Startegic Management

Topics: Strategic management, Management, Strategic planning Pages: 92 (26123 words) Published: March 18, 2013
Mgmt study material created/ compiled by - Commander RK Singh

Date: 18 Jan 2007 Prof: Mr Kuldip Kawatra Re c o m m e nd e d Bo o k s 1. 2. 3. Strategic Management: by John Pearce II and Richard B Robinson (to be used as a Text Book) The Strategic Process, Concepts and Contexts: by Henry Mintzberg and James Brian Quinn The Strategy Safari: by Henry Mintzberg

In addition, there are as many as 12 more books which are recommended for reading. Quite a few of them are authored by Mr Michael Porter. Additionally, Titanic Shift and Rule of Three by Mr Jagdish Sheth are also recommended for reading. Rule of Three is a book which propounds that a company should strive to be among the top of three in its business, else, it should quit.

Lis t o f T o p i c s
1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. Strategy – An introduction Components and Hierarchy of Strategy 5 “P”s of Strategy Business Strategy, BCG Matrix Factors influencing competitive success Industry analysis. Michael Porter’s 5 Forces and three generic strategies. Value chain analysis. Strategic Management Why Strategies fail? Change Management Entrepreneurship and Strategy Strategy and Competitive advantage of Diversified companies Competitive strategies of Declining Industries Vertical Integration and Diversification Global Strategy Entry Strategies. Strategic Alliances Page 1 of 73 - Strategic Management (Ver - 1.2 - 03.04.2007)

Jamnalal Bajaj Institute of Mgmt Studies

Mgmt study material created/ compiled by - Commander RK Singh


Mergers and Acquisitions

Lis t o f C a s e s :
1. 2. 3. 4. 5. 6. 7. 8. 9. 10. The fundamental of Strategy Formulation The case of counter strategy Cultural Concerns The case of strategic acquisitions Change: To be or Not to be The case of vendor development Gramophone Company of India: The Digital Challenge Wal-Mart competing in the Global Market The General Electric Richard Branson & the Virgin Group of companies

This is a university paper and therefore requires comprehensive study. Subject requires special focus since boundaries of this subject are not well defined.

W hy is t h i s s ub je c t i m p o r ta nt f o r e v e r y b us i ne s s m a na g e r ? The first fundamental of business is to survive. It is euphemistic way of saying that business needs to make profit. Any business not making profits is sure to sink. And in order to survive, business needs to grow constantly. Gone are the days of static business where a business could survive without substantial growth. Your neighbourhood Kiranawala is no more secure in his small shop. He is being threatened by Reliance, Subhiksha, Bharti-Walmart and the Mega Malls mushrooming like Pan shops every where. Your decades old family tailor’s business is being usurped by the mega branded apparels. Thus, to be able to survive in this globalising market, the business needs to be able to grow. In the business environment that is prevailing and forecasted to unfold over the next two decades, every business, however big or small, is threatened by the competition. Even Reliance is scared about Wal-Mart’s entry and is advancing rollout of its retail ventures. While there is always the first mover's advantage, in the end it will be business strategies which will differentiate between successful and failed business.

Page 2 of 73 - Strategic Management (Ver - 1.2 - 03.04.2007)

Jamnalal Bajaj Institute of Mgmt Studies

Mgmt study material created/ compiled by - Commander RK Singh

B us i ne s s Gr o wt h Mo d e ls
1. Organic Growth – Growth of existing business by building additional capacities from raw factors of production as against growth by procurement of readymade capacities through mergers, acquisitions and takeovers. Inorganic Growth – (a) (b) (c) (d) Growth by acquisitions Growth by mergers Diversification Innovations


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