MARKETING Definition:- Rural marketing can be defined as a function which manages all those activities in asserting‚ Stimulating and converting the purchasing power of rural people into an effective demand for specific products and services thereby achieving the goals of the organisation. Rural areas:- Rural areas are large and isolated areas of an open country with low population density. A countryside refers to rural areas that are open. Explain the nature and scope of rural marketing
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INDUSTRIAL ANALYSIS OF INSURANCE INDUSRTY INDEX 1. INTRODUCTION……………………………………………………………3 2. OBJECTIVES OF THE STUDY………………………………………..........8 3. GLOBAL SCENARIO……………………………………………………….9 4. INDIAN SCENARIO……………………………………………………….11 5. EMERGENCE OF IRDA…………………………………………………...19 6. MARKET STRUCTURE……………………………………………………36 7. PEST ANALYSIS…………………………………………………………...37 8. PORTERS FIVE FORCES………………………………………………….61 9. PERFORMANCE ANALYSIS……………………………………………..68 10. GLOBAL
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Celebrity Endorsements & Brand Building DISSERTATION REPORT: CELEBRITY ENDORSEMENTS AND BRAND BUILDING Submitted to: By: Ms. Kokil Jain Rawtani Submitted Piyush A1802008077 MBA-IB(0810) 1|Page Celebrity Endorsements & Brand Building AIBS ACKNOWLEDGEMENT It has been a great pleasure for me to work on this project. My sincere thanks to Ms. Kokil Jain ‚my Marketing teacher for giving me an opportunity to work on this project whereby I was given a chance to study the impact
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Part-1 1.1 Introduction to the report: Now-a-days people are more conscious about health & hygiene and try to keep themselves clean and presentable to all. Men’s are also included in this race as a result demand of grooming accessories are increasing day by day which includes most importantly the men’s shaving items as a result people are looking different types of shaving accessories to use which lead to make this industry competitive. Quality & comfort is the most vital factors in achieving
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Chapter : 1 EXECUTIVE SUMMARY 1. EXECUTIVE SUMMARY The main objective of the project is to get the full knowledge of the products of the HUL and how they are using the distribution network as a key differentiating factor from its competitors. This is also to find the preferences of customer and there market knowledge and product information‚ information about the presence of the rivals of HUL and all the other options they have in the market. HUL are also looking to tap the market in rural
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