Institute of Management‚ Nirma University‚ Ahmedabad SERVICE MARKETING Project Proposal on “Customer Relation Management Practices in the Indian Fast Food Industry” Submitted To: Prof. Ashwini Awasthi Submitted by: Meghna Mavani (091227) 1 Project Title: Customer relation management practices in the Indian Fast-Food Industry. Introduction to the topic: Relationship marketing is emerging as the core marketing activity for businesses operating in fiercely competitive environments. On average
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problem‚ we point fingers at restaurants like McDonalds‚ saying their foods and serving sizes are to blame. However‚ I would argue that our lifestyles are really to blame. We are so busy that we go to fast food restaurants instead of eating healthy meals at home. Until we stop ourselves‚ from going too fast food places and from eating other premade food‚ the problem of obesity in the US will not go away. Customers at fast food restaurant have been known to blame restaurants such as McDonalds‚ Burger
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Daniel Weintraub‚ in the article‚”The Battle Against Fast Food Begins in the Home”‚ wants his public to realize that ultimately parents need to take good responsibility for their children’s actions and I completely agree with his conclusions. Weintraub discusses many points‚ for example‚ parental faults‚ school issues‚ and societies fault‚ to prove that obesity in children is an issue that cannot be overlooked. Weintraub’s points along with my personal experiences led me to agree that responsibility
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customers‚ competitors and communication of McDonald’s because it is one of the most well known brands worldwide. CUSTOMERS McDonald’s opened the first restaurant in Singapore at Liat Towers on Orchard road in October 1979. Its aim is to offer friendly fast food in a fun environment for everyone to enjoy. Its target markets are families‚ because children want to visit McDonald’s as it is a fun place to eat‚ working people who are looking for a quick meal because of their busy schedules‚ and teenagers who
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CHAPTER 7 Fraud‚ Internal Control‚ and Cash Study Objectives 1. Define fraud and internal control. 2. Identify the principles of internal control activities. 3. Explain the applications of internal control principles to cash receipts. 4. Explain the applications of internal control principles to cash disbursements. 5. Prepare a bank reconciliation. 6. Explain the reporting of cash. 7. Discuss the basic principles of cash management.
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Worksheet 7-A: Metabolism Exercises Name __ _________________________ Metabolism explains how the cells in the body use nutrients to meet its needs. Cells may start with small‚ simple compounds and use them as building blocks to form larger‚ more complex structures (anabolism). These anabolic reactions involve doing work and so require energy. Alternatively‚ cells may break down large compounds into smaller ones (catabolism). Catabolic reactions usually release energy. Determine whether the
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1.1 INTRODUCTION Fast food is generally food or a meal which is pre-prepared‚ or which can be quickly cooked when you order it. You can buy fast food almost anywhere. Although fast food trend is quite new in Pakistan yet it is growing very fast‚ this indicate that such type of fast food restaurant have a very bright future in Pakistan .The two major fast food restaurants that have their outlets in the whole world‚ are giving tough competition to each other in Pakistan. Our research is based on
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Assignment: Info Bank Fast Food: Is it a Smart Choice? 1. Andrews‚ J. (2007) Surprise Ingredients In Fast Food Retrieved September 3‚ 2011‚ from http://www.naturalnews.com/022194_sodium_ingredients_food.html Source : World Wide Web What is it about? The article explains on the disadvantages of fast food. It also talks about all dangerous fast food ingredients which can harm our health. In this article we can found separated fast food restaurants and their “special” recipes (McDonald’s
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[pic] [pic] [pic] INTRODUCTION & TERMS OF REFERENCE For this assignment‚ I’m a marketing consultant and I will be giving advice to Mr Johnson who wants to open up a fast food restaurant in a large urban area of South London where he lives. I’ll have to outline the types of information he might need and produce a research plan which should include: • The research objectives and what areas the research will cover • What research methods he
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CHAPTER 7 CORPORATIONS: REORGANIZATIONS SOLUTIONS TO PROBLEM MATERIALS Status: Q/P Question/ Learning Present in Prior Problem Objective Topic Edition Edition 1 LO 1 IRS Letter Ruling Unchanged 1 2 LO 1 Reorganizations follow tax law Unchanged 2 3 LO 1 Types of reorganizations Unchanged 3 4 LO 2 Comparing like-kind exchange to corporate New reorganization 5 LO 2 Four-column template Unchanged 5 6 LO 1‚ 2‚ 3 Reorganization: tax attributes Unchanged 6 7
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