April Harris BA223 – CRN 31138 Marketing Plan Assignment Two (MP2) – Customer Profile Consumer Businesses B2C I have a day spa called Bella Santé‚ which means “beautiful health.” We cater to busy women who have demanding jobs and/or family life and need a place where they can go to completely relax and will walk away knowing that we went above and beyond to ensure their experience was exceptional. We offer a variety of services using special products and provide childcare for mothers who
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Meticulous Martin This is an example of a customer profile‚ it is useful when identifying targeted markets‚ and it gives a better understanding of what the consumer enjoys doing and what they are like as individuals which is important when creating communications. All communications should be targeted to their personality. Martin is a 46 year old manager of an organisation that specialises in financial services based in London. The business currently has 30 employees and has clients list totalling
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Chapter 1 INTRODUCTION Business travelers who want to minimize jet lags‚ mothers who wants to spend time for themselves‚ persons with back problems seeking for relief‚ weekend warriors who are sore from overexertion‚ an obese man who needs help in controlling his weight‚ or a couple who wants to reconnect‚ all come to one place to seek help‚ the spa. Today’s spa is a center for healing and nourishing mind‚ body‚ and spirit. People go to spas for fitness‚ stress management‚ peace of mind‚ pampering
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In this assignment we were proposed to visit two different stores of a company of our choice located in different areas‚ and observe what is its costumers’ profile and other relevant consumer behaviors. Before visiting the stores‚ we had to make a pre-analysis on what we were expecting to find‚ and then compare it to our empirical findings. The stores that I chose are PETSMART stores‚ the first one located in Manhattan and the second one in East Harlem. PETSMART started as a retail chain specialized
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Consumer Behavior Subject Lecturer : Mrs. Dr. Mustika Purwanegara. “COSTUMER PROFILE PAPER” Created by : Nita Desirianti (29109084)‚ Diana M. Elius (29109100)‚ Prima Satria (29109363)‚ Christy K (29109009 ) ORGANIC VEGETABLES INTRODUCTION Basic needs such as eating‚ drinking and shelter‚ which are defined as physiological needs‚ form the basis of human needs. For a healthy and balanced living‚ one has to consume basic food products‚ which fresh fruit and vegetables are a part of it
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Germany’s Country Profile Assignment 2-1 Lisa Hommey ECON220-F4WW-S13 07/11/2013 Germany’s Country Profile Germany is the biggest country of Europe‚ and its Capitol is Berlin. The Euro is their form of currency. There are many intriguing facts about the Germany‚ and Infoplease.com (2012) details this information. The first inhabitants of Germany were Celts. Located in Central Europe its official name is Bundesrepublik Deutschland (short: Brd) or Federal Republic of Germany‚ and the main population
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Romanenko‚ Li Guoxu‚ Denion Galimuna Country Profile: Singapore With the population of only 5.18 million people and the total area of 710 sq km (189th among other countries)‚ as of 2010 according to the World Bank database‚ Singapore is the 14th largest exporter and the 15th largest importer in the world. The total trade volume of the country in 2010 comprised USD 662‚ 658 bln contributing to trade to GDP ratio of 317.42%‚ the highest in the world. As Figure 1 demonstrates‚ since 1981 the ratio has
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Country Profile India http://www.dnb.co.in/IndianRetailIndustry/overview.asp http://www.ukessays.com/essays/business/international-business-strategy-of-amorepacific.php http://www.indianmirror.com/indian-industries/cosmetics.html http://www.thenational.ae/thenationalconversation/industry-insights/retail/a-makeover-for-indias-cosmetics-industry http://www.fco.gov.uk/en/travel-and-living-abroad/travel-advice-by-country/country-profile/asia-oceania/india http://articles.economictimes.indiatimes
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Country Profile Official Name and Flag Thailand * Officially the Kingdom of Thailand * Formerly known as Siam * On July 20th‚ 1948‚ the Siamese constituent assembly voted to change the name of Siam to Thailand‚ the change to come into effect the following year. Muang Thai or Thailand means ‘land of the free’ and the name had been changed before‚ in 1939 under the fascist military dictatorship of Field Marshal Luang Phibunsongkhram‚ but the anti-Axis powers refused to recognise
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KOSOVO ENVIRONMENTAL PROTECTION AGENCY REPORT ON THE STATE OF NATURE 2008 - 2009 Prishtina‚ 2010 Printing of this report was financially supported by United Nation Development Programme (UNDP) and the content of this report is not the responsibility of the UNDP. i “Nature and biodiversity‚ living environment and national heritage are everyone’s responsibility” ” CONSTITUTION OF THE REPUBLIC OF KOSOVO iii Dear Readers‚ Well-Wishers of Nature Man and nature have cohabitated
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