and offerings in a phone‚ smartphones were released and were in use worldwide. The first smartphone to our world back in 1992‚ and in 1997‚ Steve Jobs and Apple created the first ever IPhone‚ which has rapidly taken over our society‚ and has forever changed our communication. Without these people and companies‚ the technology we possess today would not be possible. Smartphone is a mobile phone that operates on an operating system‚ similar to a mini computer. Smartphone are powered by operating systems
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Executive Summary Celkon has entered into handset market in 2010 and within 3 years it has become the third largest handset manufacturer in India. In this period‚ it has focused mainly on youth and rural market and has become a leader in the same. Now it wants to expand its presence within India and then on international level. This plan incorporates innovative strategies that will utilize opportunities and address weaknesses as outlined in the Situation Analysis. The plan addresses following
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Apple Iphone: Life in the Technology Lane Apple iPhone: Life in the Technology Lane 1. Apple CEO Steve Jobs alluded to the price a customer may have to pay to own an iPhone when he said that the steep and sudden price change was simply part of “life in the technology lane.” What did he mean? Beyond the simple exchange of money‚ what else might the price of such a product include? Life in the technology lane can be defined according to Steve Jobs in the Apple website‚ as a “bumpy road”. This
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numbers in the Financial Statement were different under the two methods because under the non-GAAP accounting method apple gave the revenue numbers without the use of subscription accounting‚ which recognized the revenue at the point of sale. Moreover the non-GAAP numbers did not adjust the estimated costs associated with its plan to provide new features and software upgrades to iPhone buyers free of charge and these figures were not prepared under a comprehensive set of rules or principles. Whereas
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[pic] [pic] [pic] SUBMITTED BY AMIT KUMAR DASH 1. SMARTPHONES -: 3 Figure 1: Market Share Based On Operating System 6 2. SMARTPHONE ENTRY IN INDIAN MARKET :- 7 Figure 2: Market share based on Brand(2012) 8 Figure 3: Smart Phone v/s Feature Phone sales 2006-11 8 Figure 4: Mobile Phone Brand Share 2008-2011 9 Figure 5: India v/s Global YOY Growth Of Smartphone Sale(2008-11) 9 3. KEY PLAYERS IN SMARPHONE SEGMENT :- 10 4. 4Ps OF MARKETING :- 18 Figure 6:
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industry to help develop a business strategy. The model uses five forces that have been identified to categorize an industry as intensely competitive or not competitive at all and this will then determine the attractiveness of the market.There are many features of an industry in which a company competes that determines the level of competition it will face and the profits it will get. The most famous classification was done by Michael Porter‚ known as Porters Five Forces framework which can help a company
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Smartphones Operating Systems Name | Features | Symbian (Symbian‚ 2009) | 1. The use of language C++2. It follows three design rules‚ the user data is the most important thing. 3. It is event-based‚ the CPU is turned off when running applications are not linked to the event. This is called “active objects”. 4. Compatibility with almost every device. 5. It is not and Open Source software. 6. Applications are all SIS files – they are easily transferred by Bluetooth. | Android (The Developers
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The marketing strategy of Apple Iphone 4 Introduction Over the past seven years‚ Apple has seen great success due to its imaginative and fresh way to do the business. Through continuous innovation‚ Apple has developed a series of exceptional products with imaginative design and style. Specifically‚ Apple has made its products popular among the customers through effective marketing strategy. To some extent‚ innovative marketing‚ and sleek and enticing communications is the primary reason for
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between the company Apple and the Federal Bureau of Investigation about whether or not Apple should unlock the phone of Syed Farook‚ one of the San Bernardino attackers. Many say disrupting their privacy violates the fourth amendment‚ “No unlawful searches or seizures against any man‚ without a probable cause.” I highly believe this allows Apple to help the FBI to unlock the phone of the attackers. In the article‚ “PRO/CON: Should Apple have resisted FBI pressure to hack an iPhone?” By the Associated
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STATE SALES TAX RATES AND VENDOR DISCOUNTS (January 1‚ 2013) STATE ALABAMA ALASKA ARIZONA (9) ARKANSAS CALIFORNIA COLORADO CONNECTICUT DELAWARE FLORIDA GEORGIA HAWAII IDAHO ILLINOIS INDIANA (2) IOWA KANSAS (9) KENTUCKY LOUISIANA MAINE MARYLAND MASSACHUSETTS MICHIGAN MINNESOTA MISSISSIPPI MISSOURI MONTANA NEBRASKA NEVADA (9) NEW HAMPSHIRE NEW JERSEY NEW MEXICO NEW YORK NORTH CAROLINA NORTH DAKOTA OHIO OKLAHOMA OREGON PENNSYLVANIA RHODE ISLAND SOUTH CAROLINA
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