Table of Contents1.Executive Summary32.Company Overview43.The Marketing Mix using 4 P ’s64.SWOT Analysis115.Porter ’s 5-Force Analysis146.Distribution Strategy167.Present Scenario188.Big Bazaar and the Retail Life Cycle219.Moving Ahead into the Future2310.Recommendations2411.Future Strategies2612.Bibliography281.Executive SummaryIndian retail sector is witnessing one of the most hectic marketing activities of all times. The companies are fighting for share of mind and heart which can finally be converted
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Case: 9-4. Maxim Integrated Products‚ Inc. Problem Statement: Maxim Integrated Products‚ Inc. along with other organization has implemented expensing employee stock options as required by FASB Statement 123(R). The issue presented is whether expensing employee stock options under fair value rules accurately reflect the company’s true financial condition and what would be an appropriate way to assess the company’s performance when valuing the its stock. Case Data Maxim Integrated Products‚ Inc
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A Study on leisure facilities‚ service and activities are suitable and enough for elderly in Hong Kong? Introduction A small-scale city of China‚ Hong Kong‚ there is estimated 7‚008‚900 people by the end of Year 2008. And more than 13% of it will be the elderly. In view of the older population growing up at full pelt in Hong Kong‚ and for quickly promoting educational and economic capability‚ the demands of elderly leisure facilities and services increase every year. Nowadays the leisure
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for meaningful and challenging work‚ and attractive job designs. Fairness Concerns Nonfinancial rewards can create perceptions of the overall fairness of a rewards program. A study of more than 500 professionals conducted by WorldatWork‚ Hay Group and Dow Scott‚ a Loyola University Chicago professor of human resources‚ found that three of the top five concerns regarding reward fairness focus on nonfinancial aspects of the total reward offering‚ including career development opportunities‚ nonfinancial
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International Marketing Plan for SABRA GROUP Presented to: Dr. Nehal Elnaggar Presented By: Mohamed Sabra Ahmed Farouk Index * Introduction * Market vision * Mission * Goals * Classifying our customers according to Their Job‚ business sectors‚ country * The marketing strategy stages * SWOT Matrix * Competitive & Cooperative Tactics * Competitive Advantage * Pricing Strategy * Marketing Strategy * Customer Service for gaining loyalty
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Master of Arts (Global Communication) The Chinese University of Hong Kong School of Journalism and Communication The School of Journalism and Communication at the Chinese University of Hong Kong launched the M.A. in Global Communication program in 2005. Being one of the first of its kind‚ this program focuses on international and China-specific phenomena related to globalization and communication and provides enhanced learning for those who endeavor to work in areas such as media‚ education
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Research Proposal Project Title: Code-mixing among University students in Hong Kong within the school’s context TABLE OF CONTENTS ABSTRACT 1 1. INTRODUCTION 2 1.1 Background 2 1.2 Objective 3 2. LITERATURE REVIEW 4 2.1 Studies form the societal language pattern 4 2.2 Studies form the ubiquity of mixed code within school context 4 2.2.1 Notice or advertising within school context 4 2.2.2 Student informal conversation within school context 5 3. PROJECT
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for Hong Kong to remain successful by staying at the top globally in its economic freedom? Introduction Hong Kong has ranked as the world’s freest economy in The Wall Street Journal and Heritage Foundation’s Index of Economic Freedom for 17 consecutive years‚ since the inception of the index in 1995.1Being economic free helps the successful of Hong Kong. Hong Kong is the richest region in the world. However‚ In World Competitiveness Yearbook 2013 published by IMD‚ the ranking of Hong Kong competitiveness
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Benefit the Hong Kong People in Communication‚ Information and Technology Nowadays‚ it is a common scene to see everyone pointing their head down‚ holding their I-phone‚ Sony‚ Samsung Galaxy phone in Hong Kong recently. Some may think that people who are holding the mobile phone have lose communications with others‚ their parents‚ friends‚ and children‚ and lose many information about the world. In fact‚ the mobile phone nowadays have a lot of special function helping the Hong Kong people‚ in communication
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of Applied Business Studies Lecturer Name: ____TENE‚ Kingi_______________________ Paper Number and Name: _____________________________ 341 Marketing Strategy_______________________________ Assignment Title____Assessment 3______________________ Due date: ____27‚ Apr‚ 2011______________________ We‚ as the members of Group ___ [indicate your Group number]‚ certify that this is our own work and we have read and understood the Misconduct or Breach of Assessment Rules (Policy P7/10/8) that is
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