Blue ocean strategy is a business concept that focuses on doing business along the line where there is no competitor or little or no competition; rather it seeks to create new opportunities for business instead competing for space in the already saturated horizon. It does this by either creating entirely new product in a market or reinventing already existing product in such a unique way that will meet the needs the of the market in a way that has not existed before. It adds value to the market while
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How do the Sears changes reflect a total rewards approach? A total rewards approach can be implemented in a company to attract‚ engage‚ and retain employees. When designing an effective total rewards approach a mixture of five key elements are used to tailor a program that reinforces the overall business strategy of a company while ensuring organizational success for the future. These five key elements are: compensation‚ benefits‚ work life‚ performance and recognition‚ and finally development
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COMPETITIVE ADVANTAGE OF BUSINESS STRATEGY World trade is growing faster than world GDP – this is a key consequence of globalization. Trade barriers are being reduced and protectionist policies are no longer acceptable to the many countries that believe in the free-trade concept. This means that companies must compete not only with domestic rivals but with competitors from across the globe. Many of these competitors will have either: lower costs or differentiated products. According to Michael
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Porter set out to define a strategic model to which all companies conform. He maintained that failing to fit into one of his pre-defined categories “the firm stuck in the middle is almost guaranteed low profitability.” (Porter‚ 1980). The pre-defined categories are noted in appendix 1. Apple Inc. falls under a differentiation strategy‚ “Differentiation is the ability of the firm to provide unique and superior value to the buyer in terms of product quality‚ special features‚ or after-sale services”
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Assignment 5 – New and Improved Rewards at Work Casandra Reynolds HRM 533 Total Rewards December 15‚ 2013 Dr. Lila Jordan Determine how innovations in employee benefits can improve the overall competitive compensation strategy of the organization. A competitive organization understands the need for a skilled and loyal workforce. In order to attract and retain top talent‚ many organizations offer innovative and creative employee benefit packages. It enhances an attractive salary and
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1- Innovation is important because it allows differentiation from competitors‚ manufacturing is easier and more flexible‚ the bar for competition is raised‚ and there is greater market segmentation. 2- Some advantages of technological innovation are: a wider range of products and services can be delivered to people‚ GDP has increased‚ people can communicate in every part of the world‚ the production of food has become more efficient‚ and it has yield medical treatments to improve medical conditions
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15) German Design 16) Unity in Diversity 17) Change the Green Knight 18) Korean takeover 19) Indovation 20) Building Virtual Mall 21) A Fresh Coat for Dulux 22) Social Media altering role of Brand Managers 23) Seeking to score a Goal 24) Chevrolet all the way 25) Time to Zoop Business Standard 2 www.business-standard.com FOODLES IN THE NOODLE BOWL have grown 15 per cent in the last one year. ITC‚ which has done well for itself in categories like flour‚ salted snacks‚ confectionaries
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management The concept of strategy ➢ Strategy is the great work of organization. In situations of life or death it is the Tao of survival or extinction. Its study cannot be neglected. ----SUN TZU‚ The Art of War.2500 B.C ➢ Strategy is about winning. ➢ Strategy is not a detailed plan or program of instructions‚ it is a unifying theme that gives coherence and direction to the actions and decisions of an individual or an organization. Characteristic of a winning strategy ➢ Goals that
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3 STRATEGY In this section‚ we separate strategy into two components: the content of the strategy and the process of developing the strategy. The content describes how an organization will achieve its vision or strategic intent‚ i.e. it is a blueprint for winning. As such there is no one best strategy. A firm’s strategy ties together the different functional areas of the organization (e.g. marketing and finance) so that there is a consistency in action over time. It also drives implementation
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(Name) Motivation Through Total Rewards In each of the following six paragraphs there is a description of one of six features of an effective total rewards program that will motivate a sales force to produce the highest number of clients: (Think of what you would want in a total rewards program in the same fashion you would think of the features you would want on a new car.) The first feature is to recognize people for what they do and encouraged to reach their potential through
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