Toyota Case Study

Good Essays
TOYOTA PHILOSOPHY
At the beginning, the author explains 3 chain managements of Toyota. First one is the supply chain management system. The lean manufacturing concepts are created by Toyota such as Kanban, Just-in-Time and Kaizen. Toyota’s production system has become so worldwide affective; lots of manufacturers are using Toyota’s lean system. Second component is, demand chain management which is coordination of information, material and financial flows in the distribution of vehicles. And the last component is service chain management, the goal of service chain is, to make customer loyal to Toyota after they buy the vehicle by providing service parts for repair, maintenance and providing good service.
Toyota Way is the philosophy of the business belief in the company. It is supported by two main pillars as, “Continuous Improvement” and “Respect for People”.
Continuous Improvement is based on 3 significant factors; Challenge, it purposes forming long term division and meeting challenges with courage and creativity. Kaizen targets improving business; creating and thinking innovation and evolution for the business. Genchi Genbutsu is about the analyzing problems and going to the source of it and try to make correct decisions by building consensus with best speed.
Respect for People policy is formed by two components; Respect, try to understand other employees, respect their ideas and take responsibility and do the best to build mutual trust. Other component is Teamwork.
Toyota applies Toyota Way to manage dealers, such as giving dealers independency to make free decisions and help them to invest right things if they need. Toyota can provide financial help to dealers when they have financial difficulties or assist them through knowledge transfer. As an example, Toyota helped its one of the largest dealerships called NTP (Japan). Toyota helped to streamline the layout of their Preparation distribution inventory and as a result their logistic flow improved and

You May Also Find These Documents Helpful

  • Powerful Essays

    Toyota Case Study

    • 1849 Words
    • 8 Pages

    TOYOTA CASE STUDY Business Process Engineering And Viable System Diagnosis: Corporate Web Site Development (ISP Solutions PLC Case Study) 2 Organizational Problem Toyota needed to redesign the company’s United Kingdom web site in order to meet new corporate guidelines. The web site had to manage content for internal corporate users, as well as for consumers. Toyota wanted to make the best use of Internet technology to enhance the consumer experience and build a closer relationship with consumers…

    • 1849 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    Case Study Toyota

    • 9573 Words
    • 39 Pages

    Toyota case study Task 1 a) Brief overview of the critical importance of strategic operations management to a world class company. AND b) Critical review of Toyota’s strategic operations management activities from manufacturing, product/service and administration perspectives. a) Strategic operations management is of great importance to any organisation. The very existence of organisations in the modern competitive world depends on mass customization, Lean production, agile manufacturing,…

    • 9573 Words
    • 39 Pages
    Good Essays
  • Better Essays

    Toyota Case Study

    • 1001 Words
    • 5 Pages

    Toyota case study Introduction This case study examines the corporate communication in Toyota 2010 Global Vision programme. Consider the vision articulated by Toyota and its alignment with the company’s image with external stakeholders and the internal culture. Is there sufficient alignment between vision, culture and image? Is there potential for any gaps to emerge between them? In 2002 Toyota Motor Corporation (TMC) has adopted 2010 Global Vision programme as a new strategy. The programme…

    • 1001 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    Toyota Case Study

    • 1834 Words
    • 8 Pages

    Total Quality Management --- A case of Toyota Mengtao Ji Yuting Xi Feng Huang Yudi Jiang Background Toyota Motor Corporation is a famous global automaker headquartered in Japan, which commonly known as Toyota (Liker, 2004). As a leader in the global car market, Toyota Motor is famous of manufacturing quality cars with low price. Toyota’s world-leading quality and the management system are remarkable. In 2003, the…

    • 1834 Words
    • 8 Pages
    Powerful Essays
  • Satisfactory Essays

    Case Study Toyota

    • 508 Words
    • 3 Pages

    Case Study Questions – Toyota 1. I find that the Toyota Prius is in the Maturity stage of the product life cycle due to the massive competition arising from other manufactures such as Ford, GM and Honda. Due to this, Toyota is only receiving modest profit from the sales of the vehicle (Perreault, Cannon, McCarthy, 2006, p.666). The Prius quickly went through the stage of introduction and growth since it’s introduction in the US market in 2000 (p. 666). Because of this, the Prius is beginning…

    • 508 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Case Study on Toyota

    • 728 Words
    • 3 Pages

    CASE STUDY ON TOYOTA NATURE OF THE PROBLEM The Nature of the problem for the Toyota in Europe revolves around the repositioning of Toyota brand in Europe and increase market share of Toyota from 3% to 5% by 2005.It also include the positioning of the brand Toyota as the local brand and be more customer focused. Penetrate through the European market which is dominated by the local brands from across the Western Europe and Ford is the only other Non- European brand which made a mark on the European…

    • 728 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Toyota Case Study

    • 414 Words
    • 2 Pages

    Case Study #3 Toyota Prius: The Power of Excellence in Product Innovation and Marketing The Toyota Prius was in the market introduction stage then it matured into the market growth stage. In the Product life cycle there are four different phases. There is market introduction, market growth, market maturity, and sales decline. The Toyota Prius as explained by the book was a new experimental technology that Toyota wanted to test and introduce to the market to see how it would react. Toyota was at…

    • 414 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Toyota Case Study

    • 2236 Words
    • 9 Pages

    Supply Chain Management Assignment Report on TOYOTA MOTORS Prepared By: M.Veera Shankar Reddy (0911A25) PGDM (2009-2011) Submitted in partial fulfillment of the requirement for Post Graduate Diploma in Management (PGDM) Synergy School of Business, Hyderabad A. INTRODUCTION ABOUT TOYOTA MOTORS As a joint venture between Kirloskar Group and Toyota Motor Corporation, Toyota Kirloskar Motor Private Limited (TKM) aims to play a major role in the development of the automotive industry…

    • 2236 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    Toyota Case Study

    • 1156 Words
    • 5 Pages

    Toyota Case Study: Toyota has manufactured their own core values of service stemming from ongoing communication about their demands and campaigning the idea of building a long-term relationship with the customer and not just a short sale. Toyota also focuses on the customer as the ultimate driving force of all operations. They cover a significant range of people and their needs, tailoring all of their vehicles from trucks to hybrids for the specific buyer. The Prius is a hybrid vehicle, which most…

    • 1156 Words
    • 5 Pages
    Good Essays
  • Good Essays

    TOYOTA CASE STUDY

    • 734 Words
    • 3 Pages

    Bernardine I. Felecia BSBA OM-3 TOYOTA CASE STUDY Statement of the Problem: Toyota’s brand image of creating reliable and efficient is damaged due to accelerator pedals getting caught on floor mats. Toyota faces tremendous competitive rivalry in the car market.It was badly hit by 2008 financial crisis and declared its first annual loss in 70 years history. Spending much money on Advertisements History Toyota was founded in 1937, Mintel (2009) states that Toyota now owns and operates the Lexus…

    • 734 Words
    • 3 Pages
    Good Essays