International Management & Negotiations Yum! Brands in China – A Success Story Table of Contents 1 Yum! Brands 1 2 Expansion in China 1 3 Yum! Brands vs McDonalds in China 2 4 Main Brands 3 4.1 KFC 3 4.2 Pizza Hut 4 4.3 Taco Bell 6 4.4 Local Brands 7 5 Success Factors 10 5.1 Management 10 5.2 Globalization vs Localisation 10 5.3 Life Style and Leisure Restaurants 11 5.4 Employment 11 5.5 Partnerships 11 5.6 Distribution Network 12 5.7 Expansion
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OF THE COMPANY The companies that the research team has chosen consist of MCDONALD’S‚ PIZZA HUT and KFC‚ three franchise companies that provide food for the masses to enjoy. CONTACT PERSON For each of the contacts the researchers had to call the companies who have bought the franchises in Pakistan‚ which are Cupola for KFC‚ Siza Foods (Private) Limited for McDonalds and MCR (Pvt.) Ltd for Pizza Hut. All three companies could not provide the sales related information that was required since
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| 28 | 28.0 | | McDonalds | 23 | 23.0 | | Dominos Pizza | 13 | 13.0 | | Pizza Hut | 17 | 17.0 | | Cafe Coffee Day | 19 | 19.0 | | Total | 100 | 100.0 | Figure 4.3 Interpretation: From the above study on the familiarity of fast food restaurants‚ we can see that KFC has the highest familiarity (28%) and McDonalds stands second with 23%. Cafe Coffee day has a familiarity of 19% where as Pizza hut and Dominos Pizza has 17% and 13% respectively. Inference: From the
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Recognizing Cultural Differences at Pizza Hut Samantha Bennington SOC/315 January 9‚ 2012 Lanny A. Kope‚ EdD Recognizing Cultural Differences at Pizza Hut Introduction I have worked for Pizza Hut for a total of nine years. This company claims that they are considered an equal opportunity employer. They claim that they follow the Equal Employment Opportunity Commission. This means that they cannot and do not discriminate against their employees (current and potential) based on several
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Name: Stephen A. Thomas - CCLCS Date: March 14‚ 2012 Globalization: Definition and Impact on the Caribbean Definition In a book titled "The Caribbean in the Global Political Economy" (1994)‚ Professor Hilbourne A. Watson suggests that globalization "is an intensive process that conforms to the tendencies and laws of motion of (international) capital." It "occurs in production‚ distribution‚ marketing‚ technology transfer‚ information telecommunications and other aspects of economic activity
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measures of improvement. Local knowledge – They knew what students requirement through survey. Q.2 Initially‚ how did Renee Kershaw choose to use her pizza operations to compete with off-campus eateries? What were her competitive priorities? Quicker Delivery Service – They used bicycle for quicker delivery within campus. They had pre-made pizzas kept ready for responsiveness. Priced – Utilizing the available facilities‚ providing training to existing staff‚ limiting the combinations of toppings
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Favorite Food Pizza is my fave b/c I can get w/e toppings I like on it. I luv the meats lovers from pizza hut b/c I luv all the diff. kinds of meat toppings. College-Level Paragraph My favorite food is pizza. I love pizza‚ because I can add any toppings that I would like. My favorite is the meat’s lover’s from Pizza Hut‚ because I love all of the different meat toppings. I have loved this type of pizza since I was a child. My aunt would take my brother and I out to Pizza Hut every weekend
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Strategic Profile and Case Analysis Purpose Dominoes was found in 1960 and headquartered in Ann Arbor‚ Michigan. Domino’s Pizza Inc. is the market leader in the United States pizza delivery and second largest pizza company in the world based on number of units. The company offers a wide variety of pizza products as well as pasta‚ bread sticks‚ boneless chicken and wings‚ desserts and soft drinks. As of the beginning of this year‚ 2012‚ Domino’s had 394 company-owned stores and 4‚513 franchised
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As mentioned above‚ there are a few major competitors in the fast-food industryin India for KFC‚ namely McDonald’s‚ Pizza Hut‚ Domino’s and Subway. The substitute products‚ in this case‚ would be burgers‚ pizza‚ and sandwiches. Though they arecompetitors‚ their primary products differ greatly from each other‚ in that they sell‚chicken‚ burgers and fries‚ pizzas‚ and sandwiches‚ respectively. TraditionalIndian dining‚ home-cooked meals‚ and grocery stores with ready-to-eat foods are alsosubstitutes
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Chapter- 1 (introduction) TRANSCOM TRANSCOM TRANSCOM 1.1: Company overview: Overview: On the basis of an exclusive Franchise for Bangladesh from Pepsico USA‚ TBL acquired threemodern bottling plants at Dhaka‚ Chittagong and Bogra from BBIL‚ Dhaka; EBIL‚ Chittagongand NBIL‚ Bogra; in March 2000. TBL manufactures the famous Pepsi range of beverages-Pepsi‚ 7up‚ Mirinda Orange‚ Mirinda Lemon‚ Slice and Soda. As a corporate citizen Pepsicobelieves it has a responsibility to contribute to the
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