Case 3.1 “Boondocking” At Wal-Mart
Q1: List the stakeholders involved and their influence. Identify any fundamentals of business or capitalism involved.
Recreational Vehicle (RV) Park Owners---For example: Ted McAfee. These owners have directly influence on the local city regulations and Wal-Mart.
Wal-Mart stores---The stores allow those RV owners parking at store parking lots for free; however, they do not provide any kind of facilities to them.
RV owners---They preferred to parking at Wal-Mart’s parking lots because the RV Park is not parking for free and the cost of gasoline was increased.
Local communities---some RV owners from the U.S. communities boycott the local regulations.
Local city government---Establish some regulations to not allow RV staying overnight in a store parking lot. They also ask Wal-Mart put up signs to inform RV owners this regulation.
RV Park, RV business and Wal-Mart are all consumer capitalism. Their businesses depend on the consumer needs and demand. Q2: What are the issues for Wal-Mart and stakeholders?
Issue 1: RV Park and RV owners: RV owners cannot park at RV Park for free, and the price at RV Park has risen and the cost of gasoline increased. This cause the RV Park business has declined a lot.
Issue 2: RV owners and Wal-Mart: Wal-Mart currently allows RV owners to park for free, but the store does not provide any kind of facilities to them. They have to buy the supplies from the store or prepare it by themselves. The Wal-Mart has an unofficial friendly policy to RV.
Issue 3: Wal-Mart and local government: The local government has set up the regulations to not allow RV stay overnight in a store parking lot, and they ask Wal-Mart to put a sign inform RV owners. However, Wal-Mart does not care about the practice.
Issue 4: RV Park and local government: Even thought, the local government has already set up regulations for RV owners, the actual result does not look good. The RV Park business still goes down....
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