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Nike
NIKE
Part 1: Organizational Analysis

2/6/2013
NIKE
Part 1: Organizational Analysis

Table of Contents Executive Summary 3 Overview and History 4 Organizational Strategies and Innovation 5 Organizational Design and Effectiveness 6 Competitors 7 Organizational Structure 7 Board of Directors: 8 External Environment 9 Opportunities 9 Threats 9 Internal Environment 10 Strengths 10 Weaknesses 11 Competitors 11 Nike Products and Services 12 Information Technology and Control Systems 12 Competition 13 Organization Size, Life Cycle, and Possible Decline 13 Organizational Culture 15 Competitor 15 Ethical Values 16 Decision Making Processes 16 Nike Power conflicts and politics 17 Conflict 17 Power 17 Politics 17 Summary of Key Findings 18 Bibliography 19 Appendix 22

Executive Summary
The following report is about Nike. Nike was established in 1968 and went public in 1980. Nike is an athletics wear producer that develops, designs their own products for many different sports. Some of the sports that they produce products for include gold, hockey, skateboarding, baseball, bicycling, tennis and many others. Their main sales are in shoes which they had managed a 50% market share in the United States just 8 years after the formation of the company. They have grown into a huge company with product lines for many different sports, including golf, hockey, skateboarding, baseball, bicycling, tennis and many others.
Currently, they are located globally with the majority of their stores being located in the U.S. Among Nike stores, Nike also has purchased the bands Converse, Hurley, and Cole Haans and has multiple stores for these brands located mainly in the U.S. Looking at Nike’s financials we have determined that they are financially strong and have a strong cash flow. We also should note that the majority of their revenues are from shoe sales which we have determined as a possible threat if they are unable to


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