BUS 475 Week 3 Strategic Plan III Balance Scorecard

Topics: Strategic management, Business terms, Balanced scorecard Pages: 4 (589 words) Published: November 4, 2014

This work of BUS 475 Week 3 Strategic Plan III Balance Scorecard comprises:
Appendix I

Balance Scorecard for Ace Gym

Resource: Exhibit 7-1 in Ch. 7 of Strategic Management

Develop the strategic objectives for your business in the format of a balanced scorecard. The strategic objectives are measures of attaining your vision and mission. As you develop them consider the vision, mission, and values for your business and the outcomes of your SWOTT analysis. Consider the following four quadrants of the balanced scorecard when developing your strategic objectives:

Shareholder Value or Financial Perspective, includes strategic objectives in areas such as:

Market share
Revenues and costs
Profitability
Competitive position

Customer Value Perspective, includes strategic objectives in areas such as:

Customer retention or turnover
Customer satisfaction
Customer value

Process or Internal Operations Perspective, includes strategic objectives in areas such as:

Measure of process performance
Productivity or productivity improvement
Operations metrics

Learning and Growth (Employee) Perspective, includes strategic objectives in areas such as:

Employee satisfaction
Employee turnover or retention
Level of organizational capability
Nature of organizational culture or climate
Technological innovation

Develop at least two strategic objectives for each of the following four balanced scorecard areas identified above (Financial, Customer, Process, Learning and Growth). Your objectives should be selected, in part, based on an evaluation of a number of potential alternatives to the issues and/or opportunities identified in the SWOTT Analysis paper and table you completed in Week Three. Base your solutions on a ranking of alternative solutions that i...

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