Page & Title Page American International University-Bangladesh (AIUB) REPORT ON “Logistic System of DHL” Submitted to: Dr. Ehsanul Huda Chowdhury Course Instructor Course: Marketing Research Section: A BBA Program Submitted By: “Foysal Ahmed” “ID 08-12089-3” “Marketing” Date of Submission: 26-12‚2011 MARKETING RESEARCH REPORT ON “Logistic System of DHL” Letter of transmittal December 26‚ 2011
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The case in DHL gives the situation faced by DHL Worldwide Express (India)‚ a division of Airfreight Ltd‚ which is a company engaged in different activities connected with transportation of cargo (both domestic and international)‚ domestic surface transport‚ logistics and express operations. It also has two subsidiaries‚ one a travel agency and another engaged in money transfer operations. Shipping is also under a subsidiary. The DHL division has an alliance with DHL Worldwide Express‚ the worldwide
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CASE STUDY ON DHL CUSTOMER SATISFACTION The business issue DHL India‚ had seen a rapid growth in customer contact by email‚ with more and more of their customers now preferring to contact them by email rather than by phone. The 68-strong customer service team handles around 30‚000 customer requests per month. Unn Strand‚ Head of Customer Service at DHL India‚ wanted to ensure that they could maintain consistently high standards of service to customers contacting them both by email and by
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Assignment on Marketing Activities of DHL Introduction The world is standing at the threshold of a new millennium. We expect it to be full of successes‚ discoveries‚ developments and happiness and this will be possible due to globalization‚ technological advancements (changes) and the dramatic economic changes. Whenever we talk about economy‚ we mean financial performance of a country‚ company or a firm. So in this case the most used and the important term is technology. The term technology
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Contents Executive Summary:- Three Entrepreneurs Adrian Dalse‚ Larry Hillblom and Reober Lynn established a company in 1969 named Deutsche Post DHL. San Fransisco was given honor to start operations and send shipping papers to Honolulu by Air. When talk about overland transport‚ air freight‚ ocean logistics the only one name comes DHL operating almost 220 countries worldwide and having 28500 direct employees who are contributing their willing efforts with full dedication to provide speed
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Management P.10-12 Communication P.13 Conclusion P.14-15 References P.16 Background DHL Hong Kong DHL Express was the first international air expresses company to operate in Hong Kong. With DHL’s experience in local and regional markets‚ DHL strive to deliver the highest level of services and solutions. In 2000‚ DHL ’s Central Asia Hub at the Hong Kong International Airport began operation. In 2002‚ DHL entered into a franchise agreement for the development‚ construction and operation of a dedicated
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DHL SWOT Analysis SWOT analysis is an instrument for auditing an association and its atmosphere . It is the initial step of planning and assists marketers to focus on vital matters . SWOT stands for strengths ‚ weaknesses ‚ opportunities ‚ and threats . Strengths and weaknesses are internal aspects while opportunities and threats are external aspects . A SWOT analysis is the procedure a business entity goes through in an attempt to recognize key regions for business opportunities . Focusing
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Kaunas University of Technology School of Economics and Business DHL EXPRESS (title of the enterprise) THE REPORT OF THE COMPULSORY INTENRSHIP Economics and Management (title of the study programme) Management (specialisation) Student................................................... (signature) (name‚surname‚ group) Year 2014/04/20 (day‚ month) Supervisor of the internship ..........................................................
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DHL Case 1. Using the EVC framework (i.e.‚ differentiation value)‚ what opportunities exist for price customization at DHL? (In other words‚ where is there value that is not priced out?). Based on the differentiation value‚ the following price customization opportunities exist for DHL. - DHL can charge a premium for its extensive network span and coverage in remote areas that they serve‚ which are not serviced by their competitors‚ like Africa. - Differentiation premium could be charged on
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DHL‚ A leader in logistics Presented by SNEHA TIWARI ROLL NO-60 INTRODUCTION DHL is the global market leader in international express‚ overland transport and air freight. It is also the world’s number 1 in ocean freight and contract logistics. DHL offers a full range of customized solutions - from express document shipping to supply chain management. In the logistics area‚ globalization is creating ever more complex supply chains. It also offers a wide range
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