Robi Intern Report

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American International University-Bangladesh (AIUB)

INTERNSHIP REPORT ON

“A Research on the Classification of Sales Channel:

Robi Axiata Limited”

Supervised By:

Kazi Ahmed Farhan
Lecturer
School of Business
American International University-Bangladesh
AIUB

Submitted by:

Gazi Fahd Hussain
ID NO: 07.01.02.085
Major in Marketing
School of Business

“A Research on the Classification of Sales Channel:

Robi Axiata Limited”

LETTER OF TRANSMITTAL

31 March 2011

Kazi Ahmed Farhan
Lecturer
School of Business
AHSANULLAH UNIVERSITY OF SCIENCE & TECHNOLOGY

Subject: Submission of Research on the Classification of Sales Channel: Robi Axiata Limited.

Dear Sir,

According to your advice to prepare a research on the classification of sales channel I have prepared my report on “Robi Axiata Limited”, on of the telecommunication company of Bangladesh. In this research i have explained point of sales activities of Robi Axiata Limited in detail.

I gathered the information as much as possible. Much of our information is collected from primary sources (visiting retailers of Robi Axiata Limited & talking with the management of Robi Axiata Limited) & some other information was collected from the internet.

I enjoyed working on this report and hope you will find it innovative.

Sincerely yours,

Gazi Fahd Hussain

ID No: 07.01.02.085

ACKNOWLEDGEMENT

All praises for the Almighty Allah, the most merciful and beneficent, for giving me sufficient opportunity to study in B.B.A. program (American International University-Bangladesh).

I am indebted to many people for providing us encouragement and support during my learning and working while making this research and we want to show our gratefulness to these people.

I am very much grateful to KAZI AHMED FARHAN, my respected course instructor, who provided me the opportunity to do this report. It was not possible for me to prepare this research without his sincere permission, constant support and inspiration. I express my gratefulness to him.

Thanks to the authority of Robi Axiata Limited for helping me in every possible way. My cordial thanks to ANM KHALED (Specialist, Consumer Sales & Services, Market Operation Division) & SABBIR SHOAIB (Specialist, Consumer Sales & Services, Market Operation Division) in particular for their enormous help and assistance, for providing me the required information about point of sales classification of Robi Axiata Limited.

I would also like to thank my friends and peers for their encouragement, support, and suggestions which helped us to make this report a successful one.

Letter of Endorsement

The Internship Report entitled “Classification of Sales Channel: Robi Axiata Limited” has been submitted to the Office of Placement & Alumni, in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, Major in Marketing, Faculty of Business Administration on 31 March , 2011 by Gazi Fahd Hussain, Id No: 07-08740-2 The report has been accepted and may be presented to the Internship Defense Committee for evaluation.

(Any opinions, suggestions made in this report are entirely that of the author of the report. The University does not condone nor reject any of these opinions or suggestions).

______________________

“KAZI AHMED FARHAN”

Internship Supervisor

EXECUTIVE SUMMARY

In this research paper, I have provided a quantitative and descriptive research on Classification of Sales Channel: Robi Axiata Limited, in Bangladesh.

In this research paper, I have discussed & worked out with theoretical reviews of Point of sales (POS) classifications and alternation of decisions can make by the organization. More to say , that I have completed this research paper on long term broad objective and specific objectives to fulfill the information I have collected...
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