2012 2nd International Conference on Social Science and Humanity IPEDR vol.31 (2012) © (2012) IACSIT Press‚ Singapore Factors Affecting Consumer Preference of International Brands over Local Brands Zeenat Ismail1∗‚ Sarah Masood2 and Zainab Mehmood Tawab2 1 Department of Social Sciences‚ Institute of Business Administration – Karachi 2 Students of Institute of Business Administration – Karachi Abstract: This study was conducted in order to determine the consumer preferences of global
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History Of Fashion In The Twenties How the women and fashion changed? By HK In 1920s fashion history‚ the initial break with the traditional styles stemmed from the inspiration drawn from the Aesthetic and Rational Dress Reform Movements of the late 19th century. Exciting theatrical costume designs which broke the rules also paved the way for more relaxed dressing. This was all fast forwarded during the war years and led to the major changes in construction of clothes and undergarments for
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Semester 1 & 2 – Common for all disciplines of B. Des Programme (Communication Design‚ Industrial Design‚ Fashion Communication and Fashion Design). Symbiosis Institute of Design‚ Pune Page 1 BACHELOR OF DESIGN (B. Des) – COURSE STRUCTURE Batch 2011-15 BACHELOR OF DESIGN (B. Des) in FASHION DESIGN Sem Code 050221301FD 050221302FD Courses Introduction to Fashion Studies Elements of Fashion & Illustration Design Methodology Pattern Making & Garment Construction – 1 Introduction to Photography
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Question: (Case 1-1 Google‚ Inc.) Where is the company most vulnerable‚ from a communications standpoint? Answer: Introduction To be a major competitor within the world of computer science and technology‚ you have to be innovative‚ creative‚ and crafty. Two of Stanford University’s very own doctoral computer science students‚ understood this idea all too well. Sergey Brin and Larry Page‚ cofounders of Google Inc. went on to do just that‚ by creating a web “search engine” that delivered
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MR PRICE APAREL SWOT ANALYSIS STRENGTHS • Mr Price ensues keeping up to date with the latest clothing fashion trends therefor customers will want to buy from the Mr Price stores whilst following the latest fashions. • The Mr Price stores are found country wide and there for are easily accessible for all people. And are mostly found in busy shopping locations. • Mr Price has now released their more upper class type clothing which are slightly higher priced which is then potential drawing in the
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1 The Gap‚ Inc. SWOT Analysis Strengths Strong Liquidity Position During the 2010 fiscal year‚ The Gap‚ Inc. saw an increase in cash inflow from operating activities of 36.4%‚ according to GlobalData. Increasing cash and cash equivalent represents the company’s ability to fund its business opportunities‚ working capital needs‚ meet shortterm obligations and other capital requirements in the future. GAP is superior competitors. According to DataMonitor‚ 2011‚ the company’s net profit margin (8
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Abstract Mars Inc. is one of the worlds’ leading snack food companies‚ but people are becoming more aware of the health risks associated with eating a steady supply of candy. Recommendations to add alternatives in products‚ and researching ways to make existing products more health minded would be essential to appeasing the consumers‚ and in guarantee that profits will not suffer. The Problem Mars Inc. is one of the largest confectionary businesses in the world. Products of Mars Inc. products
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Fashion cannot survive without the media. Its success as both an art form and a commercial enterprise depends upon attention in the media. The media have played a vital role in shaping fashion into the complex cultural phenomenon it has become. Photography‚ and later film and television‚ have medialised fashion. Fashion has become an intrinsic part of today’s visual culture‚ and vice versa. Fashion magazines‚ glossies and women’s journals cannot exist without fashion‚ but fashion also cannot exist
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80s Fashion! For many‚ the 1980s was a great time. The creation of MTV revolutionised fashion‚ the music industry and even how we watched TV. But for others‚ it was nothing but bad hair‚ worse clothing and music often had more to do with machines than talent. The clothes worn in the 80s depicted people who were trying to find themselves. They looked fro ways to express their creativity and individuality. Men wore heavy make-up and grew long hair; for example David Bowie or Boy George. Whilst
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Kids Fashion Week The article written by “The Daily Beast” Tom Sykes‚ focused on the effects of London’s “Kids Fashion Week”‚ on children. Sykes started with his own experience as a child. His mother happens to specialize in hand-made clothes‚ using materials like cotton‚ silk‚ and wool. She’s been doing so for over 50 years and does work for all ages‚ especially for young children. He talks about his experience posing for his mothers adverts in the “British Vogue”. He states that the
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