Preview

Acquiring Another Company

Good Essays
Open Document
Open Document
489 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Acquiring Another Company
Acquiring another Company An organization such as Kudler Fine Foods would indefinitely benefit in having an option such as acquiring another company in the same industry to help gain greater success. It is an opportunity that can make or break the company. To acquire another company should be a beneficial tool in which will help the organization prosper to a higher level. In search for another company Kudler Fine Foods ought to consider the needs of its company. If the company is in need of help or resources, it should consider in acquiring another organization that will help fill in the need and bring-in more revenue. In developing
Strengths of Acquiring One of Kudler Fine Foods mission is to provide a delightful and pleasing shopping experience for all customers within their 3 locations. To acquire another company that will help them accomplish that mission would be very beneficial and a helpful advantage. An advantage in which can be a positive option for Kudler Fine Foods. In doing so, Kudler Fine Foods will have new innovative ideas to bring greater horizons.
Weaknesses of Acquiring Expanding its operations by acquiring another organization can be risky and complicated. If by which the organization makes a bad move in gaining another company, it can usually end its success or loose revenue. Sometimes the outcome of acquiring another company can be a mistake in which before the organization can mislead employees and have a downfall. This can lead into downsizing, layoffs, and lowering salaries. Customers also can change their loyalty and because of the previous loyalty of the other organization. The history of the acquired company can be negative in which customers can decide to not be associated with. There are many factors to consider before obtaining “help.”
Opportunities of Acquiring A great opportunity for Kudler Fine Foods, would be to grow as a successful and loyal operation for its customers. If the decision to acquire another

You May Also Find These Documents Helpful

  • Good Essays

    Kudler Fine Foods (KFF) is a personally own and run company by Kathy Kudler. Kathy originated the culture of the market and oversees everything from the hiring and firing of employees, the orders being placed, and paying the bills. Through the 2003 Strategic Plan for KFF, it is clear that store expansion out of the current local area (La Jolla, Del Mar, and Encinitas) are in the making. Because KFFs has been built around the culture of providing the finest, highest quality, gourmet foods, it is important the proper marketing research is done in order to determine the best way to expand into new areas.…

    • 843 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Kudler Fine Foods is a food store that prides them-selves on delivering quality goods and wines to their customers. The store has three locations throughout the San Diego area to better accommodate the customers availability and experience. According to the accounting records, in 2003 the company had over a $600,000 loss. Even though this is the year that the third store was opened, it is still detrimental to a company. A well planned marketing system can increase profits year round and make a great impression on its customers (Gordon, 2006). Kudler Foods has a descent marketing system right now but it could always be better.…

    • 1140 Words
    • 5 Pages
    Better Essays
  • Better Essays

    Two strengths to acquiring another organization are as follows. First, acquiring another organization will reduce competition. If Kudler Fine Foods acquires another organization their competition will be lower because their competitor is working for them. A second strength is it will decrease operating and production costs. These costs will now be shared by another organization; therefore, reduced.…

    • 1383 Words
    • 6 Pages
    Better Essays
  • Satisfactory Essays

    Two strengths of acquiring another organization is reduced costs due to having a bigger buying power and adding geographic areas which will increase your market area. Reducing cost by having a bigger economic buying power can save Kudler thousands of dollars weekly. Blank (2012), “Acquiring a company in the same industry often results in enhanced economies of sale for a combined, larger entity, along with increased efficiency in production and other aspects of business operations” (para. 3). If Kudler acquires a company located in the Midwest or east, this will increase their geographic area. It would allow them to reach a market that they did not have easy access to before. Creating synergy between the two companies can make the bottom-line move in the direction the board members want to see.…

    • 398 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Kathy Kudler was the Vice-President of Marketing for a large defense contractor. Weary of the constant travel and the pressures of corporate life, Kathy was looking for other opportunities. Kathy developed a business plan, obtained financing and six months later, on June 18, 1998, the first Kudler Fine Foods opened. Within the next nine months the store was at break-even and was profitable for the year. In 2000, and…

    • 5038 Words
    • 21 Pages
    Powerful Essays
  • Better Essays

    The organizational mission statement are critical because this defines the company’s philosophy and true identity in establishing a brand image with prospective clients and current customers will perceive as trustworthy. Kudler Fine Foods will redefine a new mission statement to emphasize and reflect the organizational values and morals. According to Pearce and Robinson, “The purpose of a mission statement is essentially to explain the underlying rationale for a company’s existence and regarding what a company’s function is in relation to how the company places itself within society (Pearce & Robinson, 2009). Kudler Fine Foods mission statement is committing to providing customers with the finest selection of the very best foods and wines so his or hers culinary vision can come true (University of Phoenix, 2009).…

    • 1144 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Kudler Market Structure

    • 1203 Words
    • 5 Pages

    The organization has developed a loyalty by its customers and has profited from this loyalty. The company has achieved profitability by expanding its services such as parties and frequent shopper programs (Apollo Group, 2011). The development of these added programs increased their revenue and expanded their customer base. Kudler Foods was the first to create these type of programs, first in their marketing area. Another way the company is competitive in the marketplace is through providing customers with new gourmet selections (Apollo Group, 2011). This allows the company to follow trends of its customers and being able to set a price on those items. By being flexible on their pricing, the company can change prices when there is need to stimulate the sale on select products. This keeps Kudler Fine Foods competitive in the…

