Topics: American Chinese cuisine, Panda Express, Chinese cuisine Pages: 10 (3116 words) Published: February 12, 2013
Panda Express Franchise Cost & Opportunities
Liquid Capital Required: $125,000

Panda Express is everywhere. The lightning fast-growing chain of American Chinese cuisine has outlets in casinos, shopping malls, supermarkets, airports, train stations, theme parks, stadiums, college campuses, even the Pentagon. It has quickly become the largest chain of Chinese fast food restaurants in the country, with 1,321 locations in 38 states and Puerto Rico, and in 2004 the company began opening stand-alone restaurants, too, with drive-through windows. With delectable dishes like Orange Chicken, Beijing Beef, Kung Pao Chicken and a rule of no added MSG, Panda Express is a brand that sells easy.

Industry: Fast Food Franchises.
Panda Express Info
Panda Express Stats
Panda Express Franchise Opportunities - Information

Business people interested in owning and operating a fast-paced, friendly restaurant with dependably scrumptious Chinese food would do well to consider a Panda Express franchise. Panda Restaurant Group also owns Panda Inn restaurants, and Hibachi-San.

Panda Express Franchise Opportunities – History

The Panda Restaurant Group, which owns Panda Express, was founded by Andrew and Peggy Cherng, and Andrew’s father, Master Chef Ming Tsai Cherng, who opened their first Panda Inn restaurant in 1973 in Pasadena, California. When they were invited to open a fast-food version of Panda Inn for the Glendale Galleria, Panda Express was born and has steadily spread across the United States since, and even opened two restaurants in Japan, which have since closed. Among its three restaurants, the Panda Restaurant Group, for which Andrew Cherng still serves as co-CEO, brings in annual sales of more than $1 billion and has more than 13,000 employees company-wide.

Panda Express Franchise Cost / Initial Investment / Panda Express Franchise Income

An investment of $125,000 is required to open a Panda Express franchise. Training and support is available through the parent company, the Panda Restaurant Group.

Panda Express Business Opportunities: Other Information

Andrew and Peggy Cherng are well known for their philanthropy in and around the Los Angeles area. In 2008, the couple received the City of Angels Award. The Panda Express chain was featured on ABC News Nightline in 2011, discussing Andrew Cherng’s approach to life and encouragement of his employees partake in motivational programs.

Corporate Overview

The privately-held Panda Restaurant Group, Inc. (PRG) is the largest and fastest growing Asian restaurant company in the nation. Today, under the leadership of Founder and Chairman Andrew Cherng and his wife, Co-Chair Peggy Cherng, PhD, PRG operates three concepts – Panda Inn, Panda Express and Hibachi-San – totaling over 1,500 units, with close to 20,000 associates in 42 states and Puerto Rico. Same store sales, the industry’s benchmark measurement of growth, have increased consecutively for 13 years from 1996 to 2008 with revenue exceeding $1.5 Billion in 2011.

Andrew and his father, Master Chef Ming-Tsai Cherng, established the first Panda Inn restaurant in 1973 in Pasadena, CA to serve gourmet Mandarin and Szechwan cuisine in an upscale, casual-dining atmosphere. They quickly won a loyal following with such original dishes as Tea Smoked Duck, Honey Walnut Shrimp and Lotus Leaf Rice. That provided the springboard and the inspiration for the launch of Panda Express in 1983, fulfilling Andrew’s vision of a unique restaurant that combined the gourmet cuisine of Panda Inn with a fast-casual format. The first Panda Express opened in the Glendale Galleria in Glendale, CA.

Panda Express is the growth engine of PRG, designed for people who welcome the exciting tastes of Chinese food. Each Panda Express is designed with its full-service roots in mind. From granite table tops, to vibrant colors and cultural décor, Panda Express restaurants reflect the company’s uncompromising passion for bringing quality...
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • Branding Essay
  • Essay about Branding
  • Rolex Branding Research Paper
  • Emotional Branding Research Paper
  • Dual Branding Essay
  • Branding and Mergers Essay
  • Self Branding Essay
  • Branding Strategy Essay

Become a StudyMode Member

Sign Up - It's Free