Report Biscuit Industry INDEX |Sr.No. | Topic | Page No. | |1. |Introduction to the product |3 | |2. |Section Analysis |4 | |3. |Major Players and Market
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BISCUIT MARKET India is the third largest biscuit manufacturing country after USA and CHINA .Estimated annual turnover of Indian biscuit industry is around INR 65.0 billion .Biscuit Industry in India is entering into competitive phase from period of two major players dominating the industry to number of player making mark on national scene and getting share of the market which is good for the industry. Overview: • The total production of biscuits in India is estimated to be around 30 lakh MT
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FEASIBILITY STUDY OF IMPORTED BISCUITS 1. BACKGROUND There are many brands of biscuit available in the market. The market not only offers the biscuits manufactured in Nepal but also the biscuits which are exported from abroad. Even under the same brand name‚ the manufactures have introduced varieties considering different tastes preferred by different people. This study focuses particularly on some of the popular brands of biscuits such as Britania‚ Parle‚ Priyagold etc which are exported
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Introduction 1.1 History of Biscuit Industry Biscuits are a very significant part of the food industry in most countries of the world. A biscuit is a small baked product; the exact meaning varies markedly in different parts of the world. The origin of the word "biscuit" is from Latin via Middle French and means "cooked twice" (similar to the German Zwieback). Some of the original biscuits were British naval hard tack. That was passed down to American culture‚ and hard tack (biscuits) was made through the
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kumar Jaideep Gupta C.C.k.N vardan Britannia: The story of one of India’s favorite brands reads almost like a fairy tale. Once upon a time‚ in 1892 to be precise‚ a biscuit company was started in a nondescript house in Calcutta (now Kolkata) with an initial investment of Rs. 295. The company we all know as Britannia today. The beginnings might have been humble-the dreams were anything but. By 1910‚ with the advent of electricity‚ Britannia mechanized its operations‚ and in 1921‚ it became
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competitive glucose biscuit category. Tiger is a Glucose biscuit‚ which comes with the added goodness of wheat and milk. Now Tiger Glucose has been fortified with "Iron Zor" with an attempt towards addressing the Iron Deficiency crisis the children of India face. Over the years‚ Tiger has become the mass-market face of Britannia symbolising fun and energy in both urban and rural India‚ and transcending glucose biscuits. IRON ZOR helps make mind sharper and body stronger. Britannia Tiger is accessible
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PARLE V/S BRITANNIA By – Manish Dubey Nirav Fruitwala Rajeev Jha Sachin Patil CONTENTS 1. BISCUIT INDUSTRY IN INDIA………………….. 2. PARLE BACKGROUND…………………………... 3. BRITANNIA BACKGROUND…………………….. 4.
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Ranking - Britannia among Top 300 small companies | | * | 2001 | * BIL ranked one of India’s biggest brands * No.1 food brand of the country | 2002 | * Rated as ’One amongst the Top 200 Small Companies of the World’ by Forbes Global * Economic Times ranks BIL India’s 2nd Most Trusted Brand * Pure Magic -Winner of the Worldstar‚ Asiastar and Indiastar award for packaging * | 2004 | * Britannia accorded the status of being a ’Superbrand’ | 2010 | * Britannia was
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PROJECT REPORT ON REDUCTION IN TERMS OF REPLACEMENT OF BREAD SALES AT ‘BRITANNIA BREADS’ SUBMITTED BY: GAJENDRA V. NIKALE (228) PGDM-IB 2012-14 FACULTY GUIDE COMPANY GUIDE PROF. MANISHA RAJADHYAKSHA MR. RAJESH DAREKAR INSTITUTE FOR TECHNOLOGY & MANAGEMENT‚ NAVI MUMBAI. DECLARATION I‚ the student of Post Graduate Diploma in International Business‚ ITM Business School‚ Kharghar‚ Navi Mumbai
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Table Of CONTENTS Acknowledgement • Preface • Executive Summary • Objective of the project • Research Methodology. • Literature Review • Company Profile • Trade Profile • Marketing Plan • Management Hierarchy • Comparison with other business • Govt. policies related to business • About the topic (Market Potential) • Findings And Analysis • Limitation • Summary/conclusion • Suggestions/Recommendations • Bibliography • Annexure • Word of Thanks 1.ACKNOWLEDGEMENT
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