Nuh in Singapore

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I.Introduction

The National University Hospital (NUH) is a tertiary specialist hospital that provides advanced, leading-edge medical care and services. They have high tech facilities as well as well trained and committed staff and have wide range of medical specialists. It includes Cardiology, Gastroenterology and Hepatology, Obstetrics & Gynaecology, Oncology, Ophthalmology, Paediatrics and Orthopaedic Surgery. Moreover it was chosen by the Ministry of Health in 2007 to develop two new national specialist centres which are the National University Heart Centre, Singapore and National University Cancer Institute, Singapore. The NUH became the first Singapore hospital to receive Joint Commission International (JCI) Accreditation in 2004.

Vision

-Shaping Medicine for the Future

Mission

-Advancinghealth by integrating excellent clinical care, research and education.

Core Value

-Teamwork, respect, integrity, compassion, excellence

Quality Policy

-To Our Patients - Quality Care and Service
-To Our Staff - Safe and Fulfilling Work Environment
-To Our Community - Responsible Citizenry

II.SWOT Analysis of NUH
StrengthWeakness
-Good reputation : get many rewards
-At the forefront of medical, nursing and dental education in Asia -Strong resources : good at research and development, innovation -Experienced medical professionals as well as dedicated and well-trained medical staff-Less exposure to international platform -Regional presence is not too strong compare to other public hospital OpportunityThreat

-Hospital is under expansion : NUH medical centre is under construction and integration -Strong human resources : hospital link with medical university -Major referral centre delivering tertiary care for a wide range of medical and dental specialties -Being teaching related hospital make NUH as research type hospital-Competition within the regional firms -Private hospitals equipped with advanced and innovative technologies -Innovation of hospital information system infrastructure

III.The external environmental factors

Continual changes in the external environment have major impacts on the way the hospital manage their business around the world including .The “external environment” consists of factors outside the organization that affects the main internal functions of the business and possibly the objectives of the business and its strategies. Increasing workforce diversity, economic changes, and technological advances are some of the external environment factors that impact on the management function of the hospital.

Technological Factors

As the NUH is a customer service based health care business, the management of the NUH knows that the technological plays the important role in four management functions which is important to the patients overall comfort and convenience.

Planning
During the planning function of management, managers analyze the current workflow of the hospital and identify which department is needed to improve by supporting new technologies. In this stage, the responsibilities of manager also include finding the new technological that could be beneficial in providing services to the patients. As the NUH is strongly focus on research and development, the role of technologies is critical for the hospital.

Organizing
In the organizing function of management, the manager organized the analysis of the workflow that will prove or disprove that a new system would increase the efficiency of the hospital. The organization of information includes the possible pros and cons that could arise form using new technologies in the hospital.

Leading

In leading function of management, the management of the hospital assigns the leader or expertise that can better manage the operation of technology and also have the ability to lead their fellow staffs. In case of choosing the leader , the management ask the question to the employees of...
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