Feasibility Study on Internet Cafe Chapter 1

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CHAPTER 1

Introduction

In the Philippines, several individuals and institutions have pioneered in providing Internet services to people who have natural inclination to computers by the use of low-speed mode of transmission in the late ‘80s. It is after when the leading telecommunication and broadcasting companies step into the Internet Service Provider (ISP) business that Filipinos finally got the hand of getting wired in the world through the use of Internet. The technology of ISP succeeded in keeping and pushing the boundaries that leads Filipinos into the next millennium which resulted to a dramatic change in the face of technology communication in the Philippines. Through the use of the World Wide Web, Students, Businessman and other of the same sort found an indispensable tool for the research and taxation. Using the variety of websites mailing list, news groups, and chat room, the wired community was able to find new ways to do old things. To date, it provides an excellent platform for experimenting with almost all types of on-line multimedia services that range from video phone applications to virtual reality environments where participants will interact with each other. The researchers of this study decided to put up an Internet café to provide information and service to the public by adopting it in the continuing growth of our economy that can further boost the progress of our nation.

Background of the Study
Nowadays, internet cafes are really in demand because of the fast changing technology that the people embraced. Some have their own laptops and bring it to coffee shops so that they could relax and at the same time prepare their assignments and paper works. The people today are very busy and would want to do their jobs in a beautiful and innovative environment that could satisfy their needs and lessen their stress due to busy schedule. Thus the researchers would want to know the viability of an internet café in Makati to be one of the establishments that would make enough profit and be socially responsible to the people. Setting of the Study

The researchers decided to establish the business in Savana commercial center located at 1203 Vito Extension cor. Pasong Tamo, Makati City in brgy Sta. Cruz. Sta. Cruz was formerly a part of Olympia and was known as Sitio Paltok which means a higher place. This place was once a vast ricefield that most of its early inhabitants were farmers. Although Paltok was a sitio of Olympia, it has its own Tinyente del Barrio. The most noted historical site of the Barangay is the Old Manila South Cemetery. Presently, the Barangay Captain of Sta. Cruz is Victor P. Del Prado. Population of Brgy. Sta. Cruz 1st district is 7, 419 in an area of 0.47 km² or 47.33 hectares. The Predominant Businesses or Products Produced in the Barangay are Sari-sari stores, computer rentals, beauty parlor, restaurants, banks, office supplies stores, groceries, convenience stores, apartment/house rentals, and video rentals. The Major Business Establishments are Savana Complex, BPI, Metrobank, Shopwise, and Office Warehouse. The location is also near Kingswood Condominium, School, and mostly residential buildings. Thus researchers decided to conduct feasibility on establishing an internet café at Savana market because of its good location, projected high profitability of the business and for the development of the researcher’s knowledge.

The Problem
This feasibility study entitled “Establishing an Internet Café” is conducted to determine the profitability of engaging into an Internet Café business. Although, at present there are several and existing businesses engaged in similar activities, this study is still necessary to be able to know if there will be a chance for those aspiring to establish the same establishment.

Statement of the Problem
The main thrust of the study was to determine the viability of establishing an Internet Café. Specifically, it sought to answer the following...
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