    • 1203 Words
    • 5 Pages
    Good Essays
  • Better Essays

    Throughout this paper, I will explain the marketing research on Kudler Fine Foods. This paper will also discuss the significance of marketing research and how it affects the evolution of Kudler Fine Foods’ marketing strategy and tactics. Then, the fields where further market research is required will be distinguished. Subsequently, the significance of competitive intelligence and analysis concerning the promotion of Kudler Fine Foods’ marketing strategy and tactics will be considered. Kudler Fine Foods Marketing Research Kudler Fine Foods is primarily located in southern California with three successful sites. The original store launched in La Jolla in 1998 by Kathy Kudler, a creative thinker who wished for a place where she could purchase everything she wanted so that she could make dinner and thought that opening a chain of gourmet markets was the answer. The Del Mar and Encinitas sites were in motion within five years (University of Phoenix, 2013). Marketing research comprises more than just talking to a consumer and asking them to fill out a survey answering questions to find out how they agree and disagree. It implicates the identification of the elements of the part of the population that is the target market, the way people live and their values, and the information collected while conducting the fundamental research and analyzing the information. The results can then be used to make current business strategies better, make business decisions that are based on supply, demand, the demographics, avoid any indiscretions, calculate a correct likelihood and accurate probabilities centered on consistency of past experiences, and decide which strategic expenses are sensible for the company. Marketing research draws in a lot of time and can be expensive, before making valuable marketing choices and a communication strategy, it is essential to reflect the different kinds of buyers and consumers, and…

    • 1084 Words
    • 31 Pages
    Better Essays
  • Good Essays

    Hrm 310 Week 3

    • 871 Words
    • 4 Pages

    Kudler Fine Foods is a specialty foods store in the San Diego metropolitan area. Like many businesses, Kudler must adapt to the changing needs of the market and the organization itself. The sales department of Kudler Fine Foods faces the need for changes within its operations. These changes will provide important opportunities for the organization. There are four dimensions that will manage this change and apply specifically to these modifications. The project management approach allows for control of the change and support for this proposal comes from expected return on investment.…

    • 871 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Kudler Fine Foods currently possess a competitive edge in the specialty or gourmet foods market as a result of their prime location and customer base; however, there is much room for improvement to sustain its operational capacity. Kudler’s strategic plan vividly highlights key areas for improvement as well as potential risks that could hinder long- and short-term strategic objectives. In each of Kudler’s three locations, potential competitors exist that could easily hi-jack their customer base in the long-run if changes are not made to address some weaknesses.…

    • 1135 Words
    • 5 Pages
    Better Essays
  • Better Essays

    Kudler Fine Foods is a gourmet food company that features a wide variety of fresh foods, wines, and gourmet meals. There are three locations in Southern California. Each location offers delicious baked goods, the best produce, and a vase array of cheeses and wines. Currently, Kudler Fine Foods is a privately held business, but they are planning to expand. Our team was hired to analyze the options Kudler Fine Foods has available to them and what would make the most business sense. Our team will document the strengths and weaknesses of public trading, mergers, and acquisitions, along with the opportunities or disadvantages the company may face with any of the three approaches.…

    • 2183 Words
    • 9 Pages
    Better Essays
  • Satisfactory Essays

    Kudler Fine Foods

    • 681 Words
    • 3 Pages

    Kudler Fine Foods wants to increase customer loyalty with offering more services, increasing the firm’s understanding of customers’ buying patterns, and giving more efficient operations. Customers will be informed through marketing and word of mouth (Virtual Organization Portal: Kudler Fine Foods). The company wants to widen its service by giving a catering service with the including the in-store parties that it currently offers. The company wants to utilize local organic growers to buy products. Planning and strategizing helps the organization create future goals and create the steps needed to accomplish those goals. The company needs determine how management can frequently scan grocery industry for ideas needed to make their vision a reality. Kudler Fine Foods need to capitalize its internal and external strengths. The company can achieve this by concentrating on the company’s values and mission statements. With a good strategic plan, the company can be successful.…

    • 681 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    In order to build an Ethical Organization Profile it is very important to understand the culture and operations of the business. Kudler Fine Foods is an upscale specialty food provider. Kudler places strong emphasis on quality and the ability to provide one stop shopping for the finest foods across a large spectrum of products. The company currently has three locations that boast 8,000 square feet of retail space which host six specialty departments. Kudler Fine Foods has a fresh bakery, fresh produce, a butcher shop with meat and seafood, packaged foods, cheese and specialty dairy, and most importantly fine wines. The owner, Kathy Kudler, is aware that it is through her customers’ satisfaction that her stores will find success. Kudler connects with its customers with a knowledgeable staff that promises to make the shopping experience delightful and pleasing.…

    • 2643 Words
    • 11 Pages
    Powerful Essays
  • Satisfactory Essays

    What competitive strategies would you recommend for Kudler Fine Foods? Explain your answer. Identify real-world organizations…

    • 508 Words
    • 3 Pages
    Satisfactory Essays
  • Better Essays

    “External Growth is when businesses grow by integrating (joining) with another business.”(Exercise Book) There are also two ways of externally expanding; merging or taking over. “Merging is when two (or more) businesses reach an agreement to join together and operate as one business. It tends to be mutually beneficial to both businesses. A takeover is when one business buys another business. This tends to be more hostile as the buying business is the main one to benefit.” (Exercise Book) Personally, I believe that merging is the better option for businesses to take. Throughout this report, I’ll be providing you with reasons, their evidence and experiences from past mergers and takeovers as to why I believe that merging with another business is the safer and therefore, better option.…

    • 1878 Words
    • 8 Pages
    Better Essays