Strategic Management and Company

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τα χαρακτηριστικά της αγοραστικής συμπεριφοράς ενός καταναλωτή της Burger King, και από ποιους πιθανούς παράγοντες επηρεάζεται αυτή η συμπεριφορά;

Ερ.3 Ποιο είναι το προφίλ της αγοράς-στόχος για την Burger King και πως τοποθετείται η σε αυτή την αγορά;

Ερ.4 Ποια τα χαρακτηριστικά των κύριων ανταγωνιστών της Burger King και ποια τα ανταγωνιστικά πλεονεκτήματα/μειονεκτήματά της;

Ερ.5 Πώς θα περιγράφατε τα βασικά μέρη της στρατηγικής μάρκετινγκ (προϊόν, τιμή, διανομή, προβολή) της Burger King, και πως μπορεί το καθένα να βελτιωθεί

ng Holdings, Inc. - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.

Scope

- Business description - A detailed description of the company’s operations and business divisions. - Corporate strategy - GlobalData’s summarization of the company’s business strategy. - SWOT analysis - A detailed analysis of the company’s strengths, weakness, opportunities and threats. - Company history - Progression of key events associated with the company. - Major products and services - A list of major products, services and brands of the company. - Key competitors - A list of key competitors to the company. - Key employees - A list of the key executives of the company. - Executive biographies - A brief summary of the executives’ employment history. - Key operational heads - A list of personnel heading key departments/functions. - Important locations and subsidiaries - A list of key locations and subsidiaries of the company, including contact details.

Highlights

Burger King Holdings, Inc. (Burger King) is a fast food hamburger restaurant. It operates its own restaurants and through franchising. The company's major product lines include sandwiches, hamburgers, coffee, juice, cookies, soft drinks, pies, shakes, fries and onion rings. It sells its wide range of food products through Burger King and Whopper brands, which are the most widely-recognized consumer brands in the world. The company operates in the US and Canada, Europe, the Middle East and Africa and Asia Pacific, and Latin America. Burger King has the largest restaurant networks in the world, with restaurants operating in across areas countries and US territories.

Reasons to Buy

- Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs. - Identify potential customers and suppliers with this report’s analysis of the company’s business structure, operations, major products and services and business strategy. - Understand and respond to your competitors’ business structure and strategies with GlobalData’s detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company. - Examine potential investment and acquisition targets with this report’s detailed insight into the company’s strategic, business and operational performance.

Note: Some sections may be missing if data is unavailable for the company. ng Holdings, Inc. - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners,...
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