Case Study Models
Case Study Analysis Tools
Read your case study blind. Highlight issues you find interesting. Read the questions. Re-read your case study more indepthly with the questions in mind. Consider the following tools for analysis to help you answer the questions.
Case Overview
1. SWOT
Industry Analysis
2. DEPICTS Analysis (European Context)
3. ICEDRIPS (International /Global Context)
4. Porters Five Forces
Source: Adapted and reprinted by permission of Harvard Business Review. From “How Competitive Forces Shape Strategy,” by Michael E. Porter, Harvard Business Review, March/April 1979 © by the President and Fellows of Harvard College. All rights reserved.
Porter’s Five Forces Model
5. Porters Diamond Model
Strategic Analysis
6. Life Cycle Analysis
Ask the following questions: Who, what, why, when, where and how
What are the distinctive competencies for your company?
Identify the organisations competitive advantage.
Assess and critique company goals – are they SMART? Consider:
Profitability, market share, resources, management growth and development etc/ Assess and critique strategies include:
Do goals, objectives, strategies fit? etc
7. Ansoff Matrix
8. Supply Chain/Value Chain Analysis
Functional Case Review
The following issues are critical
Management
* McKinsey 7’s * Styles * Procedures * Staff Issues etc
Marketing
* 7 P’s * Segments * Targeting * Positioning * Marketing Research * Branding * Sectorial – International Entry strategies etc
Production
- Condition of equipment
- Plant
- JIT
- QUALITY!!
- Capacity
- Processes, procedures, methodologies
- TQM
- Critique and assess the production strategy
Financial Analysis
Ratio analysis
Budgeting
Accounting practices
Stock issues
Tax
Analyse and critique financial strategies
Information Systems IT issues, processes and procedures
Finally * Explain
Read your case study blind. Highlight issues you find interesting. Read the questions. Re-read your case study more indepthly with the questions in mind. Consider the following tools for analysis to help you answer the questions.
Case Overview
1. SWOT
Industry Analysis
2. DEPICTS Analysis (European Context)
3. ICEDRIPS (International /Global Context)
4. Porters Five Forces
Source: Adapted and reprinted by permission of Harvard Business Review. From “How Competitive Forces Shape Strategy,” by Michael E. Porter, Harvard Business Review, March/April 1979 © by the President and Fellows of Harvard College. All rights reserved.
Porter’s Five Forces Model
5. Porters Diamond Model
Strategic Analysis
6. Life Cycle Analysis
Ask the following questions: Who, what, why, when, where and how
What are the distinctive competencies for your company?
Identify the organisations competitive advantage.
Assess and critique company goals – are they SMART? Consider:
Profitability, market share, resources, management growth and development etc/ Assess and critique strategies include:
Do goals, objectives, strategies fit? etc
7. Ansoff Matrix
8. Supply Chain/Value Chain Analysis
Functional Case Review
The following issues are critical
Management
* McKinsey 7’s * Styles * Procedures * Staff Issues etc
Marketing
* 7 P’s * Segments * Targeting * Positioning * Marketing Research * Branding * Sectorial – International Entry strategies etc
Production
- Condition of equipment
- Plant
- JIT
- QUALITY!!
- Capacity
- Processes, procedures, methodologies
- TQM
- Critique and assess the production strategy
Financial Analysis
Ratio analysis
Budgeting
Accounting practices
Stock issues
Tax
Analyse and critique financial strategies
Information Systems IT issues, processes and procedures
Finally * Explain