12% YTD (Nov) growth‚ 3% MS gain (key segments) • Role involved sales target achievement‚ distributor handling‚ relationship management‚ scheme planning‚ promotions and event planning‚ team handling and market reports • Prior to my MBA – IT work exp. and engineering background has instilled in me a working style based on an analytical approach and planning. • Exposure to various fields‚ fast learner and appreciation of well implemented IT systems. WORK EXPERIENCE
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Decision Support Systems Marek J. Druzdzel and Roger R. Flynn Decision Systems Laboratory School of Information Sciences and Intelligent Systems Program University of Pittsburgh Pittsburgh‚ PA 15260 {marek‚flynn}@sis.pitt.edu http://www.sis.pitt.edu/∼dsl To appear in Encyclopedia of Library and Information Science‚ Second Edition‚ Allen Kent (ed.)‚ New York: Marcel Dekker‚ Inc.‚ 2002 1 Contents Introduction Decisions and Decision Modeling Types of Decisions . . . . . . . . . . . . .
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raw data‚ circulation of precise documents and effective utilization of computer systems. Frito Lay is an example of a company who implemented various decision support systems (DSS) into their business model. A DSS is a “highly flexible and interactive IT system that is designed to support decision making when the problem is not structured.” (Haag‚ Cummins p.162) Managers require information to guide their organization in the right direction. DSS increases productivity‚ efficiency‚ and enhances understanding
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REVIEWING A RESEARCH PAPER EMPLOYMENT POTENTIAL FACTORS OF THE IT INDUSTRY An analysis with special reference to the city of chennai [pic] RESEARCHERS |Mr. Muthumani. S‚ |Mr. Saravanan. T‚ | |Assistant Professor‚ |Assistant Professor‚ | |Dept of Management
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Unit 5.6 Marketing Principles and Practice Level 5 15 Credits Sample Assignment You are employed as a marketing consultant by a supermarket chain that wishes to expand operations from mainland Europe into the UK market. Their business model and image is similar to the UK supermarket chain‚ Morrison’s. Before they acquire sites in the UK‚ they want you to carry out an in depth study into marketing at Morrison’s. This will help them with their future business plans. Most of the
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What is marketing? The inappropriate presumption about marketing is that it consists of advertising or selling only (Pride‚ Ferrell‚ Lukas‚ Schembri‚ & Niininen‚ 2012). This can be traced back to the fact that‚ publicity and “PR” are the most publicized facets of marketing (Belch & Belch‚ 2012). Marketing can be better understood as the communication channel linking a product or service to the targeted customers. The prime objective of marketing is to identify the customer’s needs‚ and how the product
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SUBJECT CODE & TITLE | : | MCG 202 / Marketing | ASSIGNMENT TITLE | : | Applying marketing concepts and theories for organizations | Summary of the Learning Outcomes covered: 1. Investigate the concept and process of marketing 2. Explore the concepts of segmentation‚ targeting and positioning 3. Identify and analyze the individual elements of the extended marketing mix 4. Apply the extended marketing mix to different marketing segments and contexts ASSIGNMENT TYPE |
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1. Explain the concept and purpose of marketing information (MIS) and decision support (DSS) systems (One paragraph). A marketing information system (MIS) brings together disparate items of data into a coherent body of information. An MIS also provides methods for interpreting the information the MIS provides. A marketing information system is a continuing and interacting structure of people‚ equipment and procedures to gather‚ sort‚ analyze‚ evaluate‚ and distribute pertinent‚ timely and accurate
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Decision Support Systems Decision support systems are interactive‚ computer-based systems that aid users in judgment and choice activities. They provide data storage and retrieval but enhance the traditional information access and retrieval functions with support for model building and model-based reasoning. They support framing‚ modeling‚ and problem solving. Typical application areas of DSSs are management and planning in business‚ health care‚ the military‚ and any area in which management will
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What is Marketing Introduction Marketing has evolved a lot over the past few decades. It has adapted through the times changing. With the recognition of the Ad Age and Generation Y‚ marketing has become more interactive with the use of colour‚ image and sound. Marketing isnt only all about bringing the fun out of a product and service‚ but also a management strategy to improve profitability‚ through the transfer of goods and services for money and vice versa. Marketing Definitions The definitions
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