Dhl Logistic System

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American International University-Bangladesh (AIUB)


“Logistic System of DHL”

Submitted to:

Dr. Ehsanul Huda Chowdhury
Course Instructor
Course: Marketing Research
Section: A
BBA Program

Submitted By:

“Foysal Ahmed”
“ID 08-12089-3”

Date of Submission: 26-12,2011


“Logistic System of DHL”

Letter of transmittal

December 26, 2011


Dr. Ehsanul Huda Chowdhury

Course Instructor

Marketing Research Section: A

Subject: Letter of transmittal of the research report submission

Dear Sir:

With due respect and honor I am submitting my Marketing Research Report on the topic “Logistic system of DHL” as a requirement for the course Marketing Research, section: A that I am enrolled in during Fall semester, 2011-12 in the BBA program of American International University-Bangladesh. I have tried to implement the relevant theories that I learn from different marketing courses during my practical work in DHL.

I really have learned a lot & have gained valuable experience while I working in the company and collecting material to prepare this report. I tried my best to prepare this Marketing Research Report up to the required standard.

Moreover, I tried my best to gather relevant information for preparing a complete paper on this subject. I will very grateful if you accept this initiative of mine. For further quarries regarding the study please feel free to contact me.

Thanking You

Yours Sincerely,

Name of Student FOYSAL AHMED

ID: 08-12089-3



First I want to thank to my respective course instructor Dr. Ehsanul Huda Chowdhury for his co-operation. Despite his busy schedule, he was always there to guide me whenever I needed help. His keen insight, advice and suggestions have helped me to improve my internship report. His guidelines have enabled me to complete the report, which is extremely important for my course requirement.

I would like to thank the people of DD (Distributing Department) of DHL who helped me a lot during my Research and my special thanks to assistant manager Sohel khan (DD), GM Mr. Tazim Ahmed (Marketing and Sales department) of

DHL who gave me interviews and helped me to collect necessary information to prepare my report.

I would also like to thank Ashraf Ali, executive director of the company to give me the opportunity to do a research report on DHL.

At last I would like to convey my best regards to the Family of DHL. Who extended their kind assistance to carry out the study.


This is an assigned research of the course “Marketing Research”. The purpose of conducting this research is to know about the distribution of DHL, logistic system of DHL as well as the supply chain management. We’ve found that as the people of our country and the system in Bangladesh is very much suitable for logistic business it can be very much profitable business for unemployed people. In our country there are some conducted research on logistic process and profitability but there are no research conducted that actually explains which factors are affecting the logistic system. So we were interested about the factors those are influencing and hampering the progress of logistic system. So this report is all about logistic system. We have come up with a business research of DHL logistic system. Some specific publications are available that actually made us more & more interested to prepare a business research on DHL logistic System.

Table of contents (Sample)

Particulars Page no:

Chapter 1: Organization overview…………………........................................................8

1.0. Profile of the...
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